RETAILING IN LATVIA

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Executive Summary

Latvia's Retailing Industry Records Solid Growth in 2018

Stiff Competition in Internet Retailing

Latvian Retailing Industry Is Attracting International Players

Grocery Retailers Outperform Non-grocery Specialists in 2018

Positive Performance Anticipated Over the Forecast Period

Operating Environment

Informal Retailing

Opening Hours

Summary 1 Standard Opening Hours by Channel Type

Physical Retail Landscape

Cash and Carry

Table 1 Cash and Carry Sales: Value

Seasonality

Payments and Delivery

Emerging Business Models

Market Data

Table 2 Sales in Retailing by Store-based vs Non-Store: Value 2013-2018

Table 3 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2013-2018

Table 4 Sales in Store-Based Retailing by Channel: Value 2013-2018

Table 5 Sales in Store-Based Retailing by Channel: % Value Growth 2013-2018

Table 6 Store-Based Retailing Outlets by Channel: Units 2013-2018

Table 7 Store-Based Retailing Outlets by Channel: % Unit Growth 2013-2018

Table 8 Sales in Non-Store Retailing by Channel: Value 2013-2018

Table 9 Sales in Non-Store Retailing by Channel: % Value Growth 2013-2018

Table 10 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2013-2018

Table 11 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 12 Sales in Non-Grocery Specialists by Channel: Value 2013-2018

Table 13 Sales in Non-Grocery Specialists by Channel: % Value Growth 2013-2018

Table 14 Non-Grocery Specialists Outlets by Channel: Units 2013-2018

Table 15 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2013-2018

Table 16 Retailing GBO Company Shares: % Value 2014-2018

Table 17 Retailing GBN Brand Shares: % Value 2015-2018

Table 18 Store-based Retailing GBO Company Shares: % Value 2014-2018

Table 19 Store-based Retailing GBN Brand Shares: % Value 2015-2018

Table 20 Store-based Retailing LBN Brand Shares: Outlets 2015-2018

Table 21 Non-Store Retailing GBO Company Shares: % Value 2014-2018

Table 22 Non-Store Retailing GBN Brand Shares: % Value 2015-2018

Table 23 Non-Grocery Specialists GBO Company Shares: % Value 2014-2018

Table 24 Non-Grocery Specialists GBN Brand Shares: % Value 2015-2018

Table 25 Non-Grocery Specialists LBN Brand Shares: Outlets 2015-2018

Table 26 Non-Grocery Specialists LBN Brand Shares: Selling Space 2015-2018

Table 27 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2018-2023

Table 28 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2018-2023

Table 29 Forecast Sales in Store-Based Retailing by Channel: Value 2018-2023

Table 30 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2018-2023

Table 31 Forecast Store-Based Retailing Outlets by Channel: Units 2018-2023

Table 32 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2018-2023

Table 33 Forecast Sales in Non-Store Retailing by Channel: Value 2018-2023

Table 34 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2018-2023

Table 35 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 36 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Table 37 Forecast Sales in Non-Grocery Specialists by Channel: Value 2018-2023

Table 38 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2018-2023

Table 39 Forecast Non-Grocery Specialists Outlets by Channel: Units 2018-2023

Table 40 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2018-2023

Definitions

Sources

Summary 2 Research Sources

Headlines

Prospects

Expansion of Modern Grocery Stores

Landscape Is Changing in the Discounter Channel

Fluctuations in the Performance of Convenience Stores

Competitive Landscape

Rimi Gives Up on Supernetto

Next Step in the Development of Maxima's Online Grocery Platform

Forecourt Retailer Lukoil To Change Its Name To Viada

Channel Data

Table 41 Modern Grocery Retailers: Value Sales, Outlets and Selling Space 2013-2018

Table 42 Modern Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 43 Sales in Modern Grocery Retailers by Channel: Value 2013-2018

Table 44 Sales in Modern Grocery Retailers by Channel: % Value Growth 2013-2018

Table 45 Modern Grocery Retailers Outlets by Channel: Units 2013-2018

Table 46 Modern Grocery Retailers Outlets by Channel: % Unit Growth 2013-2018

Table 47 Modern Grocery Retailers GBO Company Shares: % Value 2014-2018

Table 48 Modern Grocery Retailers GBN Brand Shares: % Value 2015-2018

Table 49 Modern Grocery Retailers LBN Brand Shares: Outlets 2015-2018

Table 50 Modern Grocery Retailers LBN Brand Shares: Selling Space 2015-2018

Table 51 Modern Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 52 Modern Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Table 53 Forecast Sales in Modern Grocery Retailers by Channel: Value 2018-2023

Table 54 Forecast Sales in Modern Grocery Retailers by Channel: % Value Growth 2018-2023

Table 55 Forecast Modern Grocery Retailers Outlets by Channel: Units 2018-2023

Table 56 Forecast Modern Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023

Headlines

Prospects

Rise in Excise Duty on Alcohol and Tobacco

Alcohol Tourism Drives Sales of Food/drink/tobacco Specialists

Expansion of Large Players Is Threatening Traditional Grocery Retailing

Competitive Landscape

Alcoholic Drinks Specialists Remain the Leading Players

First Zero-waste Outlets

Modernisation of Historical Markets

Channel Data

Table 57 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2013-2018

Table 58 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 59 Traditional Grocery Retailers GBO Company Shares: % Value 2014-2018

Table 60 Traditional Grocery Retailers GBN Brand Shares: % Value 2015-2018

Table 61 Traditional Grocery Retailers LBN Brand Shares: Outlets 2015-2018

Table 62 Traditional Grocery Retailers LBN Brand Shares: Selling Space 2015-2018

Table 63 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 64 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Headlines

Prospects

Stable Growth in Apparel and Footwear

Shopping Centres Remain Popular

Omni-channel Strategy Is the Future

Competitive Landscape

Pepco Opens Its First Outlet in Latvia

Apranga Maintains Its Leading Position

Euroskor Latvija Is Expanding Into Neighbouring Estonia and Lithuania

Channel Data

Table 65 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018

Table 66 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 67 Apparel And Footwear Specialist Retailers GBO Company Shares: % Value 2014-2018

Table 68 Apparel And Footwear Specialist Retailers GBN Brand Shares: % Value 2015-2018

Table 69 Apparel And Footwear Specialist Retailers LBN Brand Shares: Outlets 2015-2018

Table 70 Apparel And Footwear Specialist Retailers LBN Brand Shares: Selling Space 2015-2018

Table 71 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 72 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Headlines

Prospects

Demographic Changes Affect Health and Beauty Specialists

Latvians Choose To Buy Drugs in Foreign Countries

Health and Wellness Trend Accelerates

Competitive Landscape

Drogas Remains the Leading Player in Beauty Specialist Retailers

Sentor Farm Remains the Leading Player in Overall Health and Beauty Specialist Retailing

Chemists/pharmacies Drive Growth of Health and Wellness Specialists

Channel Data

Table 73 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018

Table 74 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 75 Sales in Health and Beauty Specialist Retailers by Channel: Value 2013-2018

Table 76 Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2013-2018

Table 77 Health and Beauty Specialist Retailers GBO Company Shares: % Value 2014-2018

Table 78 Health and Beauty Specialist Retailers GBN Brand Shares: % Value 2015-2018

Table 79 Health and Beauty Specialist Retailers LBN Brand Shares: Outlets 2015-2018

Table 80 Health and Beauty Specialist Retailers LBN Brand Shares: Selling Space 2015-2018

Table 81 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 82 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Table 83 Forecast Sales in Health and Beauty Specialist Retailers by Channel: Value 2018-2023

Table 84 Forecast Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2018-2023

Headlines

Prospects

Channel Showing Signs of Recovery

Department Stores Modernise and Widen Their Offer

Variety Stores the Best Performing Channel in Mixed Retailers

Competitive Landscape

Debenhams the Best Performer in 2018

Studio Moderna Leads Variety Stores

Flying Tiger Copenhagen the Only Fixed-price Player

Channel Data

Table 85 Mixed Retailers: Value Sales, Outlets and Selling Space 2013-2018

Table 86 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 87 Sales in Mixed Retailers by Channel: Value 2013-2018

Table 88 Sales in Mixed Retailers by Channel: % Value Growth 2013-2018

Table 89 Mixed Retailers Outlets by Channel: Units 2013-2018

Table 90 Mixed Retailers Outlets by Channel: % Unit Growth 2013-2018

Table 91 Mixed Retailers GBO Company Shares: % Value 2014-2018

Table 92 Mixed Retailers GBN Brand Shares: % Value 2015-2018

Table 93 Mixed Retailers LBN Brand Shares: Outlets 2015-2018

Table 94 Mixed Retailers LBN Brand Shares: Selling Space 2015-2018

Table 95 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 96 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Table 97 Forecast Sales in Mixed Retailers by Channel: Value 2018-2023

Table 98 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2018-2023

Table 99 Forecast Mixed Retailers Outlets by Channel: Units 2018-2023

Table 100 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2018-2023

Headlines

Prospects

Direct Selling Continues To Record Steady Growth

Internet Retailing An Opportunity for Diversification

Health and Wellness Trend Continues To Grow

Competitive Landscape

Avon Remains the Leading Player in Direct Selling

Filuet Baltica the Best Performer in 2018

Channel Data

Table 101 Direct Selling by Category: Value 2013-2018

Table 102 Direct Selling by Category: % Value Growth 2013-2018

Table 103 Direct Selling GBO Company Shares: % Value 2014-2018

Table 104 Direct Selling GBN Brand Shares: % Value 2015-2018

Table 105 Direct Selling Forecasts by Category: Value 2018-2023

Table 106 Direct Selling Forecasts by Category: % Value Growth 2018-2023

Headlines

Prospects

Internet Retailing Continues To Record Strong Growth in Latvia

Development of Multi-channel Retailing

Difference in Demand for Cross-border and Domestic Internet Retailers

Competitive Landscape

1a.lv Set To Be Sold To Kesko Senukai

Maxima Acquires Barbora

Health and Beauty Specialist Drogas Ventures Into the Online Channel

Channel Data

Table 107 Internet Retailing by Category: Value 2013-2018

Table 108 Internet Retailing by Category: % Value Growth 2013-2018

Table 109 Internet Retailing GBO Company Shares: % Value 2014-2018

Table 110 Internet Retailing GBN Brand Shares: % Value 2015-2018

Table 111 Internet Retailing Forecasts by Category: Value 2018-2023

Table 112 Internet Retailing Forecasts by Category: % Value Growth 2018-2023

Headlines

Prospects

Mobile Continues To Gain Share in Overall Internet Retailing

M-commerce Supported by Busy Lifestyles and New Technology

Many Are Using Mobiles for Research Purposes But Then Buying Via A Desktop Or Offline

Competitive Landscape

Mobile Internet Retailing To Be A Key Part of A Successful Multi-channel Strategy

Channel Data

Table 113 Mobile Internet Retailing: Value 2013-2018

Table 114 Mobile Internet Retailing: % Value Growth 2013-2018

Table 115 Mobile Internet Retailing Forecasts: Value 2018-2023

Table 116 Mobile Internet Retailing Forecasts: % Value Growth 2018-2023

In 2018, Latvian GDP recorded solid growth, as did the country’s retailing industry. Retail sales were driven by changes in legislation which supported the growth of basic salaries. Another factor behind rising salaries was a growing shortage of qualified personnel. Unemployment also declined steadily, albeit remaining higher than in the other Baltic States. All these factors had a positive impact on consumers’ purchasing power as well as confidence in their financial wellbeing. This allowed not...

Euromonitor International's Retailing in Latvia report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Retailing market;
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* Use five-year forecasts to assess how the market is predicted to develop.

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