PAEDIATRIC CONSUMER HEALTH IN GUATEMALA

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Self-medication Is Lower With Paediatric Remedies

Dermatologicals Sees Fast Value Growth, But Vitamins and Dietary Supplements Leads

Guatemala's Strong Birth Rate Supports Paediatric Consumer Health

Competitive Landscape

International Brands Enjoy Consumer Trust

New Product Launches for Children

Generics Grows Presence Through Social Pharmacies

Category Data

Table 1 Sales of Paediatric Consumer Health by Category: Value 2013-2018

Table 2 Sales of Paediatric Consumer Health by Category: % Value Growth 2013-2018

Table 3 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2015-2018

Table 4 Forecast Sales of Paediatric Consumer Health by Category: Value 2018-2023

Table 5 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2018-2023

Executive Summary

Consumer Health Sees Further Development

Changing Lifestyles Drive Sales

Generics and International Brands Lead Consumer Health

Points of Sale in Guatemala

Health and Wellbeing and Affordability To Drive Sales in the Forecast Period

Market Indicators

Table 6 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 7 Life Expectancy at Birth 2013-2018

Market Data

Table 8 Sales of Consumer Health by Category: Value 2013-2018

Table 9 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 10 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 11 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 12 Distribution of Consumer Health by Format: % Value 2013-2018

Table 13 Distribution of Consumer Health by Format and Category: % Value 2018

Table 14 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 15 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Sources

Summary 1 Research Sources

When it comes to children, parents are more wary of self-medication and they usually visit a doctor prior to purchasing the required consumer health product. This behaviour is even more common among parents of infants and babies. However, doctors tend to prescribe paediatric OTC products such as acetaminophen when symptoms are low and the child does not require antibiotics. Self-medication does happen, with children being given an OTC product for a minor ailment; parents tend to use the same rec...

Euromonitor International's Paediatric Consumer Health in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Nappy (Diaper) Rash Treatments, Paediatric Analgesics, Paediatric Cough, Cold and Allergy Remedies, Paediatric Dermatologicals, Paediatric Digestive Remedies, Paediatric Vitamins and Dietary Supplements.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Paediatric Consumer Health market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.