Polishes in the United Arab Emirates
POLISHES IN THE UNITED ARAB EMIRATES
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Polishes Remains in Demand
Room for Promotion Within Polishes
Furniture Polish To Grow Over the Forecast Period
Competitive Landscape
Zetra Retains Leadership
SC Johnson Co Ltd Remains Highly Regarded
Private Label Gains Ground
Category Data
Table 1 Sales of Polishes by Category: Value 2013-2018
Table 2 Sales of Polishes by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Polishes: % Value 2014-2018
Table 4 LBN Brand Shares of Polishes: % Value 2015-2018
Table 5 Forecast Sales of Polishes by Category: Value 2018-2023
Table 6 Forecast Sales of Polishes by Category: % Value Growth 2018-2023
Executive Summary
Home Care Marginally Recovers
Introduction of Vat and Consumer Behaviour
Private Label Preference Grows
New Product Development Relies on Packaging
Innovation To Shape Home Care
Market Indicators
Table 7 Households 2013-2018
Market Data
Table 8 Sales of Home Care by Category: Value 2013-2018
Table 9 Sales of Home Care by Category: % Value Growth 2013-2018
Table 10 NBO Company Shares of Home Care: % Value 2014-2018
Table 11 LBN Brand Shares of Home Care: % Value 2015-2018
Table 12 Distribution of Home Care by Format: % Value 2013-2018
Table 13 Distribution of Home Care by Format and Category: % Value 2018
Table 14 Forecast Sales of Home Care by Category: Value 2018-2023
Table 15 Forecast Sales of Home Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Polishes registered stronger growth in both current value and volume in 2018 compared to 2017. Local consumers are more inclined to purchase polishes than other countries in the region, and prices play an important role in purchasing decisions as they wish to save money and manage their budgets. However, as the population in the United Arab Emirates is growing due to the influx of expatriates, new customers helped support positive growth figures during the year. Floor polish recorded retail volu...
Euromonitor International's Polishes in United Arab Emirates market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Polishes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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