Table of Contents

1 Rum Market Overview

2 Germany Rum Market Analytics, 2013-23

• 2.1 Rum Value Analytics, 2013-23
  • 2.1.1 Rum Market by Value, 2013-23
  • 2.1.2 Rum Market Value by Segments, 2013-23
• 2.2 Rum Volume Analytics, 2013-23
  • 2.2.1 Rum Market by Volume, 2013-23
  • 2.2.2 Rum Market Volume by Segments, 2013-23

3 Germany Rum Market Analytics, by Segment 2013-23

• 3.1 Dark Rum Analytics, 2013-23
  • 3.1.1 Dark Rum Market by Value, 2013-23
  • 3.1.2 Dark Rum Market by Volume, 2013-23
• 3.2 Light Rum Analytics, 2013-23
  • 3.2.1 Light Rum Market by Value, 2013-23
  • 3.2.2 Light Rum Market by Volume, 2013-23

4 Germany Rum Brand Analytics by Volume, 2015-18

• 4.1 Rum Brand Analytics by Volume, 2015-18

5 Germany Rum Distribution Channel Analytics by Value, 2015-18

• 5.1 Rum Distribution Channel Analytics by Value, 2015-18

6 Appendix

• 6.1 Definitions
  • 6.1.1 Category Definitions
  • 6.1.2 Distribution Channel Definitions
  • 6.1.3 Volume Units and Aggregations
  • 6.1.4 CAGR Definition and Calculation
  • 6.1.5 Graphical representation of Brands
  • 6.1.6 Exchange Rates
  • 6.1.7 Methodology Summary
• 6.2 About GlobalData

Rum (Spirits) Market in Germany - Outlook to 2023: Market Size, Growth and Forecast Analytics

Summary

Rum (Spirits) Market in Germany - Outlook to 2023: Market Size, Growth and Forecast Analytics is a broad level market review of Rum market in Germany.

Rum - includes both light and dark rums. Rum is a spirit made from sugar cane. In the case of dark rum the drinks is characterised by the addition of caramel or by maturation in oak containers. In the case of light rum no colouring additives are present. Includes drinks consumed both at home and outside of the home.

Rum market in Germany registered a negative compound annual growth rate (CAGR) of -1.73% during the period 2013 to 2018 with a sales value of EUR 1,682.37 Million in 2018, a decrease of -0.56% over 2017. The market growth rates were negative across all the years during the review period, the market has registered its lowest decline in 2018, when it decreased by -0.56% over its previous year .Though negative growth rates were observed across all the segments of the market, the slowest declining segment of the Rum market in Germany between the year 2013 and 2018 was Light Rum which registered a CAGR of -1.19%. In 2018 Dark Rum segment in Germany Rum market accounted for a major share of 51.60%, while Light Rum stood in second position representing 48.40% of the market’s 2018 share.

The research handbook provides up-to-date market size data for period 2013-2018 and illustrative forecast to 2023 covering key market aspects like Sales Value and Volume for Rum and its variants Dark Rum & Light Rum.

Furthermore, the research handbook details out Sales Volume for top brands for the year 2015 to 2018 and overall market sales by Distribution Channel (Hypermarkets & Supermarkets, Convenience Stores, Department Stores, Dollar Stores, Variety Store, Cash & Carries and Warehouse clubs, eRetailers, Food & Drinks specialists, Drug stores & Pharmacies, Health & Beauty Stores, Other general retailers and others) where ever applicable.

The research handbook acts as an essential tool for companies active or planning to venture in to Germany's Rum (Spirits) market. The comprehensive statistics within the research handbook provides insight into the operating environment of the market and also ensures right business decision making based on historical trends and industry model based forecasting.

Sales Values in the handbook are depicted in USD ($) and local currency of country and Volumes are represented in M Liters.

*Note: Certain content / sections in the research handbook may be removed or altered based on the availability and relevance of data.

Scope

- Overall Rum (Spirits) market value and volume analytics with growth analysis from 2013 to 2023.
- Volume terms for the top brands.
- Distribution channel sales analytics from 2015-2018.

Reasons to Buy

- Get access to authoritative and granular data on the Rum (Spirits) market and fill in the gaps in understanding of trends and the components of change behind them.
- Enhance your understanding of the market to update your strategic and tactical plans based on volume and value changes, brand dynamics and distribution trends.
- Analyze the components of change in the market by looking at historic and future growth patterns.
- Use the data to understand future patterns of the market trends from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which you want to compete in the future.