Polishes in Colombia
POLISHES IN COLOMBIA
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Shoe Polish Stands Out Due To Variety and Specialisation
Furniture Polish Losing Traction Due To Easy To Assemble Furniture
Hard Flooring Evolution Influences Floor Polish
Competitive Landscape
Reckitt Benckiser Continues To Lead Sales
Domestic Companies Continue To Lead Sales
Private Label Ranges See Biggest Increase in Share
Category Data
Table 1 Sales of Polishes by Category: Value 2013-2018
Table 2 Sales of Polishes by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Polishes: % Value 2014-2018
Table 4 LBN Brand Shares of Polishes: % Value 2015-2018
Table 5 Forecast Sales of Polishes by Category: Value 2018-2023
Table 6 Forecast Sales of Polishes by Category: % Value Growth 2018-2023
Executive Summary
Home Care Manufacturers Get Creative To Keep Sales Up
Multipurpose Products Revamped in 2018
Unilever Continues To Lead Sales in 2018
Small Independent Grocers To Compete With Modern Retailers
Polarisation Between Specialised and General Products
Market Indicators
Table 7 Households 2013-2018
Market Data
Table 8 Sales of Home Care by Category: Value 2013-2018
Table 9 Sales of Home Care by Category: % Value Growth 2013-2018
Table 10 NBO Company Shares of Home Care: % Value 2014-2018
Table 11 LBN Brand Shares of Home Care: % Value 2015-2018
Table 12 Penetration of Private Label in Home Care by Category: % Value 2013-2018
Table 13 Distribution of Home Care by Format: % Value 2013-2018
Table 14 Distribution of Home Care by Format and Category: % Value 2018
Table 15 Forecast Sales of Home Care by Category: Value 2018-2023
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Colombians are known to take good care of their shoes and manufacturers have responded by offering a very varied portfolio of shoe polish brands like Búfalo, Cherry and Beisbol. From creams with convenient application formats that not only polish but protect materials to polishes that require no additional shining (for faster results), key brands offer a wide colour palette and array of products for leather (fatty and patent), nubuck and suede. Companies are also responding to the dynamic expans...
Euromonitor International's Polishes in Colombia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Polishes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.