Packaged Food in Macedonia
Table of Content
PACKAGED FOOD IN MACEDONIA
Euromonitor International
December 2018
LIST OF CONTENTS AND TABLES
Executive Summary
Packaged Food Continues To Record Stable Growth in 2018
Health, Wellness and Convenience Are the Major Trends Impacting Packaged Food
All Top Five Leaders in Packaged Food Are Domestic Companies
Traditional Grocers Dominate But Modern Grocers Increase Their Share
Focus on Innovation and Convenience To Be the Driving Forces of Future Growth
Foodservice
Sales To Foodservice
Category Data
Table 1 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023
Market Data
Table 5 Sales of Packaged Food by Category: Volume 2013-2018
Table 6 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 7 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 8 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 9 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 10 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 11 Penetration of Private Label by Category: % Value 2013-2018
Table 12 Distribution of Packaged Food by Format: % Value 2013-2018
Table 13 Distribution of Packaged Food by Format and Category: % Value 2018
Table 14 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 15 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 16 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 17 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
Significant Dynamism Within Edible Oils
Health and Wellness Trend Drives Up Sales of Other Edible Oil
Recent Acquisition of the Brilijant Brand Has the Potential To Reshape the Category
Competitive Landscape
Brilijant Leads Edible Oils in 2018 Amidst Acquisition by Vitaminka
Serbian Company Dijamant Ranks Second
Balanced Presence of Domestic and International Companies and Brands
Category Data
Table 18 Sales of Edible Oils by Category: Volume 2013-2018
Table 19 Sales of Edible Oils by Category: Value 2013-2018
Table 20 Sales of Edible Oils by Category: % Volume Growth 2013-2018
Table 21 Sales of Edible Oils by Category: % Value Growth 2013-2018
Table 22 NBO Company Shares of Edible Oils: % Value 2014-2018
Table 23 LBN Brand Shares of Edible Oils: % Value 2015-2018
Table 24 Distribution of Edible Oils by Format: % Value 2013-2018
Table 25 Forecast Sales of Edible Oils by Category: Volume 2018-2023
Table 26 Forecast Sales of Edible Oils by Category: Value 2018-2023
Table 27 Forecast Sales of Edible Oils by Category: % Volume Growth 2018-2023
Table 28 Forecast Sales of Edible Oils by Category: % Value Growth 2018-2023
Headlines
Prospects
the Convenience Trend Drives Up Sales of Ready Meals
Inadequate Brand and Product Supply Limit Growth of Ready Meals
Several Domestic Companies Increase Their Presence by Launching New Brands
Competitive Landscape
Podravka Leads Ready Meals in 2018
Domestic Company Mik Sveti Nikole Ranks Second
International Players Dominate Ready Meals in Macedonia
Category Data
Table 29 Sales of Ready Meals by Category: Volume 2013-2018
Table 30 Sales of Ready Meals by Category: Value 2013-2018
Table 31 Sales of Ready Meals by Category: % Volume Growth 2013-2018
Table 32 Sales of Ready Meals by Category: % Value Growth 2013-2018
Table 33 NBO Company Shares of Ready Meals: % Value 2014-2018
Table 34 LBN Brand Shares of Ready Meals: % Value 2015-2018
Table 35 Distribution of Ready Meals by Format: % Value 2013-2018
Table 36 Forecast Sales of Ready Meals by Category: Volume 2018-2023
Table 37 Forecast Sales of Ready Meals by Category: Value 2018-2023
Table 38 Forecast Sales of Ready Meals by Category: % Volume Growth 2018-2023
Table 39 Forecast Sales of Ready Meals by Category: % Value Growth 2018-2023
Headlines
Prospects
Innovation and Frequent Key New Launches Are Category Features in 2018
Home-made Alternatives Prevent the Category From Achieving Its True Potential
Sauces, Dressings and Condiments Will Further Diversify and Internationalise
Competitive Landscape
Trgoprodukt Leads Sauces, Dressings and Condiments in 2018
Diem-gp Ranks Second, Followed by Nestlé Adriatik Makedonija
Domestic Companies Have A Slight Competitive Edge Over International Players
Category Data
Table 40 Sales of Sauces, Dressings and Condiments by Category: Volume 2013-2018
Table 41 Sales of Sauces, Dressings and Condiments by Category: Value 2013-2018
Table 42 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2013-2018
Table 43 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2013-2018
Table 44 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2014-2018
Table 45 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2015-2018
Table 46 Distribution of Sauces, Dressings and Condiments by Format: % Value 2013-2018
Table 47 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2018-2023
Table 48 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2018-2023
Table 49 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2018-2023
Table 50 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2018-2023
Headlines
Prospects
Local Consumers Have Less Time for Making Soup
Instant Soup Records Strong Growth But Still Has Only A Low Presence
Dehydrated Soup Is Still Dominant
Competitive Landscape
Podravka Leads Soup in 2018
Domestic Company Vitaminka Ranks Second
Soup Is Dominated by International Brands
Category Data
Table 51 Sales of Soup by Category: Volume 2013-2018
Table 52 Sales of Soup by Category: Value 2013-2018
Table 53 Sales of Soup by Category: % Volume Growth 2013-2018
Table 54 Sales of Soup by Category: % Value Growth 2013-2018
Table 55 NBO Company Shares of Soup: % Value 2014-2018
Table 56 LBN Brand Shares of Soup: % Value 2015-2018
Table 57 Distribution of Soup by Format: % Value 2013-2018
Table 58 Forecast Sales of Soup by Category: Volume 2018-2023
Table 59 Forecast Sales of Soup by Category: Value 2018-2023
Table 60 Forecast Sales of Soup by Category: % Volume Growth 2018-2023
Table 61 Forecast Sales of Soup by Category: % Value Growth 2018-2023
Headlines
Prospects
Leading Categories Within Sweet Spreads Are Mature, Leaving Little Room for Growth
Health Awareness Negatively Impacts the Image of Most Sweet Spreads
Despite Challenges, Sweet Spreads To Maintain Volume and Value Growth
Competitive Landscape
Swisslion Takovo Leads Sweet Spreads in 2018
Vitaminka Ranks Second and Increases Its Value Share
Regional Players Lead Within Sweet Spreads in 2018
Category Data
Table 62 Sales of Sweet Spreads by Category: Volume 2013-2018
Table 63 Sales of Sweet Spreads by Category: Value 2013-2018
Table 64 Sales of Sweet Spreads by Category: % Volume Growth 2013-2018
Table 65 Sales of Sweet Spreads by Category: % Value Growth 2013-2018
Table 66 NBO Company Shares of Sweet Spreads: % Value 2014-2018
Table 67 LBN Brand Shares of Sweet Spreads: % Value 2015-2018
Table 68 Distribution of Sweet Spreads by Format: % Value 2013-2018
Table 69 Forecast Sales of Sweet Spreads by Category: Volume 2018-2023
Table 70 Forecast Sales of Sweet Spreads by Category: Value 2018-2023
Table 71 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2018-2023
Table 72 Forecast Sales of Sweet Spreads by Category: % Value Growth 2018-2023
Headlines
Prospects
Less Time To Prepare Baby Meals Leads To Strong Growth of Baby Food
Despite Negative Demographic Trends Baby Food Volume Demand Is Stable
Milk Formula Slows Down As Breastfeeding Is Increasingly Encouraged
Competitive Landscape
Hipp Leads Baby Food in 2018
Podravka Dooel Ranks Second in 2018
International Players Dominate Baby Food in Macedonia
Category Data
Table 73 Sales of Baby Food by Category: Volume 2013-2018
Table 74 Sales of Baby Food by Category: Value 2013-2018
Table 75 Sales of Baby Food by Category: % Volume Growth 2013-2018
Table 76 Sales of Baby Food by Category: % Value Growth 2013-2018
Table 77 NBO Company Shares of Baby Food: % Value 2014-2018
Table 78 LBN Brand Shares of Baby Food: % Value 2015-2018
Table 79 Distribution of Baby Food by Format: % Value 2013-2018
Table 80 Forecast Sales of Baby Food by Category: Volume 2018-2023
Table 81 Forecast Sales of Baby Food by Category: Value 2018-2023
Table 82 Forecast Sales of Baby Food by Category: % Volume Growth 2018-2023
Table 83 Forecast Sales of Baby Food by Category: % Value Growth 2018-2023
Headlines
Prospects
Despite the European Butter Crisis Domestic Consumption and Unit Prices Remain Stable
Butter Blends Are Increasingly Popular While Some Brands See Increased Unit Prices
Butter Continues To Gain A Good Reputation Amid Increased Domestic Production
Competitive Landscape
Dijamant Ad Leads Butter and Spreads and Margarine and Spreads
Dmk Deutsches Milchkontor GmbH Leads Butter
Domestic Companies Increase Their Presence Led by Imb Mlekara Bitola
Category Data
Table 84 Sales of Butter and Spreads by Category: Volume 2013-2018
Table 85 Sales of Butter and Spreads by Category: Value 2013-2018
Table 86 Sales of Butter and Spreads by Category: % Volume Growth 2013-2018
Table 87 Sales of Butter and Spreads by Category: % Value Growth 2013-2018
Table 88 NBO Company Shares of Butter and Spreads: % Value 2014-2018
Table 89 LBN Brand Shares of Butter and Spreads: % Value 2015-2018
Table 90 Distribution of Butter and Spreads by Format: % Value 2013-2018
Table 91 Forecast Sales of Butter and Spreads by Category: Volume 2018-2023
Table 92 Forecast Sales of Butter and Spreads by Category: Value 2018-2023
Table 93 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2018-2023
Table 94 Forecast Sales of Butter and Spreads by Category: % Value Growth 2018-2023
Headlines
Prospects
Demand for Packaged Cheese Is Stable With Bright Prospects
Premiumisation of Cheese Continues in 2018
Spreadable Processed Cheese Witnesses A Renaissance
Competitive Landscape
Imb Mlekara Bitola Maintains Its Lead in Cheese in 2018
Ideal Sipka Ranks Second in 2018
Domestic Cheese Brands and Manufacturers Dominate Cheese in Macedonia
Category Data
Table 95 Sales of Cheese by Category: Volume 2013-2018
Table 96 Sales of Cheese by Category: Value 2013-2018
Table 97 Sales of Cheese by Category: % Volume Growth 2013-2018
Table 98 Sales of Cheese by Category: % Value Growth 2013-2018
Table 99 Sales of Spreadable Processed Cheese by Type: % Value 2013-2018
Table 100 NBO Company Shares of Cheese: % Value 2014-2018
Table 101 LBN Brand Shares of Cheese: % Value 2015-2018
Table 102 Distribution of Cheese by Format: % Value 2013-2018
Table 103 Forecast Sales of Cheese by Category: Volume 2018-2023
Table 104 Forecast Sales of Cheese by Category: Value 2018-2023
Table 105 Forecast Sales of Cheese by Category: % Volume Growth 2018-2023
Table 106 Forecast Sales of Cheese by Category: % Value Growth 2018-2023
Headlines
Prospects
Volume Demand for Drinking Milk Products Is Stable Amid Negative Demographics
Semi Skimmed Shelf Stable Milk Growth Is Boosted by Health and Wellness Trends
Two New Brands Enter Targeting Lactose-intolerant Milk Drinkers
Competitive Landscape
Imb Mlekara Bitola Is the Undisputed Dominant Player in Drinking Milk Products in 2018
Croatian Vindija Ranks Second in Drinking Milk Products
Domestic Companies and Private Label Increase Their Share
Category Data
Table 107 Sales of Drinking Milk Products by Category: Volume 2013-2018
Table 108 Sales of Drinking Milk Products by Category: Value 2013-2018
Table 109 Sales of Drinking Milk Products by Category: % Volume Growth 2013-2018
Table 110 Sales of Drinking Milk Products by Category: % Value Growth 2013-2018
Table 111 NBO Company Shares of Drinking Milk Products: % Value 2014-2018
Table 112 LBN Brand Shares of Drinking Milk Products: % Value 2015-2018
Table 113 Distribution of Drinking Milk Products by Format: % Value 2013-2018
Table 114 Forecast Sales of Drinking Milk Products Products by Category: Volume 2018-2023
Table 115 Forecast Sales of Drinking Milk Products Products by Category: Value 2018-2023
Table 116 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2018-2023
Table 117 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2018-2023
Headlines
Prospects
Yoghurt and Sour Milk Products Has A Long Tradition of Consumption in Macedonia
the Health and Wellness Craze Helps Yoghurt and Sour Milk Products Maintain Healthy Growth
Domestic Companies Additionally Focus on Launching Functional Yoghurt Brands
Competitive Landscape
Croatian Company Dukat Dd Leads Yoghurt and Sour Milk Products
Domestic Imb Mlekara Bitola Ranks Second
Domestic Companies Maintain A Clear Competitive Advantage Over International Players
Category Data
Table 118 Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018
Table 119 Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018
Table 120 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018
Table 121 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018
Table 122 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2014-2018
Table 123 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2015-2018
Table 124 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2013-2018
Table 125 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
Table 126 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
Table 127 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
Table 128 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023
Headlines
Prospects
Cream Constitutes the Bulk of Other Dairy Sales
Contemporary Cooking Relies on More Cream and Other Dairy Products
Other Dairy Is Set To Benefit From More Innovation
Competitive Landscape
Zott GmbH & Co Kg Leads Other Dairy
Domestic Imb Mlekara Bitola Ranks Second
Other Dairy Is Largely Dominated by International Players
Category Data
Table 129 Sales of Other Dairy by Category: Volume 2013-2018
Table 130 Sales of Other Dairy by Category: Value 2013-2018
Table 131 Sales of Other Dairy by Category: % Volume Growth 2013-2018
Table 132 Sales of Other Dairy by Category: % Value Growth 2013-2018
Table 133 NBO Company Shares of Other Dairy: % Value 2014-2018
Table 134 LBN Brand Shares of Other Dairy: % Value 2015-2018
Table 135 Distribution of Other Dairy by Format: % Value 2013-2018
Table 136 Forecast Sales of Other Dairy by Category: Volume 2018-2023
Table 137 Forecast Sales of Other Dairy by Category: Value 2018-2023
Table 138 Forecast Sales of Other Dairy by Category: % Volume Growth 2018-2023
Table 139 Forecast Sales of Other Dairy by Category: % Value Growth 2018-2023
Headlines
Prospects
New Flavours, Formats and Innovation Key To Success of Chocolate Confectionery
Chocolate Confectionery Increasingly Depends on the Situation in the Global Market
Premium Chocolate Brands Largely Absent
Competitive Landscape
Kraskomerc Dooel Leads Chocolate Confectionery in 2018
Mondelez International Inc. Is Closing in and Quickly Climbing To the Top
Minimal Presence of Domestic Brands
Summary 2 Other Chocolate Confectionery by Product Type:
Category Data
Table 140 Sales of Chocolate Confectionery by Category: Volume 2013-2018
Table 141 Sales of Chocolate Confectionery by Category: Value 2013-2018
Table 142 Sales of Chocolate Confectionery by Category: % Volume Growth 2013-2018
Table 143 Sales of Chocolate Confectionery by Category: % Value Growth 2013-2018
Table 144 Sales of Chocolate Tablets by Type: % Value 2013-2018
Table 145 NBO Company Shares of Chocolate Confectionery: % Value 2014-2018
Table 146 LBN Brand Shares of Chocolate Confectionery: % Value 2015-2018
Table 147 Distribution of Chocolate Confectionery by Format: % Value 2013-2018
Table 148 Forecast Sales of Chocolate Confectionery by Category: Volume 2018-2023
Table 149 Forecast Sales of Chocolate Confectionery by Category: Value 2018-2023
Table 150 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2018-2023
Table 151 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2018-2023
Headlines
Prospects
Gum Is A Heavily Saturated Category With Little Room for Strong Growth
Mint Gum in the Form of Pellets Dominates
Bubble Gum Outperforms Chewing Gum in 2018
Competitive Landscape
Gum Is A Highly Concentrated Confectionery Category
William Wrigley Jr Co Leads in 2018
Ad Makpromet Stip Is the Only Domestic Company in Gum
Category Data
Table 152 Sales of Gum by Category: Volume 2013-2018
Table 153 Sales of Gum by Category: Value 2013-2018
Table 154 Sales of Gum by Category: % Volume Growth 2013-2018
Table 155 Sales of Gum by Category: % Value Growth 2013-2018
Table 156 NBO Company Shares of Gum: % Value 2014-2018
Table 157 LBN Brand Shares of Gum: % Value 2015-2018
Table 158 Distribution of Gum by Format: % Value 2013-2018
Table 159 Forecast Sales of Gum by Category: Volume 2018-2023
Table 160 Forecast Sales of Gum by Category: Value 2018-2023
Table 161 Forecast Sales of Gum by Category: % Volume Growth 2018-2023
Table 162 Forecast Sales of Gum by Category: % Value Growth 2018-2023
Headlines
Prospects
Health and Wellness Trends Negatively Impact Sugar Confectionery
More Low Calorie Sugar Confectionery Products Are Launched
Other Sugar Confectionery Still Dominates in 2018
Competitive Landscape
Kraskomerc Dooel Leads Sugar Confectionery in 2018
Domestic Manufacturer Evropa Ad Ranks Second
Higher Fragmentation and Strong Competition in the Remaining Share of the Category
Summary 3 Other Sugar Confectionery by Product Type:
Category Data
Table 163 Sales of Sugar Confectionery by Category: Volume 2013-2018
Table 164 Sales of Sugar Confectionery by Category: Value 2013-2018
Table 165 Sales of Sugar Confectionery by Category: % Volume Growth 2013-2018
Table 166 Sales of Sugar Confectionery by Category: % Value Growth 2013-2018
Table 167 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2013-2018
Table 168 NBO Company Shares of Sugar Confectionery: % Value 2014-2018
Table 169 LBN Brand Shares of Sugar Confectionery: % Value 2015-2018
Table 170 Distribution of Sugar Confectionery by Format: % Value 2013-2018
Table 171 Forecast Sales of Sugar Confectionery by Category: Volume 2018-2023
Table 172 Forecast Sales of Sugar Confectionery by Category: Value 2018-2023
Table 173 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2018-2023
Table 174 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2018-2023
Headlines
Prospects
Ice Cream and Frozen Desserts Remains Highly Seasonal
Demand for Ice Cream and Frozen Desserts Is Beginning To Polarise
Ulk Ice Cream Dominates, But Impulse Ice Cream Performs Best
Competitive Landscape
Nestlé Adriatik Makedonija Dooel Leads Ice Cream and Frozen Desserts
Unilever Group Poised To Compete With Nestlé
Modest Presence of Domestic Companies and Brands
Category Data
Table 175 Sales of Ice Cream and Frozen Desserts by Category: Volume 2013-2018
Table 176 Sales of Ice Cream and Frozen Desserts by Category: Value 2013-2018
Table 177 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2013-2018
Table 178 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2013-2018
Table 179 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2014-2018
Table 180 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2015-2018
Table 181 NBO Company Shares of Ice Cream: % Value 2014-2018
Table 182 LBN Brand Shares of Ice Cream: % Value 2015-2018
Table 183 NBO Company Shares of Frozen Desserts: % Value 2014-2018
Table 184 LBN Brand Shares of Frozen Desserts: % Value 2015-2018
Table 185 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2013-2018
Table 186 Distribution of Ice Cream by Format: % Value 2013-2018
Table 187 Distribution of Frozen Desserts by Format: % Value 2013-2018
Table 188 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2018-2023
Table 189 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2018-2023
Table 190 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2018-2023
Table 191 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2018-2023
Headlines
Prospects
Savoury Snacks and Snacking Are the New Focus of Innovators
Flavours and Seasoning Strongly Influence Consumer Purchasing Decisions
Baked Goods and Snacking Habits Limit the True Potential of Savoury Snacks
Competitive Landscape
PepsiCo Leads Savoury Snacks in 2018
Domestic Company Vitaminka Ad Ranks Second Thanks To Stobi Flips Superbrand
Domestic Companies Ably Withstand the Growing International Competition
Summary 4 Other Savoury Snacks by Product Type:
Category Data
Table 192 Sales of Savoury Snacks by Category: Volume 2013-2018
Table 193 Sales of Savoury Snacks by Category: Value 2013-2018
Table 194 Sales of Savoury Snacks by Category: % Volume Growth 2013-2018
Table 195 Sales of Savoury Snacks by Category: % Value Growth 2013-2018
Table 196 NBO Company Shares of Savoury Snacks: % Value 2014-2018
Table 197 LBN Brand Shares of Savoury Snacks: % Value 2015-2018
Table 198 Distribution of Savoury Snacks by Format: % Value 2013-2018
Table 199 Forecast Sales of Savoury Snacks by Category: Volume 2018-2023
Table 200 Forecast Sales of Savoury Snacks by Category: Value 2018-2023
Table 201 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2018-2023
Table 202 Forecast Sales of Savoury Snacks by Category: % Value Growth 2018-2023
Headlines
Prospects
Increased Influence of Health and Wellness Trends Shape the Category in 2018
Health and Wellness Responsible for Strong Growth of Dried Fruit
Value-added Products in the Category Drive Average Unit Prices Up
Competitive Landscape
Kraskomerc Dooel Leads in 2018
Two Turkish Companies Ably Compete, Ranking Second and Third
Several Domestic Companies Maintain A Minimal Presence
Category Data
Table 203 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2013-2018
Table 204 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2013-2018
Table 205 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2013-2018
Table 206 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2013-2018
Table 207 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2014-2018
Table 208 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2015-2018
Table 209 NBO Company Shares of Sweet Biscuits: % Value 2014-2018
Table 210 LBN Brand Shares of Sweet Biscuits: % Value 2015-2018
Table 211 NBO Company Shares of Snack Bars: % Value 2014-2018
Table 212 LBN Brand Shares of Snack Bars: % Value 2015-2018
Table 213 NBO Company Shares of Fruit Snacks: % Value 2014-2018
Table 214 LBN Brand Shares of Fruit Snacks: % Value 2015-2018
Table 215 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2013-2018
Table 216 Distribution of Sweet Biscuits by Format: % Value 2013-2018
Table 217 Distribution of Snack Bars by Format: % Value 2013-2018
Table 218 Distribution of Fruit Snacks by Format: % Value 2013-2018
Table 219 Forecast Sales of Biscuits and Snack Bars by Category: Volume 2018-2023
Table 220 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2018-2023
Table 221 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2018-2023
Table 222 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2018-2023
Headlines
Prospects
Growing Demand for Healthier Baked Goods
Bread Matures, While Home Baking Prevents Category From Higher Growth
Flat Bread Rapidly Grows Due To Influence From Other Cuisines
Competitive Landscape
Elbisco Ae Leads Baked Goods in 2018
Artisanal Ranks Second
Baked Goods Is A Highly Fragmented Category
Category Data
Table 223 Sales of Baked Goods by Category: Volume 2013-2018
Table 224 Sales of Baked Goods by Category: Value 2013-2018
Table 225 Sales of Baked Goods by Category: % Volume Growth 2013-2018
Table 226 Sales of Baked Goods by Category: % Value Growth 2013-2018
Table 227 NBO Company Shares of Baked Goods: % Value 2014-2018
Table 228 LBN Brand Shares of Baked Goods: % Value 2015-2018
Table 229 Distribution of Baked Goods by Format: % Value 2013-2018
Table 230 Forecast Sales of Baked Goods by Category: Volume 2018-2023
Table 231 Forecast Sales of Baked Goods by Category: Value 2018-2023
Table 232 Forecast Sales of Baked Goods by Category: % Volume Growth 2018-2023
Table 233 Forecast Sales of Baked Goods by Category: % Value Growth 2018-2023
Headlines
Prospects
Consumer Focus on Health and Wellness Drives Sales of Breakfast Cereals
Breakfast Cereals Set To Experience More Significant Innovation
Domestic Manufacturers Increasingly Focus on Breakfast Cereals
Competitive Landscape
Cereal Partners Worldwide SA Leads Breakfast Cereals in 2018
Domestic Company Vitalia Nikola Rapidly Gaining Share
Internationals Hold Marginal Competitive Edge Within Breakfast Cereals
Category Data
Table 234 Sales of Breakfast Cereals by Category: Volume 2013-2018
Table 235 Sales of Breakfast Cereals by Category: Value 2013-2018
Table 236 Sales of Breakfast Cereals by Category: % Volume Growth 2013-2018
Table 237 Sales of Breakfast Cereals by Category: % Value Growth 2013-2018
Table 238 NBO Company Shares of Breakfast Cereals: % Value 2014-2018
Table 239 LBN Brand Shares of Breakfast Cereals: % Value 2015-2018
Table 240 Distribution of Breakfast Cereals by Format: % Value 2013-2018
Table 241 Forecast Sales of Breakfast Cereals by Category: Volume 2018-2023
Table 242 Forecast Sales of Breakfast Cereals by Category: Value 2018-2023
Table 243 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023
Table 244 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2018-2023
Headlines
Prospects
Health and Wellness Trend Limits, While Convenience Trend Boosts Growth
Good Availability of Fresh Fruit and Vegetables Limits Category's Growth Potential
Innovation Is Set To Bring New Types of Products and Brands
Competitive Landscape
Domestic Company Cermat Leads Processed Fruit and Vegetables
Bonum Ranks Second With A Moderately Declining Value Share
Balanced Presence of Domestic and International Players
Category Data
Table 245 Sales of Processed Fruit and Vegetables by Category: Volume 2013-2018
Table 246 Sales of Processed Fruit and Vegetables by Category: Value 2013-2018
Table 247 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2013-2018
Table 248 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2013-2018
Table 249 NBO Company Shares of Processed Fruit and Vegetables: % Value 2014-2018
Table 250 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2015-2018
Table 251 Distribution of Processed Fruit and Vegetables by Format: % Value 2013-2018
Table 252 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2018-2023
Table 253 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2018-2023
Table 254 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2018-2023
Table 255 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2018-2023
Headlines
Prospects
Local Consumers Focus on Expensive But Safer To Consume Chilled Processed Meat
Processed Seafood Remains Fairly Underdeveloped
Tapas-inspired Chilled Processed Red Meat Is the Latest Trend
Competitive Landscape
Pekabesko Leads Processed Meat and Seafood in 2018
Mik Sveti Nikole Ranks Second With Solid Operations of Its Own Retail Outlets
Domestic Companies Dominate Processed Meat and Seafood
Category Data
Table 256 Sales of Processed Meat and Seafood by Category: Volume 2013-2018
Table 257 Sales of Processed Meat and Seafood by Category: Value 2013-2018
Table 258 Sales of Processed Meat and Seafood by Category: % Volume Growth 2013-2018
Table 259 Sales of Processed Meat and Seafood by Category: % Value Growth 2013-2018
Table 260 NBO Company Shares of Processed Meat and Seafood: % Value 2014-2018
Table 261 LBN Brand Shares of Processed Meat and Seafood: % Value 2015-2018
Table 262 Distribution of Processed Meat and Seafood by Format: % Value 2013-2018
Table 263 Forecast Sales of Processed Meat and Seafood by Category: Volume 2018-2023
Table 264 Forecast Sales of Processed Meat and Seafood by Category: Value 2018-2023
Table 265 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2018-2023
Table 266 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2018-2023
Headlines
Prospects
Domestic Rice Production and Brands Prevent Internationals From Gaining Share
Instant Noodles Records Fastest Value Growth But Penetration Remains Low
Pasta's Increasing Premiumisation With Gluten-free Focus
Competitive Landscape
Makprogres Strengthens Leadership
Maks Strumica Gains Position
Italian Companies Led by Riscossa SRL Dominate Pasta and Noodles
Category Data
Table 267 Sales of Rice, Pasta and Noodles by Category: Volume 2013-2018
Table 268 Sales of Rice, Pasta and Noodles by Category: Value 2013-2018
Table 269 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2013-2018
Table 270 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2013-2018
Table 271 NBO Company Shares of Rice, Pasta and Noodles: % Value 2014-2018
Table 272 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2015-2018
Table 273 NBO Company Shares of Rice: % Value 2014-2018
Table
Description
Packaged food maintained a healthy growth rate in 2018, with the vast majority of its categories in positive territory. The political crisis subsided in late 2017 following the formation of the newly appointed government and parliament. Nonetheless, the country seems to be heading into yet another year of public unrest and political divisions following the Prespa Agreement signed in June 2018 between the foreign ministers of Greece and Macedonia to resolve the long-standing Macedonia name disput...
Euromonitor International's Packaged Food in Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.
Product coverage: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.