READY MEALS IN SOUTH AFRICA

Euromonitor International

November 2018

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Consumer Demand for Convenience Remains A Significant Factor in the Development of Ready Meals

Chilled Ready Meals Records the Strongest Growth in 2018

Ready Meals Remain Expensive for Most of the Population

Competitive Landscape

Woolworths Holdings Ltd (south Africa) Leads Ready Meals in 2018

Private Label Dominates Ready Meals in 2018

Category Data

Table 1 Sales of Ready Meals by Category: Volume 2013-2018

Table 2 Sales of Ready Meals by Category: Value 2013-2018

Table 3 Sales of Ready Meals by Category: % Volume Growth 2013-2018

Table 4 Sales of Ready Meals by Category: % Value Growth 2013-2018

Table 5 NBO Company Shares of Ready Meals: % Value 2014-2018

Table 6 LBN Brand Shares of Ready Meals: % Value 2015-2018

Table 7 Distribution of Ready Meals by Format: % Value 2013-2018

Table 8 Forecast Sales of Ready Meals by Category: Volume 2018-2023

Table 9 Forecast Sales of Ready Meals by Category: Value 2018-2023

Table 10 Forecast Sales of Ready Meals by Category: % Volume Growth 2018-2023

Table 11 Forecast Sales of Ready Meals by Category: % Value Growth 2018-2023

Executive Summary

Strong Growth Within Packaged Food in 2018

Convenience and Health Trends Continue To Drive Sales

Tiger Consumer Brands Leads Packaged Food in 2018

Supermarkets Remain Leading Channel, But Losing Ground To Mixed Retailers

Steady Growth Expected As Consumers Focus on Value Added Products

Foodservice

Sales To Foodservice

Consumer Foodservice

Category Data

Table 12 Foodservice Sales of Packaged Food by Category: Volume 2013-2018

Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023

Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

Market Data

Table 16 Sales of Packaged Food by Category: Volume 2013-2018

Table 17 Sales of Packaged Food by Category: Value 2013-2018

Table 18 Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 19 Sales of Packaged Food by Category: % Value Growth 2013-2018

Table 20 GBO Company Shares of Packaged Food: % Value 2014-2018

Table 21 NBO Company Shares of Packaged Food: % Value 2014-2018

Table 22 LBN Brand Shares of Packaged Food: % Value 2015-2018

Table 23 Penetration of Private Label by Category: % Value 2013-2018

Table 24 Distribution of Packaged Food by Format: % Value 2013-2018

Table 25 Distribution of Packaged Food by Format and Category: % Value 2018

Table 26 Forecast Sales of Packaged Food by Category: Volume 2018-2023

Table 27 Forecast Sales of Packaged Food by Category: Value 2018-2023

Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023

Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Definitions

Sources

Summary 1 Research Sources

Ready meals continued to be embraced in South Africa for their convenience, especially among consumers with busy lifestyles. Nonetheless, the relatively high prices of most ready meals limit their appeal to only the wealthier demographics in the country, who embrace these products for their high quality and convenience. Retailers are also helping to boost sales by allocating more shelf space to these products in response to the growing consumer base for ready meals. Shelf stable ready meals are...

Euromonitor International's Ready Meals in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Chilled Lunch Kits, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads, Shelf Stable Ready Meals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Ready Meals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.