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Packaged Food in Romania

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PACKAGED FOOD IN ROMANIA

    Euromonitor International

      December 2018

        LIST OF CONTENTS AND TABLES

          Executive Summary

            Economic Improvement Drives Sales of Packaged Food

              Healthier Food Attracts Consumer Attention

                Artisanal Accounts for the Majority of Sales

                  Sales Dynamics Track the Expansion of Modern Grocery Retailers

                    Packaged Food To Grow Over the Forecast Period

                      Foodservice

                        Sales To Foodservice

                          Consumer Foodservice

                            Category Data

                              Table 1 Foodservice Sales of Packaged Food by Category: Volume 2013-2018

                                Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018

                                  Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023

                                    Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

                                      Market Data

                                        Table 5 Sales of Packaged Food by Category: Volume 2013-2018

                                          Table 6 Sales of Packaged Food by Category: % Volume Growth 2013-2018

                                            Table 7 Sales of Packaged Food by Category: % Value Growth 2013-2018

                                              Table 8 GBO Company Shares of Packaged Food: % Value 2014-2018

                                                Table 9 NBO Company Shares of Packaged Food: % Value 2014-2018

                                                  Table 10 LBN Brand Shares of Packaged Food: % Value 2015-2018

                                                    Table 11 Penetration of Private Label by Category: % Value 2013-2018

                                                      Table 12 Distribution of Packaged Food by Format: % Value 2013-2018

                                                        Table 13 Distribution of Packaged Food by Format and Category: % Value 2018

                                                          Table 14 Forecast Sales of Packaged Food by Category: Volume 2018-2023

                                                            Table 15 Forecast Sales of Packaged Food by Category: Value 2018-2023

                                                              Table 16 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023

                                                                Table 17 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

                                                                  Sources

                                                                    Summary 1 Research Sources

                                                                      Headlines

                                                                        Prospects

                                                                          Sunflower Oil Continues To Dictate Overall Performance of Edible Oils

                                                                            Healthier Edible Oils Gradually Gain Popularity in Romania

                                                                              Smaller and Niche Categories Show the Fastest Development

                                                                                Competitive Landscape

                                                                                  Bunge Romania Retains Its Lead in 2018

                                                                                    Untdelemn De La Bunica Is the Top Brand in Edible Oils

                                                                                      Private Label Penetration Remains Strong

                                                                                        Category Data

                                                                                          Table 18 Sales of Edible Oils by Category: Volume 2013-2018

                                                                                            Table 19 Sales of Edible Oils by Category: Value 2013-2018

                                                                                              Table 20 Sales of Edible Oils by Category: % Volume Growth 2013-2018

                                                                                                Table 21 Sales of Edible Oils by Category: % Value Growth 2013-2018

                                                                                                  Table 22 NBO Company Shares of Edible Oils: % Value 2014-2018

                                                                                                    Table 23 LBN Brand Shares of Edible Oils: % Value 2015-2018

                                                                                                      Table 24 Distribution of Edible Oils by Format: % Value 2013-2018

                                                                                                        Table 25 Forecast Sales of Edible Oils by Category: Volume 2018-2023

                                                                                                          Table 26 Forecast Sales of Edible Oils by Category: Value 2018-2023

                                                                                                            Table 27 Forecast Sales of Edible Oils by Category: % Volume Growth 2018-2023

                                                                                                              Table 28 Forecast Sales of Edible Oils by Category: % Value Growth 2018-2023

                                                                                                                Headlines

                                                                                                                  Prospects

                                                                                                                    Busier Lifestyles Strengthen Appreciation for the Convenience of Ready Meals

                                                                                                                      Prepared Salads Is the Fastest Growing Category in Current Value Terms

                                                                                                                        Ready Meals Face Growing Competition From Unpackaged Alternatives

                                                                                                                          Competitive Landscape

                                                                                                                            Cristim 2 Prodcom Remains the Top Branded Manufacturer in Ready Meals

                                                                                                                              Angst Ro Strengthens Its Presence in Ready Meals

                                                                                                                                Retailer Activities Continue To Support the Development of Ready Meals

                                                                                                                                  Category Data

                                                                                                                                    Table 29 Sales of Ready Meals by Category: Volume 2013-2018

                                                                                                                                      Table 30 Sales of Ready Meals by Category: Value 2013-2018

                                                                                                                                        Table 31 Sales of Ready Meals by Category: % Volume Growth 2013-2018

                                                                                                                                          Table 32 Sales of Ready Meals by Category: % Value Growth 2013-2018

                                                                                                                                            Table 33 Sales of Chilled Ready Meals by Ethnicity: % Value 2013-2018

                                                                                                                                              Table 34 Sales of Frozen Ready Meals by Ethnicity: % Value 2013-2018

                                                                                                                                                Table 35 NBO Company Shares of Ready Meals: % Value 2014-2018

                                                                                                                                                  Table 36 LBN Brand Shares of Ready Meals: % Value 2015-2018

                                                                                                                                                    Table 37 Distribution of Ready Meals by Format: % Value 2013-2018

                                                                                                                                                      Table 38 Forecast Sales of Ready Meals by Category: Volume 2018-2023

                                                                                                                                                        Table 39 Forecast Sales of Ready Meals by Category: Value 2018-2023

                                                                                                                                                          Table 40 Forecast Sales of Ready Meals by Category: % Volume Growth 2018-2023

                                                                                                                                                            Table 41 Forecast Sales of Ready Meals by Category: % Value Growth 2018-2023

                                                                                                                                                              Headlines

                                                                                                                                                                Prospects

                                                                                                                                                                  Increasing Consumer Sophistication Drives Demand

                                                                                                                                                                    Mustard and Ketchup Remain the Most Popular Choices in Table Sauces

                                                                                                                                                                      Popularity of Barbecue Season Stimulates Innovation

                                                                                                                                                                        Competitive Landscape

                                                                                                                                                                          Unilever Retains Its Overall Lead in Sauces, Dressings and Condiments

                                                                                                                                                                            Recent Entrant Polimark Continues To Gain Ground in 2018

                                                                                                                                                                              Leading Players To the Fore in Terms of Innovation

                                                                                                                                                                                Category Data

                                                                                                                                                                                  Table 42 Sales of Sauces, Dressings and Condiments by Category: Volume 2013-2018

                                                                                                                                                                                    Table 43 Sales of Sauces, Dressings and Condiments by Category: Value 2013-2018

                                                                                                                                                                                      Table 44 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2013-2018

                                                                                                                                                                                        Table 45 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2013-2018

                                                                                                                                                                                          Table 46 Sales of Cooking Sauces by Type: % Value 2013-2018

                                                                                                                                                                                            Table 47 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2014-2018

                                                                                                                                                                                              Table 48 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2015-2018

                                                                                                                                                                                                Table 49 Distribution of Sauces, Dressings and Condiments by Format: % Value 2013-2018

                                                                                                                                                                                                  Table 50 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2018-2023

                                                                                                                                                                                                    Table 51 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2018-2023

                                                                                                                                                                                                      Table 52 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                        Table 53 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2018-2023

                                                                                                                                                                                                          Headlines

                                                                                                                                                                                                            Prospects

                                                                                                                                                                                                              Convenience Factor Drives Growth in Packaged Soup Consumption

                                                                                                                                                                                                                Shelf Stable Soup Develops Fastest in Current Value Growth Terms

                                                                                                                                                                                                                  Product Offer in Soup Remains Focused on the Mid-priced Segment

                                                                                                                                                                                                                    Competitive Landscape

                                                                                                                                                                                                                      International Giants Unilever and Nestlé Remain the Clear Leaders in Soup

                                                                                                                                                                                                                        Vascar Vaslui SA Is the Most Dynamic Performer

                                                                                                                                                                                                                          Domestic Players Control Shelf Stable Soup

                                                                                                                                                                                                                            Category Data

                                                                                                                                                                                                                              Table 54 Sales of Soup by Category: Volume 2013-2018

                                                                                                                                                                                                                                Table 55 Sales of Soup by Category: Value 2013-2018

                                                                                                                                                                                                                                  Table 56 Sales of Soup by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                    Table 57 Sales of Soup by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                      Table 58 Sales of Soup by by Leading Flavours: Rankings 2013-2018

                                                                                                                                                                                                                                        Table 59 NBO Company Shares of Soup: % Value 2014-2018

                                                                                                                                                                                                                                          Table 60 LBN Brand Shares of Soup: % Value 2015-2018

                                                                                                                                                                                                                                            Table 61 Distribution of Soup by Format: % Value 2013-2018

                                                                                                                                                                                                                                              Table 62 Forecast Sales of Soup by Category: Volume 2018-2023

                                                                                                                                                                                                                                                Table 63 Forecast Sales of Soup by Category: Value 2018-2023

                                                                                                                                                                                                                                                  Table 64 Forecast Sales of Soup by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                    Table 65 Forecast Sales of Soup by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                      Headlines

                                                                                                                                                                                                                                                        Prospects

                                                                                                                                                                                                                                                          Premiumisation Trend Continues To Gain Momentum

                                                                                                                                                                                                                                                            Honey Is the Fastest Growing Category in Value Terms

                                                                                                                                                                                                                                                              Demand for Artisanal Honey and Jams Remains Strong in Romania

                                                                                                                                                                                                                                                                Competitive Landscape

                                                                                                                                                                                                                                                                  Cream Line Continues To Lead Sweet Spreads in 2018

                                                                                                                                                                                                                                                                    Competitive Environment Remains Fragmented in Jams Preserves and Honey

                                                                                                                                                                                                                                                                      Maspex Set To Acquire the Raureni Brand

                                                                                                                                                                                                                                                                        Category Data

                                                                                                                                                                                                                                                                          Table 66 Sales of Sweet Spreads by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                            Table 67 Sales of Sweet Spreads by Category: Value 2013-2018

                                                                                                                                                                                                                                                                              Table 68 Sales of Sweet Spreads by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                Table 69 Sales of Sweet Spreads by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                  Table 70 Sales of Jams and Preserves by Leading Flavours: Rankings 2013-2018

                                                                                                                                                                                                                                                                                    Table 71 NBO Company Shares of Sweet Spreads: % Value 2014-2018

                                                                                                                                                                                                                                                                                      Table 72 LBN Brand Shares of Sweet Spreads: % Value 2015-2018

                                                                                                                                                                                                                                                                                        Table 73 Distribution of Sweet Spreads by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                          Table 74 Forecast Sales of Sweet Spreads by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                            Table 75 Forecast Sales of Sweet Spreads by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                              Table 76 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                Table 77 Forecast Sales of Sweet Spreads by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                  Headlines

                                                                                                                                                                                                                                                                                                    Prospects

                                                                                                                                                                                                                                                                                                      Higher Disposable Incomes Drive Sales

                                                                                                                                                                                                                                                                                                        Baby Food Influenced by Decreasing Birth Rate

                                                                                                                                                                                                                                                                                                          Breastfeeding Is Strongly Promoted

                                                                                                                                                                                                                                                                                                            Competitive Landscape

                                                                                                                                                                                                                                                                                                              Nestlé Romania SRL Leads Sales

                                                                                                                                                                                                                                                                                                                International Players Dominate

                                                                                                                                                                                                                                                                                                                  Advertising Is Partially Restricted in Romania

                                                                                                                                                                                                                                                                                                                    Category Data

                                                                                                                                                                                                                                                                                                                      Table 78 Sales of Baby Food by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                        Table 79 Sales of Baby Food by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                          Table 80 Sales of Baby Food by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                            Table 81 Sales of Baby Food by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                              Table 82 NBO Company Shares of Baby Food: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                Table 83 LBN Brand Shares of Baby Food: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                  Table 84 Distribution of Baby Food by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                    Table 85 Forecast Sales of Baby Food by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                      Table 86 Forecast Sales of Baby Food by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                        Table 87 Forecast Sales of Baby Food by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                          Table 88 Forecast Sales of Baby Food by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                            Headlines

                                                                                                                                                                                                                                                                                                                                              Prospects

                                                                                                                                                                                                                                                                                                                                                Performance Is Influenced by Unit Price Growth

                                                                                                                                                                                                                                                                                                                                                  Butter and Margarine Are Complementary

                                                                                                                                                                                                                                                                                                                                                    Unpackaged Products Are Not A Threat

                                                                                                                                                                                                                                                                                                                                                      Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                        Unilever Retains the Leadership

                                                                                                                                                                                                                                                                                                                                                          International Companies Lead Category

                                                                                                                                                                                                                                                                                                                                                            Private Label Ranks Behind Branded Players

                                                                                                                                                                                                                                                                                                                                                              Category Data

                                                                                                                                                                                                                                                                                                                                                                Table 89 Sales of Butter and Spreads by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                  Table 90 Sales of Butter and Spreads by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                    Table 91 Sales of Butter and Spreads by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                      Table 92 Sales of Butter and Spreads by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                        Table 93 NBO Company Shares of Butter and Spreads: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                          Table 94 LBN Brand Shares of Butter and Spreads: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                            Table 95 Distribution of Butter and Spreads by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                              Table 96 Forecast Sales of Butter and Spreads by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                Table 97 Forecast Sales of Butter and Spreads by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                  Table 98 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                    Table 99 Forecast Sales of Butter and Spreads by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                      Headlines

                                                                                                                                                                                                                                                                                                                                                                                        Prospects

                                                                                                                                                                                                                                                                                                                                                                                          Higher Incomes Stimulate Sales

                                                                                                                                                                                                                                                                                                                                                                                            Packaged Hard Cheese Most Dynamic in Volume Terms

                                                                                                                                                                                                                                                                                                                                                                                              Traditional "telemea" Is Most Popular Type of Cheese

                                                                                                                                                                                                                                                                                                                                                                                                Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                  Hochland Romania SRL Leads Sales

                                                                                                                                                                                                                                                                                                                                                                                                    International Companies Rely on Local Products

                                                                                                                                                                                                                                                                                                                                                                                                      Domestic Companies Compete Locally

                                                                                                                                                                                                                                                                                                                                                                                                        Category Data

                                                                                                                                                                                                                                                                                                                                                                                                          Table 100 Sales of Cheese by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                            Table 101 Sales of Cheese by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                              Table 102 Sales of Cheese by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                Table 103 Sales of Cheese by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                  Table 104 Sales of Spreadable Processed Cheese by Type: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                    Table 105 Sales of Unprocessed Cheese by Type: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                      Table 106 NBO Company Shares of Cheese: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                        Table 107 LBN Brand Shares of Cheese: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                          Table 108 Distribution of Cheese by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                            Table 109 Forecast Sales of Cheese by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                              Table 110 Forecast Sales of Cheese by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                Table 111 Forecast Sales of Cheese by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 112 Forecast Sales of Cheese by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                    Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                      Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                        Increasing Incomes Drive Changing Lifestyles

                                                                                                                                                                                                                                                                                                                                                                                                                                          Goat Milk Attracts Consumer Interest

                                                                                                                                                                                                                                                                                                                                                                                                                                            Demand Meets the Trend for Health and Wellness

                                                                                                                                                                                                                                                                                                                                                                                                                                              Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                Albalact SA Retains Leadership

                                                                                                                                                                                                                                                                                                                                                                                                                                                  International Companies Dominate the Category

                                                                                                                                                                                                                                                                                                                                                                                                                                                    Private Label Holds A Significant Position

                                                                                                                                                                                                                                                                                                                                                                                                                                                      Category Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 113 Sales of Drinking Milk Products by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 114 Sales of Drinking Milk Products by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 115 Sales of Drinking Milk Products by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 116 Sales of Drinking Milk Products by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 117 NBO Company Shares of Drinking Milk Products: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 118 LBN Brand Shares of Drinking Milk Products: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 119 Distribution of Drinking Milk Products by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 120 Forecast Sales of Drinking Milk Products Products by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 121 Forecast Sales of Drinking Milk Products Products by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 122 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 123 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Demand for Healthy Food Boosts Sales

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Drinking Yoghurt Is the Best Performer

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Strong Popularity of Sour Milk Products

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Danone A Strong Leader

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            International Players Consolidate Their Positions

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Domestic Niche Players Improve Visibility and Consumer Awareness

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Category Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 124 Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 125 Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 126 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 127 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 128 Sales of Flavoured Yoghurt by Flavour: Rankings 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 129 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 130 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 131 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 132 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 133 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 134 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 135 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Higher Incomes Drive the Performance of Other Dairy

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Fromage Frais and Quark Records the Best Performance

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Largest Category of Cream Is the Weakest Performer

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Frieslandcampina Romania Leads Other Dairy

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        International Companies Create the Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Advertising Supports the New Launches

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Category Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 136 Sales of Other Dairy by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 137 Sales of Other Dairy by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 138 Sales of Other Dairy by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 139 Sales of Other Dairy by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 140 Sales of Cream by Type: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 141 NBO Company Shares of Other Dairy: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 142 LBN Brand Shares of Other Dairy: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 143 Distribution of Other Dairy by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 144 Forecast Sales of Other Dairy by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 145 Forecast Sales of Other Dairy by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 146 Forecast Sales of Other Dairy by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 147 Forecast Sales of Other Dairy by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Higher Incomes Support Growth

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Tablets Retains the Biggest Sales

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Seasonality Remains A Challenge for the Category

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Mondelez Romania Is the Undisputed Leader

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    International Players Dominate

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Advertising Supports Brand Performance

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Category Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 148 Sales of Chocolate Confectionery by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 149 Sales of Chocolate Confectionery by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 150 Sales of Chocolate Confectionery by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 151 Sales of Chocolate Confectionery by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 152 Sales of Chocolate Tablets by Type: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 153 NBO Company Shares of Chocolate Confectionery: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 154 LBN Brand Shares of Chocolate Confectionery: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 155 Distribution of Chocolate Confectionery by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 156 Forecast Sales of Chocolate Confectionery by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 157 Forecast Sales of Chocolate Confectionery by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 158 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 159 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Gum Maintains Image of Being A Healthy Product

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Sugar-free Gum Dominates

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Gum Sees Limited Innovation

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Mars Romania Retains Leadership

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Orbit Leads Brands Whilst 5 Is Set To Be the Most Dynamic

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Private Label Is A Minor Competitor

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Category Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 160 Sales of Gum by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 161 Sales of Gum by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 162 Sales of Gum by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 163 Sales of Gum by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 164 Sales of Gum by Flavour: Rankings 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 165 NBO Company Shares of Gum: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 166 LBN Brand Shares of Gum: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 167 Distribution of Gum by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 168 Forecast Sales of Gum by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 169 Forecast Sales of Gum by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 170 Forecast Sales of Gum by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 171 Forecast Sales of Gum by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Sugar Confectionery Moves Slightly To Sophistication

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Medicated Confectionery Follows the Health Trend

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Pastilles, Gums, Jellies and Chews Ranks First in Sales

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          the Competitive Landscape Shows Fragmentation

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            De Silva Exclusiv Ranks Slightly Ahead of Its Main Competitors

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Private Label Plays An Important Role

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Summary 2 Other Sugar Confectionery by Product Type:

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Category Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 172 Sales of Sugar Confectionery by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 173 Sales of Sugar Confectionery by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 174 Sales of Sugar Confectionery by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 175 Sales of Sugar Confectionery by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 176 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 177 NBO Company Shares of Sugar Confectionery: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 178 LBN Brand Shares of Sugar Confectionery: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 179 Distribution of Sugar Confectionery by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 180 Forecast Sales of Sugar Confectionery by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 181 Forecast Sales of Sugar Confectionery by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 182 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 183 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Ice Cream Continues To Have Strong Seasonality

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Impulse Ice Cream Dominates Sales

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Take-home Water Ice Cream Meets Family Demand for Healthy Food

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Unilever South Central Europe Maintains Its Leading Position

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Macromex Seeing Highest Growth

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Ice Cream Shows Trend To Consolidation

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Category Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 184 Sales of Ice Cream and Frozen Desserts by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 185 Sales of Ice Cream and Frozen Desserts by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 186 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 187 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 188 Sales of Ice Cream by Leading Flavours: Rankings 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 189 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 190 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 191 NBO Company Shares of Ice Cream: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 192 LBN Brand Shares of Ice Cream: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 193 NBO Company Shares of Impulse Ice Cream: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 194 LBN Brand Shares of Impulse Ice Cream: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 195 NBO Company Shares of Take-home Ice Cream: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 196 LBN Brand Shares of Take-home Ice Cream: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 197 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 198 Distribution of Ice Cream by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 199 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 200 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 201 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 202 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Savoury Snacks Tracks Changes in Lifestyle

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Nuts, Seeds and Trail Mixes Records the Biggest Sales

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Rice Snacks Is Small But Growing Quickly

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Intersnack Romania Is the Undisputed Leader

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    International Companies Rank Ahead of Domestic Players

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Private Label Retains Significant Share

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Category Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 203 Sales of Savoury Snacks by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 204 Sales of Savoury Snacks by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 205 Sales of Savoury Snacks by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 206 Sales of Savoury Snacks by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 207 NBO Company Shares of Savoury Snacks: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 208 LBN Brand Shares of Savoury Snacks: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 209 Distribution of Savoury Snacks by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 210 Forecast Sales of Savoury Snacks by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 211 Forecast Sales of Savoury Snacks by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 212 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 213 Forecast Sales of Savoury Snacks by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Higher Incomes Support An Upward Trend To Sophistication

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Filled Biscuits Accounts for the Highest Value Share

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Plain Biscuits Seeing the Fastest Growth

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Mondelez Romania Retains the Leadership

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              International Companies Outrank Domestic Players

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Private Label Tracks the Expansion of Modern Retailing

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Category Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 214 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 215 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 216 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 217 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 218 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 219 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 220 NBO Company Shares of Sweet Biscuits: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 221 LBN Brand Shares of Sweet Biscuits: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 222 NBO Company Shares of Snack Bars: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 223 LBN Brand Shares of Snack Bars: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 224 NBO Company Shares of Fruit Snacks: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 225 LBN Brand Shares of Fruit Snacks: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 226 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 227 Distribution of Sweet Biscuits by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 228 Distribution of Snack Bars by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 229 Distribution of Fruit Snacks by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 230 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 231 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 232 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 233 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Bread Dictates the Performance

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Higher Incomes Support Greater Sophistication

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Dessert Mixes Is the Best Performer

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Vel Pitar Leads A Category Dominated by Domestic Players

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Artisanal Products Hold Supreme

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            the Role of Modern Retailers Increases

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Category Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 234 Sales of Baked Goods by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 235 Sales of Baked Goods by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 236 Sales of Baked Goods by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 237 Sales of Baked Goods by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 238 Sales of Pastries by Type: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 239 NBO Company Shares of Baked Goods: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 240 LBN Brand Shares of Baked Goods: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 241 Distribution of Baked Goods by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 242 Forecast Sales of Baked Goods by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 243 Forecast Sales of Baked Goods by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 244 Forecast Sales of Baked Goods by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 245 Forecast Sales of Baked Goods by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Health Trends Stimulate Sales

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Muesli and Granola Records the Strongest Growth

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Flakes Accounts for the Highest Volume Sales

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Nestlé Romania Maintains Its Leadership

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      International Players Dominate

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Private Label Continues To Have A Strong Presence

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Category Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 246 Sales of Breakfast Cereals by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 247 Sales of Breakfast Cereals by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 248 Sales of Breakfast Cereals by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 249 Sales of Breakfast Cereals by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 250 NBO Company Shares of Breakfast Cereals: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 251 LBN Brand Shares of Breakfast Cereals: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 252 Distribution of Breakfast Cereals by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 253 Forecast Sales of Breakfast Cereals by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 254 Forecast Sales of Breakfast Cereals by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 255 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 256 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Demand for Convenience Drives Performance

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Modern Retailers Influence Sales of Frozen Processed Food and Vegetables

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          the Largest Category of Shelf Stable Processed Fruit and Vegetables Faces Competition From Frozen Products

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Macromex Maintains Its Leadership

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Fragmentation Remains High

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Private Label Has A Significant Presence

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Category Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 257 Sales of Processed Fruit and Vegetables by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 258 Sales of Processed Fruit and Vegetables by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 259 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 260 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 261 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 262 NBO Company Shares of Processed Fruit and Vegetables: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 263 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 264 Distribution of Processed Fruit and Vegetables by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 265 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 266 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 267 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 268 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Higher Incomes Sustain the Premiumisation Trend

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Chilled Processed Meat Is the Best Performer

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Unpackaged Products Dominate Sales

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Cristim 2 Prodcom Retains Its Leadership of Processed Meat and Seafood

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Domestic Producers Lead A Fragmented Category

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Trend Towards Consolidation

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Category Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 269 Sales of Processed Meat and Seafood by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 270 Sales of Processed Meat and Seafood by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 271 Sales of Processed Meat and Seafood by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 272 Sales of Processed Meat and Seafood by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 273 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 274 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 275 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 276 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 277 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 278 NBO Company Shares of Processed Meat and Seafood: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 279 LBN Brand Shares of Processed Meat and Seafood: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 280 Distribution of Processed Meat and Seafood by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 281 Forecast Sales of Processed Meat and Seafood by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 282 Forecast Sales of Processed Meat and Seafood by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 283 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 284 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Headlines

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Prospects

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Demand Is Concentrated on Traditional Products

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Chilled Pasta Records the Highest Growth

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Healthy Products Stimulate Consumption

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Atifco International Leads

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Barilla Is the Fastest Growing Brand

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Domestic Producers Account for the Highest Sales

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Category Data

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 285 Sales of Rice, Pasta and Noodles by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 286 Sales of Rice, Pasta and Noodles by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 287 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 288 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 289 Sales of Instant Noodles by Leading Flavours: Rankings 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 290 NBO Company Shares of Rice, Pasta and Noodles: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 291 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 292 NBO Company Shares of Rice: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Table 293 LBN Brand Shares of Rice: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Table 294 NBO Company Shares of Pasta: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Table 295 LBN Brand Shares of Pasta: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Table 296 NBO Company Shares of Noodles: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Table 297 LBN Brand Shares of Noodles: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Table 298 Distribution of Rice, Pasta and Noodles by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Table 299 Distribution of Rice by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Table 300 Distribution of Pasta by Format: %

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    The performance of packaged food in 2018 was supported by the improvement in disposable incomes towards the end of the review period, a result of high GDP growth, which meant Romania was one of the most dynamic economies in the EU over 2016-2017 and with good prospects for 2018. This enabled the government to increase the minimum wage and raise public sector salaries and pensions. This had a positive impact on disposable incomes across broad segments of the population. As a consequence, overall...

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Euromonitor International's Packaged Food in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Product coverage: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods.

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Why buy this report?
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    * Get a detailed picture of the Packaged Food market;
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    * Pinpoint growth sectors and identify factors driving change;
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    * Understand the competitive environment, the market’s major players and leading brands;
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    * Use five-year forecasts to assess how the market is predicted to develop.

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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