RETAILING IN SWEDEN

Euromonitor International

January 2019

LIST OF CONTENTS AND TABLES

Executive Summary

Consumers Remain Cautious Despite Economic Recovery

Internet Retailing Continues To See Dynamic Growth

Ica Sets Out Strategy for Growth As It Maintains A Strong Lead

Hypermarkets Benefits From New Store Openings

Retailing Set for Bright Outlook Despite Challenges

Operating Environment

Informal Retailing

Opening Hours

Summary 1 Standard Opening Hours by Channel Type

Physical Retail Landscape

Cash and Carry

Seasonality

Payments and Delivery

Emerging Business Models

Market Data

Table 1 Sales in Retailing by Store-based vs Non-Store: Value 2013-2018

Table 2 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2013-2018

Table 3 Sales in Store-based Retailing by Channel: Value 2013-2018

Table 4 Sales in Store-based Retailing by Channel: % Value Growth 2013-2018

Table 5 Store-based Retailing Outlets by Channel: Units 2013-2018

Table 6 Store-based Retailing Outlets by Channel: % Unit Growth 2013-2018

Table 7 Sales in Non-Store Retailing by Channel: Value 2013-2018

Table 8 Sales in Non-Store Retailing by Channel: % Value Growth 2013-2018

Table 9 Grocery Retailers: Value Sales, Outlets and Selling Space 2013-2018

Table 10 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 11 Sales in Grocery Retailers by Channel: Value 2013-2018

Table 12 Sales in Grocery Retailers by Channel: % Value Growth 2013-2018

Table 13 Grocery Retailers Outlets by Channel: Units 2013-2018

Table 14 Grocery Retailers Outlets by Channel: % Unit Growth 2013-2018

Table 15 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2013-2018

Table 16 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 17 Sales in Non-Grocery Specialists by Channel: Value 2013-2018

Table 18 Sales in Non-Grocery Specialists by Channel: % Value Growth 2013-2018

Table 19 Non-Grocery Specialists Outlets by Channel: Units 2013-2018

Table 20 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2013-2018

Table 21 Mixed Retailers: Value Sales, Outlets and Selling Space 2013-2018

Table 22 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 23 Sales in Mixed Retailers by Channel: Value 2013-2018

Table 24 Sales in Mixed Retailers by Channel: % Value Growth 2013-2018

Table 25 Mixed Retailers Outlets by Channel: Units 2013-2018

Table 26 Mixed Retailers Outlets by Channel: % Unit Growth 2013-2018

Table 27 Retailing GBO Company Shares: % Value 2014-2018

Table 28 Retailing GBN Brand Shares: % Value 2015-2018

Table 29 Store-based Retailing GBO Company Shares: % Value 2014-2018

Table 30 Store-based Retailing GBN Brand Shares: % Value 2015-2018

Table 31 Store-based Retailing LBN Brand Shares: Outlets 2015-2018

Table 32 Non-Store Retailing GBO Company Shares: % Value 2014-2018

Table 33 Non-Store Retailing GBN Brand Shares: % Value 2015-2018

Table 34 Grocery Retailers GBO Company Shares: % Value 2014-2018

Table 35 Grocery Retailers GBN Brand Shares: % Value 2015-2018

Table 36 Grocery Retailers LBN Brand Shares: Outlets 2015-2018

Table 37 Grocery Retailers LBN Brand Shares: Selling Space 2015-2018

Table 38 Non-Grocery Specialists GBO Company Shares: % Value 2014-2018

Table 39 Non-Grocery Specialists GBN Brand Shares: % Value 2015-2018

Table 40 Non-Grocery Specialists LBN Brand Shares: Outlets 2015-2018

Table 41 Non-Grocery Specialists LBN Brand Shares: Selling Space 2015-2018

Table 42 Mixed Retailers GBO Company Shares: % Value 2014-2018

Table 43 Mixed Retailers GBN Brand Shares: % Value 2015-2018

Table 44 Mixed Retailers LBN Brand Shares: Outlets 2015-2018

Table 45 Mixed Retailers LBN Brand Shares: Selling Space 2015-2018

Table 46 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2018-2023

Table 47 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2018-2023

Table 48 Forecast Sales in Store-based Retailing by Channel: Value 2018-2023

Table 49 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2018-2023

Table 50 Forecast Store-based Retailing Outlets by Channel: Units 2018-2023

Table 51 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2018-2023

Table 52 Forecast Sales in Non-Store Retailing by Channel: Value 2018-2023

Table 53 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2018-2023

Table 54 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 55 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Table 56 Forecast Sales in Grocery Retailers by Channel: Value 2018-2023

Table 57 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2018-2023

Table 58 Forecast Grocery Retailers Outlets by Channel: Units 2018-2023

Table 59 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023

Table 60 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 61 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Table 62 Forecast Sales in Non-Grocery Specialists by Channel: Value 2018-2023

Table 63 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2018-2023

Table 64 Forecast Non-Grocery Specialists Outlets by Channel: Units 2018-2023

Table 65 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2018-2023

Table 66 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 67 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Table 68 Forecast Sales in Mixed Retailers by Channel: Value 2018-2023

Table 69 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2018-2023

Table 70 Forecast Mixed Retailers Outlets by Channel: Units 2018-2023

Table 71 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2018-2023

Definitions

Sources

Summary 2 Research Sources

Headlines

Prospects

Rebranding of Coop Convenience Stores Has Short-term Impact

Locality and Demographic Changes Point To Bright Future for Convenience Stores

Digitalisation Driving Foot Traffic

Competitive Landscape

Ica Focused on Convenience and E-commerce

Menigo Expands Its Presence Through Network of Franchisees

Convenience Stores Offers Little Potential for New Players

Channel Data

Table 72 Convenience Stores: Value Sales, Outlets and Selling Space 2013-2018

Table 73 Convenience Stores: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 74 Convenience Stores GBO Company Shares: % Value 2014-2018

Table 75 Convenience Stores GBN Brand Shares: % Value 2015-2018

Table 76 Convenience Stores LBN Brand Shares: Outlets 2015-2018

Table 77 Convenience Stores LBN Brand Shares: Selling Space 2015-2018

Table 78 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 79 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Headlines

Prospects

Environmentally Conscious Swedes Attracted by Claims of Sustainability

Unique Food Items Drive Interest in Discounters

Discounters Support Flexitarian Trend

Competitive Landscape

Lidl Maintains Dominance

Netto Plans Aggressive Store Expansion

Consolidated Channel Presents Barrier To Entry

Channel Data

Table 80 Discounters: Value Sales, Outlets and Selling Space 2013-2018

Table 81 Discounters: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 82 Discounters GBO Company Shares: % Value 2014-2018

Table 83 Discounters GBN Brand Shares: % Value 2015-2018

Table 84 Discounters LBN Brand Shares: Outlets 2015-2018

Table 85 Discounters LBN Brand Shares: Selling Space 2015-2018

Table 86 Discounters Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 87 Discounters Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Headlines

Prospects

New Store Openings Support Growth

Sustainability Drives Competition

Internet Retailing Set To Grow in Prominence for Groceries

Competitive Landscape

Ica Sverige Ab Retains Strong Lead

Coop Sverige Ab Rebrands Stores

Consolidated Competitive Landscape Puts Off New Entrants

Channel Data

Table 88 Hypermarkets: Value Sales, Outlets and Selling Space 2013-2018

Table 89 Hypermarkets: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 90 Hypermarkets GBO Company Shares: % Value 2014-2018

Table 91 Hypermarkets GBN Brand Shares: % Value 2015-2018

Table 92 Hypermarkets LBN Brand Shares: Outlets 2015-2018

Table 93 Hypermarkets LBN Brand Shares: Selling Space 2015-2018

Table 94 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 95 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Headlines

Prospects

Local and Organic Products Remain A Key Focus for Consumers and Retailers

Supermarkets Faces Growing Competition From Other Grocery Retailers

Environmental Concerns in Focus

Competitive Landscape

Ica Plans for Bright Future

Axfood Remains Ica's Main Competitor

Coop Rebrands Stores

Channel Data

Table 96 Supermarkets: Value Sales, Outlets and Selling Space 2013-2018

Table 97 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 98 Supermarkets GBO Company Shares: % Value 2014-2018

Table 99 Supermarkets GBN Brand Shares: % Value 2015-2018

Table 100 Supermarkets LBN Brand Shares: Outlets 2015-2018

Table 101 Supermarkets LBN Brand Shares: Selling Space 2015-2018

Table 102 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 103 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Headlines

Prospects

Strong Competition From Modern Grocery Retailers

Store Closures Continue To Be Seen

Provision of Additional Services Supports Sales

Competitive Landscape

Themed Heading 1

Store Owners Do It My Way

Fragmented Channel With Independent Players

Channel Data

Table 104 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2013-2018

Table 105 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 106 Sales in Traditional Grocery Retailers by Channel: Value 2013-2018

Table 107 Sales in Traditional Grocery Retailers by Channel: % Value Growth 2013-2018

Table 108 Traditional Grocery Retailers Outlets by Channel: Units 2013-2018

Table 109 Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2013-2018

Table 110 Traditional Grocery Retailers GBO Company Shares: % Value 2014-2018

Table 111 Traditional Grocery Retailers GBN Brand Shares: % Value 2015-2018

Table 112 Traditional Grocery Retailers LBN Brand Shares: Outlets 2015-2018

Table 113 Traditional Grocery Retailers LBN Brand Shares: Selling Space 2015-2018

Table 114 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 115 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Table 116 Forecast Sales in Traditional Grocery Retailers by Channel: Value 2018-2023

Table 117 Forecast Sales in Traditional Grocery Retailers by Channel: % Value Growth 2018-2023

Table 118 Forecast Traditional Grocery Retailers Outlets by Channel: Units 2018-2023

Table 119 Forecast Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023

Headlines

Prospects

Consumers Increasingly Going Online for Apparel and Footwear

New Store Concepts Offer Potential

Swedish Consumers Spending Less on Apparel and Footwear

Competitive Landscape

H&m Retains Lead But Faces Struggles

Uniqlo Enters Sweden

Local Players Performing Well

Channel Data

Table 120 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018

Table 121 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 122 Apparel And Footwear Specialist Retailers GBO Company Shares: % Value 2014-2018

Table 123 Apparel And Footwear Specialist Retailers GBN Brand Shares: % Value 2015-2018

Table 124 Apparel And Footwear Specialist Retailers LBN Brand Shares: Outlets 2015-2018

Table 125 Apparel And Footwear Specialist Retailers LBN Brand Shares: Selling Space 2015-2018

Table 126 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 127 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Headlines

Prospects

Mature Channel Sees More Store Closures

Internet Retailing Takes Further Share From Store-based Retailers

the Future of In-store Retailing

Competitive Landscape

Elgiganten Continues To Lead the Category

Elon Benefits From Rebranding and Company Acquisitions

Media Markt Considering Presence in Sweden

Channel Data

Table 128 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018

Table 129 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 130 Electronics and Appliance Specialist Retailers GBO Company Shares: % Value 2014-2018

Table 131 Electronics and Appliance Specialist Retailers GBN Brand Shares: % Value 2015-2018

Table 132 Electronics and Appliance Specialist Retailers LBN Brand Shares: Outlets 2015-2018

Table 133 Electronics and Appliance Specialist Retailers LBN Brand Shares: Selling Space 2015-2018

Table 134 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 135 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Headlines

Prospects

Internet Retailing Represents A Growing Threat

Chemists/pharmacies Sustain Growth

Omnichannel Approach Key To Success

Competitive Landscape

Ica Invests in Its Store Network

Apoteket Invests in New Store Concept

Low-cost Retailer Enters Sweden

Channel Data

Table 136 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018

Table 137 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 138 Sales in Health and Beauty Specialist Retailers by Channel: Value 2013-2018

Table 139 Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2013-2018

Table 140 Health and Beauty Specialist Retailers GBO Company Shares: % Value 2014-2018

Table 141 Health and Beauty Specialist Retailers GBN Brand Shares: % Value 2015-2018

Table 142 Health and Beauty Specialist Retailers LBN Brand Shares: Outlets 2015-2018

Table 143 Health and Beauty Specialist Retailers LBN Brand Shares: Selling Space 2015-2018

Table 144 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 145 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Table 146 Forecast Sales in Health and Beauty Specialist Retailers by Channel: Value 2018-2023

Table 147 Forecast Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2018-2023

Headlines

Prospects

Housing Market Wobbles As Interest Rate Rises

Leading Players Adopting Omnichannel Approach

Retailers May Be Forced To Look for New Opportunities

Competitive Landscape

Ikea Retains the Lead But Changes Are Afoot

Byggmax Continues To Expand

Fragmented Channel Led by Domestic Players

Channel Data

Table 148 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018

Table 149 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 150 Sales in Home and Garden Specialist Retailers by Channel: Value 2013-2018

Table 151 Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2013-2018

Table 152 Home and Garden Specialist Retailers GBO Company Shares: % Value 2014-2018

Table 153 Home and Garden Specialist Retailers GBN Brand Shares: % Value 2015-2018

Table 154 Home and Garden Specialist Retailers LBN Brand Shares: Outlets 2015-2018

Table 155 Home and Garden Specialist Retailers LBN Brand Shares: Selling Space 2015-2018

Table 156 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 157 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Table 158 Forecast Sales in Home and Garden Specialist Retailers by Channel: Value 2018-2023

Table 159 Forecast Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2018-2023

Headlines

Prospects

Shopping Complexes Present A Big Challenge To Department Stores

Åhléns Embraces Internet Retailing While Nk Maintains Store-based Approach

New Focus Required If Åhléns Is To Remain Competitive

Competitive Landscape

Nk Benefits From High-quality Products and Services

Åhléns Ab Loses Share But Retains Lead

Consolidated Channel With Little Potential for New Players

Channel Data

Table 160 Department Stores: Value Sales, Outlets and Selling Space 2013-2018

Table 161 Department Stores: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 162 Department Stores GBO Company Shares: % Value 2014-2018

Table 163 Department Stores GBN Brand Shares: % Value 2015-2018

Table 164 Department Stores LBN Brand Shares: Outlets 2015-2018

Table 165 Department Stores LBN Brand Shares: Selling Space 2015-2018

Table 166 Department Stores Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 167 Department Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Headlines

Prospects

Consumer Acceptance of Variety Stores Increases

Variety Stores Benefit From Out-of-town Locations

New Store Opening Seen in 2018

Competitive Landscape

Rusta Retains Lead

Price Competition Likely To Intensify

Dollarstore Continues Its Rapid Expansion

Channel Data

Table 168 Variety Stores: Value Sales, Outlets and Selling Space 2013-2018

Table 169 Variety Stores: Value Sales, Outlets and Selling Space: % Growth 2013-2018

Table 170 Variety Stores GBO Company Shares: % Value 2014-2018

Table 171 Variety Stores GBN Brand Shares: % Value 2015-2018

Table 172 Variety Stores LBN Brand Shares: Outlets 2015-2018

Table 173 Variety Stores LBN Brand Shares: Selling Space 2015-2018

Table 174 Variety Stores Forecasts: Value Sales, Outlets and Selling Space 2018-2023

Table 175 Variety Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Prospects

Headlines

Prospects

Companies Go Online As They Lose Sales To Internet Retailing

Digital Marketing Strategy Key To Development

Beauty and Personal Care Remains Largest Category in Direct Selling

Competitive Landscape

Lesley Cosmetics Continues To Lead Direct Selling

Pm Sweden and Herbalife Increase Share

International Players Lead Direct Selling

Channel Data

Table 176 Direct Selling by Category: Value 2013-2018

Table 177 Direct Selling by Category: % Value Growth 2013-2018

Table 178 Direct Selling GBO Company Shares: % Value 2014-2018

Table 179 Direct Selling GBN Brand Shares: % Value 2015-2018

Table 180 Direct Selling Forecasts by Category: Value 2018-2023

Table 181 Direct Selling Forecasts by Category: % Value Growth 2018-2023

Headlines

Prospects

Shift To Internet Retailing Continues

Apparel and Footwear Remains Largest Category

Homeshopping To Continue To Decline

Competitive Landscape

H&m Retains Lead But Steers Consumers Towards Internet Retailing

Leading Players Invest in Digital Channel

No Future for Homeshopping

Channel Data

Table 182 Homeshopping by Category: Value 2013-2018

Table 183 Homeshopping by Category: % Value Growth 2013-2018

Table 184 Homeshopping GBO Company Shares: % Value 2014-2018

Table 185 Homeshopping GBN Brand Shares: % Value 2015-2018

Table 186 Homeshopping Forecasts by Category: Value 2018-2023

Table 187 Homeshopping Forecasts by Category: % Value Growth 2018-2023

Headlines

Prospects

Leading Retailers Invest in Digital Services

Non-eu Sales Impacted by Postnord's Decision To Impose Vat

Mobile Internet Retailing Continues To See Dynamic Growth

Competitive Landscape

Netonnet Retains Lead

Amazon To Enter Sweden?

Online Marketplaces Perform Well

Channel Data

Table 188 Internet Retailing by Category: Value 2013-2018

Table 189 Internet Retailing by Category: % Value Growth 2013-2018

Table 190 Internet Retailing GBO Company Shares: % Value 2014-2018

Table 191 Internet Retailing GBN Brand Shares: % Value 2015-2018

Table 192 Internet Retailing Forecasts by Category: Value 2018-2023

Table 193 Internet Retailing Forecasts by Category: % Value Growth 2018-2023

Headlines

Prospects

After Slow Start Food and Drink Internet Retailing Set for Dynamic Growth

Click-and-collect Services Remain Popular

Home Delivery and Other Services Driving Growth of the Channel

Competitive Landscape

Modern Grocery Retailing Giants Set To Take Over From Niche Players

Ica To Invest Sek600 Million in E-commerce

Future of Meal Kits Under the Spotlight

Channel Data

Table 194 Food and Drink Internet Retailing: Value 2013-2018

Table 195 Food and Drink Internet Retailing: % Value Growth 2013-2018

Table 196 Food and Drink Internet Retailing: % Value Growth 2016-2017

Table 197 Food and Drink Internet Retailing Forecasts: Value 2018-2023

Table 198 Food and Drink Internet Retailing Forecasts: % Value Growth 2018-2023

Headlines

Prospects

Cashless Payment Solutions Key To Future of Vending

Hot Drinks Vending Suffers From Poor Image

Increase in Healthier Options

Competitive Landscape

Selecta Extends Lead

Coca-Cola Turns To Innovation

Vending A Fragmented Category

Channel Data

Table 199 Vending by Category: Value 2013-2018

Table 200 Vending by Category: % Value Growth 2013-2018

Table 201 Vending GBO Company Shares: % Value 2014-2018

Table 202 Vending GBN Brand Shares: % Value 2015-2018

Table 203 Vending Forecasts by Category: Value 2018-2023

Table 204 Vending Forecasts by Category: % Value Growth 2018-2023

Headlines

Prospects

Mobile Internet Retailing on the Rise

New Payment Solutions Laying the Foundations for Mobile Internet Retailing

Innovative Apps Drive Interest

Competitive Landscape

Most Retailers Now Offer Mobile Websites

Leading Internet Retailers Find Success With Mobile Shops

Izettle Launches New Product for Small Businesses

Channel Data

Table 205 Mobile Internet Retailing: Value 2013-2018

Table 206 Mobile Internet Retailing: % Value Growth 2013-2018

Table 207 Mobile Internet Retailing Forecasts: Value 2018-2023

Table 208 Mobile Internet Retailing Forecasts: % Value Growth 2018-2023

Sweden’s economy has continued its recovery in 2018, with stronger GDP growth than in 2017, falling unemployment and rising wages, with disposable income further boosted by tax cuts. Despite these positives retailing in Sweden has continued to record only moderate value growth in 2018. Consumers remain cautious due to the decline in housing prices, with concerns that the housing bubble is set to burst, while the high level of household debt is also a drag. Despite these challenges most areas of...

Euromonitor International's Retailing in Sweden report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Use five-year forecasts to assess how the market is predicted to develop.

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