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Personal Care Appliances in the Netherlands

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PERSONAL CARE APPLIANCES IN THE NETHERLANDS

    Euromonitor International

      February 2019

        LIST OF CONTENTS AND TABLES

          Headlines

            Prospects

              Personal Grooming Takes Centre Stage, Benefitting Personal Care Appliances

                Men's Shavers - Wet Holds Higher Share by Format

                  Internet Retailing Grows Strongly in Personal Care Appliances in 2018

                    Competitive Landscape

                      Koninklijke Philips Electronics Maintains Narrow Lead

                        Smaller Players Make Volume Gains in Personal Care Appliances

                          Category Data

                            Table 1 Sales of Personal Care Appliances by Category: Volume 2013-2018

                              Table 2 Sales of Personal Care Appliances by Category: Value 2013-2018

                                Table 3 Sales of Personal Care Appliances by Category: % Volume Growth 2013-2018

                                  Table 4 Sales of Personal Care Appliances by Category: % Value Growth 2013-2018

                                    Table 5 Sales of Body Shavers by Format: % Volume 2013-2018

                                      Table 6 Sales of Hair Care Appliances by Format: % Volume 2013-2018

                                        Table 7 NBO Company Shares of Personal Care Appliances 2014-2018

                                          Table 8 LBN Brand Shares of Personal Care Appliances 2015-2018

                                            Table 9 Distribution of Personal Care Appliances by Format: % Volume 2013-2018

                                              Table 10 Forecast Sales of Personal Care Appliances by Category: Volume 2018-2023

                                                Table 11 Forecast Sales of Personal Care Appliances by Category: Value 2018-2023

                                                  Table 12 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2018-2023

                                                    Table 13 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2018-2023

                                                      Executive Summary

                                                        Another Positive Year for Consumer Appliances in 2018

                                                          Premiumisation of Consumer Appliances Boosts Value Sales in 2018

                                                            Small Specialist Companies Record Fastest Growth While Established Players Focus on Specific Value

                                                              Internet Retailing To Continue Growing in Consumer Appliances

                                                                Outlook Positive for Consumer Appliances But Volume Growth Expected To Slow Down

                                                                  Market Indicators

                                                                    Table 14 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018

                                                                      Table 15 Replacement Cycles of Consumer Appliances by Category 2013-2018

                                                                        Table 16 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023

                                                                          Table 17 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023

                                                                            Market Data

                                                                              Table 18 Sales of Consumer Appliances by Category: Volume 2013-2018

                                                                                Table 19 Sales of Consumer Appliances by Category: Value 2013-2018

                                                                                  Table 20 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018

                                                                                    Table 21 Sales of Consumer Appliances by Category: % Value Growth 2013-2018

                                                                                      Table 22 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018

                                                                                        Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018

                                                                                          Table 24 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018

                                                                                            Table 25 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018

                                                                                              Table 26 Sales of Small Appliances by Category: Volume 2013-2018

                                                                                                Table 27 Sales of Small Appliances by Category: Value 2013-2018

                                                                                                  Table 28 Sales of Small Appliances by Category: % Volume Growth 2013-2018

                                                                                                    Table 29 Sales of Small Appliances by Category: % Value Growth 2013-2018

                                                                                                      Table 30 NBO Company Shares of Major Appliances: % Volume 2014-2018

                                                                                                        Table 31 LBN Brand Shares of Major Appliances: % Volume 2015-2018

                                                                                                          Table 32 NBO Company Shares of Small Appliances: % Volume 2014-2018

                                                                                                            Table 33 LBN Brand Shares of Small Appliances: % Volume 2015-2018

                                                                                                              Table 34 Distribution of Major Appliances by Format: % Volume 2013-2018

                                                                                                                Table 35 Distribution of Small Appliances by Format: % Volume 2013-2018

                                                                                                                  Table 36 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023

                                                                                                                    Table 37 Forecast Sales of Consumer Appliances by Category: Value 2018-2023

                                                                                                                      Table 38 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023

                                                                                                                        Table 39 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023

                                                                                                                          Table 40 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023

                                                                                                                            Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023

                                                                                                                              Table 42 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023

                                                                                                                                Table 43 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023

                                                                                                                                  Table 44 Forecast Sales of Small Appliances by Category: Volume 2018-2023

                                                                                                                                    Table 45 Forecast Sales of Small Appliances by Category: Value 2018-2023

                                                                                                                                      Table 46 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023

                                                                                                                                        Table 47 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023

                                                                                                                                          Definitions

                                                                                                                                            Sources

                                                                                                                                              Summary 1 Research Sources

                                                                                                                                              Due to the personal grooming trend, Dutch consumers continued to purchase personal care appliances in 2018, reflected in stable retail volume sales. Social media sites such as Instagram, which play an important role especially amongst teenagers, places pressure on young consumers to look presentable all the time, especially when they take “selfies”. While the trend now is to have a more natural look, personal care appliances remain important in styling and maintaining an attractive appearance. A...

                                                                                                                                              Euromonitor International's Personal Care Appliances in Netherlands report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2023 illustrate how the market is set to change.

                                                                                                                                              Product coverage: Body Shavers, Electric Facial Cleansers, Hair Care Appliances, Oral Care Appliances, Other Personal Care Appliances.

                                                                                                                                              Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

                                                                                                                                              Why buy this report?
                                                                                                                                              * Get a detailed picture of the Personal Care Appliances market;
                                                                                                                                              * Pinpoint growth sectors and identify factors driving change;
                                                                                                                                              * Understand the competitive environment, the market’s major players and leading brands;
                                                                                                                                              * Use five-year forecasts to assess how the market is predicted to develop.

                                                                                                                                              Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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