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Retailing in Nigeria

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RETAILING IN NIGERIA

    Euromonitor International

      February 2019

        LIST OF CONTENTS AND TABLES

          Executive Summary

            Retailing in Nigeria Registers Slow Growth in Value Terms at Constant 2018 Prices

              Modern Grocery Retailing Continues To Grow

                Longer Opening Hours Support the Growth of Retailing in Nigeria

                  Tech-savvy Young Adult Population Spurs Modernisation in Retail

                    Solid Growth Expected Over the Forecast Period

                      Operating Environment

                        Informal Retailing

                          Opening Hours

                            Summary 1 Standard Opening Hours by Channel Type

                              Physical Retail Landscape

                                Cash and Carry

                                  Seasonality

                                    Payments and Delivery

                                      Emerging Business Models

                                        Market Data

                                          Table 1 Sales in Retailing by Store-based vs Non-Store: Value 2013-2018

                                            Table 2 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2013-2018

                                              Table 3 Sales in Store-based Retailing by Channel: Value 2013-2018

                                                Table 4 Sales in Store-based Retailing by Channel: % Value Growth 2013-2018

                                                  Table 5 Store-based Retailing Outlets by Channel: Units 2013-2018

                                                    Table 6 Store-based Retailing Outlets by Channel: % Unit Growth 2013-2018

                                                      Table 7 Sales in Non-Store Retailing by Channel: Value 2013-2018

                                                        Table 8 Sales in Non-Store Retailing by Channel: % Value Growth 2013-2018

                                                          Table 9 Grocery Retailers: Value Sales, Outlets and Selling Space 2013-2018

                                                            Table 10 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

                                                              Table 11 Sales in Grocery Retailers by Channel: Value 2013-2018

                                                                Table 12 Sales in Grocery Retailers by Channel: % Value Growth 2013-2018

                                                                  Table 13 Grocery Retailers Outlets by Channel: Units 2013-2018

                                                                    Table 14 Grocery Retailers Outlets by Channel: % Unit Growth 2013-2018

                                                                      Table 15 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2013-2018

                                                                        Table 16 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2013-2018

                                                                          Table 17 Sales in Non-Grocery Specialists by Channel: Value 2013-2018

                                                                            Table 18 Sales in Non-Grocery Specialists by Channel: % Value Growth 2013-2018

                                                                              Table 19 Non-Grocery Specialists Outlets by Channel: Units 2013-2018

                                                                                Table 20 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2013-2018

                                                                                  Table 21 Mixed Retailers: Value Sales, Outlets and Selling Space 2013-2018

                                                                                    Table 22 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

                                                                                      Table 23 Sales in Mixed Retailers by Channel: Value 2013-2018

                                                                                        Table 24 Sales in Mixed Retailers by Channel: % Value Growth 2013-2018

                                                                                          Table 25 Mixed Retailers Outlets by Channel: Units 2013-2018

                                                                                            Table 26 Mixed Retailers Outlets by Channel: % Unit Growth 2013-2018

                                                                                              Table 27 Retailing GBO Company Shares: % Value 2014-2018

                                                                                                Table 28 Retailing GBN Brand Shares: % Value 2015-2018

                                                                                                  Table 29 Store-based Retailing GBO Company Shares: % Value 2014-2018

                                                                                                    Table 30 Store-based Retailing GBN Brand Shares: % Value 2015-2018

                                                                                                      Table 31 Store-based Retailing LBN Brand Shares: Outlets 2015-2018

                                                                                                        Table 32 Non-Store Retailing GBO Company Shares: % Value 2014-2018

                                                                                                          Table 33 Non-Store Retailing GBN Brand Shares: % Value 2015-2018

                                                                                                            Table 34 Grocery Retailers GBO Company Shares: % Value 2014-2018

                                                                                                              Table 35 Grocery Retailers GBN Brand Shares: % Value 2015-2018

                                                                                                                Table 36 Grocery Retailers LBN Brand Shares: Outlets 2015-2018

                                                                                                                  Table 37 Grocery Retailers LBN Brand Shares: Selling Space 2015-2018

                                                                                                                    Table 38 Non-Grocery Specialists GBO Company Shares: % Value 2014-2018

                                                                                                                      Table 39 Non-Grocery Specialists GBN Brand Shares: % Value 2015-2018

                                                                                                                        Table 40 Non-Grocery Specialists LBN Brand Shares: Outlets 2015-2018

                                                                                                                          Table 41 Non-Grocery Specialists LBN Brand Shares: Selling Space 2015-2018

                                                                                                                            Table 42 Mixed Retailers GBO Company Shares: % Value 2014-2018

                                                                                                                              Table 43 Mixed Retailers GBN Brand Shares: % Value 2015-2018

                                                                                                                                Table 44 Mixed Retailers LBN Brand Shares: Outlets 2015-2018

                                                                                                                                  Table 45 Mixed Retailers LBN Brand Shares: Selling Space 2015-2018

                                                                                                                                    Table 46 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2018-2023

                                                                                                                                      Table 47 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2018-2023

                                                                                                                                        Table 48 Forecast Sales in Store-based Retailing by Channel: Value 2018-2023

                                                                                                                                          Table 49 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2018-2023

                                                                                                                                            Table 50 Forecast Store-based Retailing Outlets by Channel: Units 2018-2023

                                                                                                                                              Table 51 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2018-2023

                                                                                                                                                Table 52 Forecast Sales in Non-Store Retailing by Channel: Value 2018-2023

                                                                                                                                                  Table 53 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2018-2023

                                                                                                                                                    Table 54 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

                                                                                                                                                      Table 55 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

                                                                                                                                                        Table 56 Forecast Sales in Grocery Retailers by Channel: Value 2018-2023

                                                                                                                                                          Table 57 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2018-2023

                                                                                                                                                            Table 58 Forecast Grocery Retailers Outlets by Channel: Units 2018-2023

                                                                                                                                                              Table 59 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023

                                                                                                                                                                Table 60 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2018-2023

                                                                                                                                                                  Table 61 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

                                                                                                                                                                    Table 62 Forecast Sales in Non-Grocery Specialists by Channel: Value 2018-2023

                                                                                                                                                                      Table 63 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2018-2023

                                                                                                                                                                        Table 64 Forecast Non-Grocery Specialists Outlets by Channel: Units 2018-2023

                                                                                                                                                                          Table 65 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2018-2023

                                                                                                                                                                            Table 66 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

                                                                                                                                                                              Table 67 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

                                                                                                                                                                                Table 68 Forecast Sales in Mixed Retailers by Channel: Value 2018-2023

                                                                                                                                                                                  Table 69 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2018-2023

                                                                                                                                                                                    Table 70 Forecast Mixed Retailers Outlets by Channel: Units 2018-2023

                                                                                                                                                                                      Table 71 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2018-2023

                                                                                                                                                                                        Definitions

                                                                                                                                                                                          Sources

                                                                                                                                                                                            Summary 2 Research Sources

                                                                                                                                                                                              Headlines

                                                                                                                                                                                                Prospects

                                                                                                                                                                                                  Ongoing Urbanisation Expected To Further Drive the Growth of Convenience Stores

                                                                                                                                                                                                    Economic Growth To Support the Further Development of Convenience Stores

                                                                                                                                                                                                      Convenience Store Operators Focus on Expansion

                                                                                                                                                                                                        Competitive Landscape

                                                                                                                                                                                                          Addide Supermarket Remains Dominant

                                                                                                                                                                                                            Best Choice Remains Addide's Only Competitor

                                                                                                                                                                                                              Convenience Stores Versus Other Channels

                                                                                                                                                                                                                Channel Data

                                                                                                                                                                                                                  Table 72 Convenience Stores: Value Sales, Outlets and Selling Space 2013-2018

                                                                                                                                                                                                                    Table 73 Convenience Stores: Value Sales, Outlets and Selling Space: % Growth 2013-2018

                                                                                                                                                                                                                      Table 74 Convenience Stores GBO Company Shares: % Value 2014-2018

                                                                                                                                                                                                                        Table 75 Convenience Stores GBN Brand Shares: % Value 2015-2018

                                                                                                                                                                                                                          Table 76 Convenience Stores LBN Brand Shares: Outlets 2015-2018

                                                                                                                                                                                                                            Table 77 Convenience Stores LBN Brand Shares: Selling Space 2015-2018

                                                                                                                                                                                                                              Table 78 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space 2018-2023

                                                                                                                                                                                                                                Table 79 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

                                                                                                                                                                                                                                  Headlines

                                                                                                                                                                                                                                    Prospects

                                                                                                                                                                                                                                      Growing Consumer Awareness Supports the Channel's Performance

                                                                                                                                                                                                                                        High Inflation Drives Consumers Towards Discounters Even As the Economy Improves

                                                                                                                                                                                                                                          Competitive Landscape

                                                                                                                                                                                                                                            Dia Leads Discounters

                                                                                                                                                                                                                                              U-save Ranks A Distant Second

                                                                                                                                                                                                                                                Other Modern Grocery Retailers Likely To Enter This Channel

                                                                                                                                                                                                                                                  Channel Data

                                                                                                                                                                                                                                                    Table 80 Discounters: Value Sales, Outlets and Selling Space 2015-2018

                                                                                                                                                                                                                                                      Table 81 Discounters: Value Sales, Outlets and Selling Space: % Growth 2015-2018

                                                                                                                                                                                                                                                        Table 82 Discounters GBO Company Shares: % Value 2014-2018

                                                                                                                                                                                                                                                          Table 83 Discounters GBN Brand Shares: % Value 2015-2018

                                                                                                                                                                                                                                                            Table 84 Discounters LBN Brand Shares: Outlets 2015-2018

                                                                                                                                                                                                                                                              Table 85 Discounters LBN Brand Shares: Selling Space 2015-2018

                                                                                                                                                                                                                                                                Table 86 Discounters Forecasts: Value Sales, Outlets and Selling Space 2018-2023

                                                                                                                                                                                                                                                                  Table 87 Discounters Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

                                                                                                                                                                                                                                                                    Headlines

                                                                                                                                                                                                                                                                      Prospects

                                                                                                                                                                                                                                                                        Fast Pace of Outlet Openings Expected To Continue Over the Forecast Period

                                                                                                                                                                                                                                                                          Stable Economy To Support Stronger Growth

                                                                                                                                                                                                                                                                            Hypermarket Concept Attracts Consumers

                                                                                                                                                                                                                                                                              Competitive Landscape

                                                                                                                                                                                                                                                                                Shoprite Continues To Dominate the Channel

                                                                                                                                                                                                                                                                                  Next Cash & Carry the Only Other Operator Present

                                                                                                                                                                                                                                                                                    Hypermarkets Setting the Pace for Other Modern Grocery Retailers

                                                                                                                                                                                                                                                                                      Channel Data

                                                                                                                                                                                                                                                                                        Table 88 Hypermarkets: Value Sales, Outlets and Selling Space 2013-2018

                                                                                                                                                                                                                                                                                          Table 89 Hypermarkets: Value Sales, Outlets and Selling Space: % Growth 2013-2018

                                                                                                                                                                                                                                                                                            Table 90 Hypermarkets GBO Company Shares: % Value 2014-2018

                                                                                                                                                                                                                                                                                              Table 91 Hypermarkets GBN Brand Shares: % Value 2015-2018

                                                                                                                                                                                                                                                                                                Table 92 Hypermarkets LBN Brand Shares: Outlets 2015-2018

                                                                                                                                                                                                                                                                                                  Table 93 Hypermarkets LBN Brand Shares: Selling Space 2015-2018

                                                                                                                                                                                                                                                                                                    Table 94 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space 2018-2023

                                                                                                                                                                                                                                                                                                      Table 95 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

                                                                                                                                                                                                                                                                                                        Headlines

                                                                                                                                                                                                                                                                                                          Prospects

                                                                                                                                                                                                                                                                                                            Increasing Urban Population Drives Growth

                                                                                                                                                                                                                                                                                                              Supermarkets Attract Investment

                                                                                                                                                                                                                                                                                                                Price Stability To Drive Sales Growth

                                                                                                                                                                                                                                                                                                                  Competitive Landscape

                                                                                                                                                                                                                                                                                                                    Spar Remains the Leading Supermarket Brand

                                                                                                                                                                                                                                                                                                                      Goodies Supermarket Ranks Second

                                                                                                                                                                                                                                                                                                                        Channel Characterised by Stiff Competition

                                                                                                                                                                                                                                                                                                                          Channel Data

                                                                                                                                                                                                                                                                                                                            Table 96 Supermarkets: Value Sales, Outlets and Selling Space 2013-2018

                                                                                                                                                                                                                                                                                                                              Table 97 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                Table 98 Supermarkets GBO Company Shares: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                  Table 99 Supermarkets GBN Brand Shares: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                    Table 100 Supermarkets LBN Brand Shares: Outlets 2015-2018

                                                                                                                                                                                                                                                                                                                                      Table 101 Supermarkets LBN Brand Shares: Selling Space 2015-2018

                                                                                                                                                                                                                                                                                                                                        Table 102 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2018-2023

                                                                                                                                                                                                                                                                                                                                          Table 103 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                            Headlines

                                                                                                                                                                                                                                                                                                                                              Prospects

                                                                                                                                                                                                                                                                                                                                                Increasing Population Supports the Growth of Traditional Grocery Retailers

                                                                                                                                                                                                                                                                                                                                                  Shift To Modern Grocery Retailing Impacting the Channel

                                                                                                                                                                                                                                                                                                                                                    Lack of Capital Attracts Micro Businesses To the Channel

                                                                                                                                                                                                                                                                                                                                                      Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                        Channel Remains Very Fragmented

                                                                                                                                                                                                                                                                                                                                                          Strong Competition From Modern Grocery Retailers

                                                                                                                                                                                                                                                                                                                                                            Channel Data

                                                                                                                                                                                                                                                                                                                                                              Table 104 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2013-2018

                                                                                                                                                                                                                                                                                                                                                                Table 105 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                  Table 106 Sales in Traditional Grocery Retailers by Channel: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                    Table 107 Sales in Traditional Grocery Retailers by Channel: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                      Table 108 Traditional Grocery Retailers Outlets by Channel: Units 2013-2018

                                                                                                                                                                                                                                                                                                                                                                        Table 109 Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                          Table 110 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

                                                                                                                                                                                                                                                                                                                                                                            Table 111 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                              Table 112 Forecast Sales in Traditional Grocery Retailers by Channel: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                Table 113 Forecast Sales in Traditional Grocery Retailers by Channel: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                  Table 114 Forecast Traditional Grocery Retailers Outlets by Channel: Units 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                    Table 115 Forecast Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                      Headlines

                                                                                                                                                                                                                                                                                                                                                                                        Prospects

                                                                                                                                                                                                                                                                                                                                                                                          Economic Stability To Boost Channel Growth

                                                                                                                                                                                                                                                                                                                                                                                            Modernisation of Retail To Support Further Development

                                                                                                                                                                                                                                                                                                                                                                                              Fashion-conscious Consumers Help Drive Sales

                                                                                                                                                                                                                                                                                                                                                                                                Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                  Twice As Nice Clothing Remains the Leading Player in A Very Fragmented Channel

                                                                                                                                                                                                                                                                                                                                                                                                    Pepkor Holdings Ranks A Close Second

                                                                                                                                                                                                                                                                                                                                                                                                      Persianias Group Introduces "the Mix" Concept

                                                                                                                                                                                                                                                                                                                                                                                                        Channel Data

                                                                                                                                                                                                                                                                                                                                                                                                          Table 116 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                            Table 117 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                              Table 118 Apparel And Footwear Specialist Retailers GBO Company Shares: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                Table 119 Apparel And Footwear Specialist Retailers GBN Brand Shares: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                  Table 120 Apparel And Footwear Specialist Retailers LBN Brand Shares: Outlets 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                    Table 121 Apparel And Footwear Specialist Retailers LBN Brand Shares: Selling Space 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                      Table 122 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                        Table 123 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                          Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                            Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                              Economic Growth To Boost Sales of Electronics and Appliance Specialist Retailers

                                                                                                                                                                                                                                                                                                                                                                                                                                Innovations Attract Tech-savvy Young Adults

                                                                                                                                                                                                                                                                                                                                                                                                                                  Increasing Promotional Activities Help Stimulate Sales

                                                                                                                                                                                                                                                                                                                                                                                                                                    Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                      Slot Systems Leads A Highly Fragmented Channel

                                                                                                                                                                                                                                                                                                                                                                                                                                        Cash & Carry Remains Another Popular Electronics and Appliances Retailer

                                                                                                                                                                                                                                                                                                                                                                                                                                          Other Retail Channels Struggle To Gain Share From Electronics and Appliance Specialists

                                                                                                                                                                                                                                                                                                                                                                                                                                            Channel Data

                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 124 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 125 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 126 Electronics and Appliance Specialist Retailers GBO Company Shares: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 127 Electronics and Appliance Specialist Retailers GBN Brand Shares: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 128 Electronics and Appliance Specialist Retailers LBN Brand Shares: Outlets 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 129 Electronics and Appliance Specialist Retailers LBN Brand Shares: Selling Space 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 130 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 131 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                              Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Strong Growth Expected Over the Forecast Period

                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Sales Boosted by Increasing Health Awareness

                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Young Adult Female Population Drives Sales of Beauty Specialists

                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Essenza Leads Health and Beauty Specialist Retailers

                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Health Plus Leads Drugstores/parapharmacies

                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Growing Competition From Supermarkets and Hypermarkets

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Channel Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 132 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 133 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 134 Sales in Health and Beauty Specialist Retailers by Channel: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 135 Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 136 Health and Beauty Specialist Retailers GBO Company Shares: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 137 Health and Beauty Specialist Retailers GBN Brand Shares: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 138 Health and Beauty Specialist Retailers LBN Brand Shares: Outlets 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 139 Health and Beauty Specialist Retailers LBN Brand Shares: Selling Space 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 140 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 141 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 142 Forecast Sales in Health and Beauty Specialist Retailers by Channel: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 143 Forecast Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Strong Economic Growth Over the Forecast Period To Drive Sales

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Growing Urban Population Helps Support Sales

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  New Homeowners To Help Drive the Channel

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Vitafoam Nigeria Remains the Leading Player

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Mouka Foam Ranks Second

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Branded Versus Unbranded Products

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Channel Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 144 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 145 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 146 Sales in Home and Garden Specialist Retailers by Channel: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 147 Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 148 Home and Garden Specialist Retailers GBO Company Shares: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 149 Home and Garden Specialist Retailers GBN Brand Shares: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 150 Home and Garden Specialist Retailers LBN Brand Shares: Outlets 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 151 Home and Garden Specialist Retailers LBN Brand Shares: Selling Space 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 152 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 153 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 154 Forecast Sales in Home and Garden Specialist Retailers by Channel: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 155 Forecast Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Sales Boosted by An Increasing Population of Middle-class Urban Dwellers

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Economic Stability Supports Growth

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Expansion Over the Forecast Period Expected To Be Limited

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Exclusive Stores Remains the Leading Operator

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Everyday Supermarket Maintains Second Position

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Sahad Stores the Third Player Present

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Channel Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 156 Department Stores: Value Sales, Outlets and Selling Space 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 157 Department Stores: Value Sales, Outlets and Selling Space: % Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 158 Department Stores GBO Company Shares: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 159 Department Stores GBN Brand Shares: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 160 Department Stores LBN Brand Shares: Outlets 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 161 Department Stores LBN Brand Shares: Selling Space 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 162 Department Stores Forecasts: Value Sales, Outlets and Selling Space 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 163 Department Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Variety Stores A Newly Emerging Channel in Nigeria

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Outlet Expansion Anticipated

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Increasing Young Adult Population Drives Growth

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Miniso Nigeria Assumes Leadership of the Channel in 2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Yudala Loses Its Leading Position

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Ongoing Expansion

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Channel Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 164 Variety Stores: Value Sales, Outlets and Selling Space 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 165 Variety Stores: Value Sales, Outlets and Selling Space: % Growth 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 166 Variety Stores GBO Company Shares: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 167 Variety Stores GBN Brand Shares: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 168 Variety Stores LBN Brand Shares: Outlets 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 169 Variety Stores LBN Brand Shares: Selling Space 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 170 Variety Stores Forecasts: Value Sales, Outlets and Selling Space 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 171 Variety Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Increasing Internet Usage Helps Drive Sales

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Channel Growth Driven by An Increasing Middle-class Population

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Economic Growth To Help Drive Sales Over the Forecast Period

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Forever Living Products Remains the Leading Player

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Fairly New Entrant Oriflame Ranks Second

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Strong Competition From Health and Beauty Specialist Retailers

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Channel Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 172 Direct Selling by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 173 Direct Selling by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 174 Direct Selling GBO Company Shares: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 175 Direct Selling GBN Brand Shares: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 176 Direct Selling Forecasts by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 177 Direct Selling Forecasts by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Consumer Confidence the Key To Growth

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Channel Benefiting From A Growing Number of Smartphone Users With Internet Access

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Economic Growth To Drive the Channel's Further Development

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Jumia Nigeria Remains the Leading Online Platform

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Offline Retailing Poses A Challenge

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Growing Competition From Cross-border Internet Retailers

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Channel Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 178 Internet Retailing by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 179 Internet Retailing by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 180 Internet Retailing GBO Company Shares: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 181 Internet Retailing GBN Brand Shares: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 182 Internet Retailing Forecasts by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 183 Internet Retailing Forecasts by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Sales Driven by Promotional Activities for Jumia Party

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Young Adult Professionals Support Sales

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Economic Recovery Is Crucial To Growth

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Supermart Continues To Lead the Channel

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Strong Competition From Other Retail Channels

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Channel Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 184 Food and Drink Internet Retailing: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 185 Food and Drink Internet Retailing: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 186 Food and Drink Internet Retailing: % Value Growth 2016-2017

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 187 Food and Drink Internet Retailing Forecasts: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 188 Food and Drink Internet Retailing Forecasts: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Vending Still An Emerging Channel

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Improved Visibility Key To Growth

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Citiserve Remains the Only Player Present

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Consumers Satisfied With Other Retail Channels

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Channel Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 189 Vending by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 190 Vending by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 191 Vending GBO Company Shares: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 192 Vending GBN Brand Shares: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 193 Vending Forecasts by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 194 Vending Forecasts by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Strong Growth Predicted Over the Forecast Period

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Affordability of Smartphones and Tablets

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Sales Largely Driven by the Young Adult Population

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Jumia Nigeria Leads the Channel

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Channel Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 195 Mobile Internet Retailing: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 196 Mobile Internet Retailing: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 197 Mobile Internet Retailing Forecasts: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 198 Mobile Internet Retailing Forecasts: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                In 2018, retailing in Nigeria posted slow growth in value terms at constant 2018 prices due to the gloomy economic climate and fluctuations in the exchange rate. Economic uncertainty served to limit the budgets of most consumers, who focused on buying basic goods and reined in their spending on non-essential products. However, the decline in price of some products in 2018 when compared to 2017 contributed to the growth of the industry due to partial stability in the exchange rate, which encourag...

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Euromonitor International's Retailing in Nigeria report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Product coverage: Non-Store Retailing, Store-based Retailing.

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Why buy this report?
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                * Get a detailed picture of the Retailing market;
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                * Pinpoint growth sectors and identify factors driving change;
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                * Understand the competitive environment, the market’s major players and leading brands;
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                * Use five-year forecasts to assess how the market is predicted to develop.

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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