Packaged Food in Hungary
PACKAGED FOOD IN HUNGARY
Euromonitor International
December 2018
LIST OF CONTENTS AND TABLES
Executive Summary
Consumer Willingness To Spend More and Innovation Boost Packaged Food
Consumers More Conscious of Quality and Ingredients
Competition Remains Intense, With Domestic Players Enjoying Support From the Government
Distribution Channels Focus on Improving Consumer Loyalty and Environmental Issues
Growth of Packaged Food Sales Likely To Slow Over the Forecast Period
Foodservice
Sales To Foodservice
Consumer Foodservice
Category Data
Table 1 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023
Market Data
Table 5 Sales of Packaged Food by Category: Volume 2013-2018
Table 6 Sales of Packaged Food by Category: Value 2013-2018
Table 7 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 8 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 10 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 11 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 12 Penetration of Private Label by Category: % Value 2013-2018
Table 13 Distribution of Packaged Food by Format: % Value 2013-2018
Table 14 Distribution of Packaged Food by Format and Category: % Value 2018
Table 15 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 16 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
Traditional Products Are Still Popular But There Is Space for Special Products
Rapeseed Oil Sees Biggest Expansion in Value Sales Terms
the Expansion of Sales Is Hindered by Maturity and Limited Innovation
Competitive Landscape
Bunge Leads A Highly Competitive Category by Trying To Enhance Consumer Loyalty
Private Label's Share in Edible Oils Among the Among the Highest in Packaged Food
Category Data
Table 19 Sales of Edible Oils by Category: Volume 2013-2018
Table 20 Sales of Edible Oils by Category: Value 2013-2018
Table 21 Sales of Edible Oils by Category: % Volume Growth 2013-2018
Table 22 Sales of Edible Oils by Category: % Value Growth 2013-2018
Table 23 NBO Company Shares of Edible Oils: % Value 2014-2018
Table 24 LBN Brand Shares of Edible Oils: % Value 2015-2018
Table 25 Distribution of Edible Oils by Format: % Value 2013-2018
Table 26 Forecast Sales of Edible Oils by Category: Volume 2018-2023
Table 27 Forecast Sales of Edible Oils by Category: Value 2018-2023
Table 28 Forecast Sales of Edible Oils by Category: % Volume Growth 2018-2023
Table 29 Forecast Sales of Edible Oils by Category: % Value Growth 2018-2023
Headlines
Prospects
Ready Meals Benefits From Rising Demand for Convenience and Wide Selection of Products
Frozen Pizza Benefits From Competitive Prices and New Launches
Value Sales Expansion of Ready Meals Supported by Growth in Prices
Competitive Landscape
Dr Oetker Benefits From Lifestyle Trends and Its Entry Into the Niche Segment
Hmmmaster Enters Chilled Ready Meals As the Category Becomes More Competitive
the Number of Local Players in the Category Is Already High and Set for Further Growth
Category Data
Table 30 Sales of Ready Meals by Category: Volume 2013-2018
Table 31 Sales of Ready Meals by Category: Value 2013-2018
Table 32 Sales of Ready Meals by Category: % Volume Growth 2013-2018
Table 33 Sales of Ready Meals by Category: % Value Growth 2013-2018
Table 34 Sales of Chilled Ready Meals by Ethnicity: % Value 2013-2018
Table 35 Sales of Frozen Ready Meals by Ethnicity: % Value 2013-2018
Table 36 NBO Company Shares of Ready Meals: % Value 2014-2018
Table 37 LBN Brand Shares of Ready Meals: % Value 2015-2018
Table 38 Distribution of Ready Meals by Format: % Value 2013-2018
Table 39 Forecast Sales of Ready Meals by Category: Volume 2018-2023
Table 40 Forecast Sales of Ready Meals by Category: Value 2018-2023
Table 41 Forecast Sales of Ready Meals by Category: % Volume Growth 2018-2023
Table 42 Forecast Sales of Ready Meals by Category: % Value Growth 2018-2023
Headlines
Prospects
Category Shows Mixed Performance, With Bouillon and Dry Sauces Facing Challenges
Demand for Spice Mixes and Popularity of Grilling Supports Expansion of Herbs and Spices
Competitive Landscape
Unilever Maintains the Lead, Launching A New Product Range With Natural Ingredients
Nestlé Launches Spice Mixes and Introduces New Sauces To Boost Competitiveness
Univer and Hungarian Retail Chains Among the Key Players in Sauces, Dressings and Condiments
Category Data
Table 43 Sales of Sauces, Dressings and Condiments by Category: Volume 2013-2018
Table 44 Sales of Sauces, Dressings and Condiments by Category: Value 2013-2018
Table 45 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2013-2018
Table 46 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2013-2018
Table 47 Sales of Cooking Sauces by Type: % Value 2013-2018
Table 48 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2014-2018
Table 49 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2015-2018
Table 50 Distribution of Sauces, Dressings and Condiments by Format: % Value 2013-2018
Table 51 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2018-2023
Table 52 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2018-2023
Table 53 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2018-2023
Table 54 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2018-2023
Headlines
Prospects
Soup Faces Challenges Due To Maturity and Changes To Lifestyle Trends
New Launches Suggest Strong Potential for Growth in Chilled Soup
Instant Soup Sees Modest Volume Sales Growth Unlike Other Soup Categories
Competitive Landscape
Unilever Continues To Lead Soup Sales
Private Label Less Popular As A Wide Variety of Branded Products Have Low Retail Selling Prices
Category Data
Table 55 Sales of Soup by Category: Volume 2013-2018
Table 56 Sales of Soup by Category: Value 2013-2018
Table 57 Sales of Soup by Category: % Volume Growth 2013-2018
Table 58 Sales of Soup by Category: % Value Growth 2013-2018
Table 59 Sales of Soup by by Leading Flavours: Rankings 2013-2018
Table 60 NBO Company Shares of Soup: % Value 2014-2018
Table 61 LBN Brand Shares of Soup: % Value 2015-2018
Table 62 Distribution of Soup by Format: % Value 2013-2018
Table 63 Forecast Sales of Soup by Category: Volume 2018-2023
Table 64 Forecast Sales of Soup by Category: Value 2018-2023
Table 65 Forecast Sales of Soup by Category: % Volume Growth 2018-2023
Table 66 Forecast Sales of Soup by Category: % Value Growth 2018-2023
Headlines
Prospects
Health and Wellness and Indulgence Boost Sweet Spreads Volume and Value Growth
Nut and Seed Based Spreads Records Highest Value Sales Growth
Honey Sees Improvements in Quality
Competitive Landscape
Demand for Indulgence and Strong Advertising Ensure Ferrero's Leadership
Local Honey Producers See Less Competition From Imports But Still Face Challenges
Private Label Continues To Expand in Sweet Spreads Thanks To Wide Selection and Trusted Brands
Category Data
Table 67 Sales of Sweet Spreads by Category: Volume 2013-2018
Table 68 Sales of Sweet Spreads by Category: Value 2013-2018
Table 69 Sales of Sweet Spreads by Category: % Volume Growth 2013-2018
Table 70 Sales of Sweet Spreads by Category: % Value Growth 2013-2018
Table 71 Sales of Jams and Preserves by Leading Flavours: Rankings 2013-2018
Table 72 NBO Company Shares of Sweet Spreads: % Value 2014-2018
Table 73 LBN Brand Shares of Sweet Spreads: % Value 2015-2018
Table 74 Distribution of Sweet Spreads by Format: % Value 2013-2018
Table 75 Forecast Sales of Sweet Spreads by Category: Volume 2018-2023
Table 76 Forecast Sales of Sweet Spreads by Category: Value 2018-2023
Table 77 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2018-2023
Table 78 Forecast Sales of Sweet Spreads by Category: % Value Growth 2018-2023
Headlines
Prospects
Food Safety Concerns Drive Demand for Quality Baby Food Products
New Packaging Fuels Demand for Convenience
Lifestyle Trends and New Launches Fuel Prepared Baby Food Sales
Competitive Landscape
Numil Hungary and Hipp Continue To Lead Baby Food Sales
Private Label Ranges Growing in Popularity
Product Information and Loyalty Schemes Attracting Consumers
Category Data
Table 79 Sales of Baby Food by Category: Volume 2013-2018
Table 80 Sales of Baby Food by Category: Value 2013-2018
Table 81 Sales of Baby Food by Category: % Volume Growth 2013-2018
Table 82 Sales of Baby Food by Category: % Value Growth 2013-2018
Table 83 NBO Company Shares of Baby Food: % Value 2014-2018
Table 84 LBN Brand Shares of Baby Food: % Value 2015-2018
Table 85 Distribution of Baby Food by Format: % Value 2013-2018
Table 86 Forecast Sales of Baby Food by Category: Volume 2018-2023
Table 87 Forecast Sales of Baby Food by Category: Value 2018-2023
Table 88 Forecast Sales of Baby Food by Category: % Volume Growth 2018-2023
Table 89 Forecast Sales of Baby Food by Category: % Value Growth 2018-2023
Headlines
Prospects
Butter Sales Boosted by Rise in Demand for Higher Quality
Margarine and Spreads Impacted by Lifestyle Trends and Competition From Butter
Rising Demand for Healthy, Low Fat and Lactose Free Butter and Spreads
Competitive Landscape
Unilever Benefits From Well-known Brands and Educating Consumers
Private Label Expansion Hindered by Lack of Launches and Strong Competition
Sales Dominated by International Players, Limited Potential for Local Firms
Category Data
Table 90 Sales of Butter and Spreads by Category: Volume 2013-2018
Table 91 Sales of Butter and Spreads by Category: Value 2013-2018
Table 92 Sales of Butter and Spreads by Category: % Volume Growth 2013-2018
Table 93 Sales of Butter and Spreads by Category: % Value Growth 2013-2018
Table 94 NBO Company Shares of Butter and Spreads: % Value 2014-2018
Table 95 LBN Brand Shares of Butter and Spreads: % Value 2015-2018
Table 96 Distribution of Butter and Spreads by Format: % Value 2013-2018
Table 97 Forecast Sales of Butter and Spreads by Category: Volume 2018-2023
Table 98 Forecast Sales of Butter and Spreads by Category: Value 2018-2023
Table 99 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2018-2023
Table 100 Forecast Sales of Butter and Spreads by Category: % Value Growth 2018-2023
Headlines
Prospects
Rise in Demand for Quality Products Drives Cheese Sales
Popularity of Grilling Has Positive Impact on Sales
Health Trend Boosts Demand for Lactose Free Cheese
Competitive Landscape
Tolnatej and Pannontej Invest Strongly in Innovation and Advertising
Rising Demand for Private Label Ranges
Customer Loyalty and Revamped Stores Boosting Discounter Sales
Category Data
Table 101 Sales of Cheese by Category: Volume 2013-2018
Table 102 Sales of Cheese by Category: Value 2013-2018
Table 103 Sales of Cheese by Category: % Volume Growth 2013-2018
Table 104 Sales of Cheese by Category: % Value Growth 2013-2018
Table 105 Sales of Spreadable Processed Cheese by Type: % Value 2013-2018
Table 106 Sales of Unprocessed Cheese by Type: % Value 2013-2018
Table 107 NBO Company Shares of Cheese: % Value 2014-2018
Table 108 LBN Brand Shares of Cheese: % Value 2015-2018
Table 109 Distribution of Cheese by Format: % Value 2013-2018
Table 110 Forecast Sales of Cheese by Category: Volume 2018-2023
Table 111 Forecast Sales of Cheese by Category: Value 2018-2023
Table 112 Forecast Sales of Cheese by Category: % Volume Growth 2018-2023
Table 113 Forecast Sales of Cheese by Category: % Value Growth 2018-2023
Headlines
Prospects
Demand for Cheap Imported Drinking Milk Products Could Drop Further
Cow's Milk Growth Limited by Rising Health Awareness and Lifestyle Trends
Strong Other Milk Alternatives Growth Attracts Coca-Cola
Competitive Landscape
Alföldi Tej Strengthens Position Due To Growing Availability of Local Products
Private Label Products Remain Popular Due To Special Positioning
Cooperation Between Producers and Retail Chains
Category Data
Table 114 Sales of Drinking Milk Products by Category: Volume 2013-2018
Table 115 Sales of Drinking Milk Products by Category: Value 2013-2018
Table 116 Sales of Drinking Milk Products by Category: % Volume Growth 2013-2018
Table 117 Sales of Drinking Milk Products by Category: % Value Growth 2013-2018
Table 118 NBO Company Shares of Drinking Milk Products: % Value 2014-2018
Table 119 LBN Brand Shares of Drinking Milk Products: % Value 2015-2018
Table 120 Distribution of Drinking Milk Products by Format: % Value 2013-2018
Table 121 Forecast Sales of Drinking Milk Products Products by Category: Volume 2018-2023
Table 122 Forecast Sales of Drinking Milk Products Products by Category: Value 2018-2023
Table 123 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2018-2023
Table 124 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2018-2023
Headlines
Prospects
Yoghurt Growth Fuelled by Demand for Convenience, Indulgence and Healthy Features
Plant-based Products Benefit From Health and Lifestyle Trends
Sour Milk Products Growth Limited by Increasing Maturity
Competitive Landscape
Danone Continues To Lead Sales
Meggle, Lactalis, Spar and Frieslandcampina See Potential in Local Yoghurt
Private Label Less Dominant Than in Other Areas But Gaining Share
Category Data
Table 125 Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018
Table 126 Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018
Table 127 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018
Table 128 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018
Table 129 Sales of Flavoured Yoghurt by Flavour: Rankings 2013-2018
Table 130 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2014-2018
Table 131 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2015-2018
Table 132 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2013-2018
Table 133 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
Table 134 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
Table 135 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
Table 136 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023
Headlines
Prospects
Chilled Snacks and Desserts Offering Healthy Indulgence
Cream Sales Driven by Rising Prices
Rising Health Concerns Impact Demand for Shelf Stable Dairy Desserts
Competitive Landscape
Frieslandcampina Continues To Lead Sales
Private Label Sales Stronger Within Fromage Frais and Quark
Position of Locally Owned Firms Remains Strong in Other Dairy
Category Data
Table 137 Sales of Other Dairy by Category: Volume 2013-2018
Table 138 Sales of Other Dairy by Category: Value 2013-2018
Table 139 Sales of Other Dairy by Category: % Volume Growth 2013-2018
Table 140 Sales of Other Dairy by Category: % Value Growth 2013-2018
Table 141 Sales of Cream by Type: % Value 2013-2018
Table 142 NBO Company Shares of Other Dairy: % Value 2014-2018
Table 143 LBN Brand Shares of Other Dairy: % Value 2015-2018
Table 144 Distribution of Other Dairy by Format: % Value 2013-2018
Table 145 Forecast Sales of Other Dairy by Category: Volume 2018-2023
Table 146 Forecast Sales of Other Dairy by Category: Value 2018-2023
Table 147 Forecast Sales of Other Dairy by Category: % Volume Growth 2018-2023
Table 148 Forecast Sales of Other Dairy by Category: % Value Growth 2018-2023
Headlines
Prospects
Chocolate Confectionery Records Growth in Both Volume and Value Terms, But Future Performance Will Be Affected by Changes in the Economic Environment
Health and Wellness Trend Leads To Changes in Pack Sizes and Greater Premiumisation
Chocolate Producers Are Expected To Face Challenges Due To Workforce Shortages
Competitive Landscape
Despite A Challenging Environment, the Position of International Firms Remains Stable
Both the Retro Trend and Demand for Innovative Products Encourage Product Introductions and the Expansion of New Local Chocolate Producers
Private Label Chocolate Confectionery Maintains Its Position Despite the Strong Presence of Branded Products
Summary 2 Other Chocolate Confectionery by Product Type:
Category Data
Table 149 Sales of Chocolate Confectionery by Category: Volume 2013-2018
Table 150 Sales of Chocolate Confectionery by Category: Value 2013-2018
Table 151 Sales of Chocolate Confectionery by Category: % Volume Growth 2013-2018
Table 152 Sales of Chocolate Confectionery by Category: % Value Growth 2013-2018
Table 153 Sales of Chocolate Tablets by Type: % Value 2013-2018
Table 154 NBO Company Shares of Chocolate Confectionery: % Value 2014-2018
Table 155 LBN Brand Shares of Chocolate Confectionery: % Value 2015-2018
Table 156 Distribution of Chocolate Confectionery by Format: % Value 2013-2018
Table 157 Forecast Sales of Chocolate Confectionery by Category: Volume 2018-2023
Table 158 Forecast Sales of Chocolate Confectionery by Category: Value 2018-2023
Table 159 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2018-2023
Table 160 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2018-2023
Headlines
Prospects
Bubble Gum To Continue To Struggle To Post Growth, But the Retro Trend and Possible New Entries May Help Support Category Sales
Gum Among the Categories With the Highest Price Increases, and Set To Continue To Be Among the Less Dynamic Snack Categories Due To Maturity
Competitive Landscape
Wrigley's Dominance Is Unquestionable, and the Player Will Make Further Efforts To Ensure Its Leadership
Success of Private Label Products Does Not Affect Gum, While Standard Products Are Expected To Remain Significant
Less-fragmented Category and the Retro Trend Likely To Lead To New Entries
Category Data
Table 161 Sales of Gum by Category: Volume 2013-2018
Table 162 Sales of Gum by Category: Value 2013-2018
Table 163 Sales of Gum by Category: % Volume Growth 2013-2018
Table 164 Sales of Gum by Category: % Value Growth 2013-2018
Table 165 Sales of Gum by Flavour: Rankings 2013-2018
Table 166 NBO Company Shares of Gum: % Value 2014-2018
Table 167 LBN Brand Shares of Gum: % Value 2015-2018
Table 168 Distribution of Gum by Format: % Value 2013-2018
Table 169 Forecast Sales of Gum by Category: Volume 2018-2023
Table 170 Forecast Sales of Gum by Category: Value 2018-2023
Table 171 Forecast Sales of Gum by Category: % Volume Growth 2018-2023
Table 172 Forecast Sales of Gum by Category: % Value Growth 2018-2023
Headlines
Prospects
Consumers Also Look for Healthier Variants Within Sugar Confectionery
Competition Pushes Flavour and Packaging Innovations
Category Is Less Affected by Economy Products, While Producers Still Struggle To Boost Prices
Competitive Landscape
Well-known International Producers Remain Key Players
International Brands To Continue To Be Popular
Local Players May Challenge International Firms
Summary 3 Other Sugar Confectionery by Product Type:
Category Data
Table 173 Sales of Sugar Confectionery by Category: Volume 2013-2018
Table 174 Sales of Sugar Confectionery by Category: Value 2013-2018
Table 175 Sales of Sugar Confectionery by Category: % Volume Growth 2013-2018
Table 176 Sales of Sugar Confectionery by Category: % Value Growth 2013-2018
Table 177 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2013-2018
Table 178 NBO Company Shares of Sugar Confectionery: % Value 2014-2018
Table 179 LBN Brand Shares of Sugar Confectionery: % Value 2015-2018
Table 180 Distribution of Sugar Confectionery by Format: % Value 2013-2018
Table 181 Forecast Sales of Sugar Confectionery by Category: Volume 2018-2023
Table 182 Forecast Sales of Sugar Confectionery by Category: Value 2018-2023
Table 183 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2018-2023
Table 184 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2018-2023
Headlines
Prospects
Category Players Make Successful Efforts To Reduce the Negative Effects of Seasonality and Weather Conditions
Lactose-free, Gluten-free and Water Ice Cream To Benefit From Growing Demand
Modest Price Increases Due To Competition and the Strong Position of Private Label
Competitive Landscape
Manufacturers of Branded Products May Be Forced To Follow the Lead of Private Label Manufacturers
Unilever Magyarország Maintains Its Leading Position in A Challenging Environment
New Launches From Unilever Magyarország
Category Data
Table 185 Sales of Ice Cream and Frozen Desserts by Category: Volume 2013-2018
Table 186 Sales of Ice Cream and Frozen Desserts by Category: Value 2013-2018
Table 187 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2013-2018
Table 188 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2013-2018
Table 189 Sales of Ice Cream by Leading Flavours: Rankings 2013-2018
Table 190 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2014-2018
Table 191 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2015-2018
Table 192 NBO Company Shares of Ice Cream: % Value 2014-2018
Table 193 LBN Brand Shares of Ice Cream: % Value 2015-2018
Table 194 NBO Company Shares of Impulse Ice Cream: % Value 2014-2018
Table 195 LBN Brand Shares of Impulse Ice Cream: % Value 2015-2018
Table 196 NBO Company Shares of Take-home Ice Cream: % Value 2014-2018
Table 197 LBN Brand Shares of Take-home Ice Cream: % Value 2015-2018
Table 198 NBO Company Shares of Frozen Desserts: % Value 2014-2018
Table 199 LBN Brand Shares of Frozen Desserts: % Value 2015-2018
Table 200 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2013-2018
Table 201 Distribution of Ice Cream by Format: % Value 2013-2018
Table 202 Distribution of Frozen Desserts by Format: % Value 2013-2018
Table 203 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2018-2023
Table 204 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2018-2023
Table 205 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2018-2023
Table 206 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2018-2023
Headlines
Prospects
Shift in Demand Within Savoury Snacks
Most Consumers of Savoury Snacks Prefer Indulgence To Health-consciousness
Category Lacks State Support
Competitive Landscape
Innovations and Marketing Activity Secure Intersnack Magyarország's Leading Position
Government Efforts To Promote Locally Made Products Do Not Affect Savoury Snacks
Private Label Continues To Hold A Significant Position Within Savoury Snacks
Category Data
Table 207 Sales of Savoury Snacks by Category: Volume 2013-2018
Table 208 Sales of Savoury Snacks by Category: Value 2013-2018
Table 209 Sales of Savoury Snacks by Category: % Volume Growth 2013-2018
Table 210 Sales of Savoury Snacks by Category: % Value Growth 2013-2018
Table 211 NBO Company Shares of Savoury Snacks: % Value 2014-2018
Table 212 LBN Brand Shares of Savoury Snacks: % Value 2015-2018
Table 213 Distribution of Savoury Snacks by Format: % Value 2013-2018
Table 214 Forecast Sales of Savoury Snacks by Category: Volume 2018-2023
Table 215 Forecast Sales of Savoury Snacks by Category: Value 2018-2023
Table 216 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2018-2023
Table 217 Forecast Sales of Savoury Snacks by Category: % Value Growth 2018-2023
Headlines
Prospects
Value Growth Is Supported by the Indulgence and Health Trends
Demand for Oat-based Products Drives Sales
Other Snack Bars and Energy Bars Post the Most Dynamic Expansion
Competitive Landscape
Category Is Less Dominated by International Players Due To Efforts From Local Manufacturers
Private Label Is Most Significant Within Sweet Biscuits
TV Adverts and Sweepstakes Are Key Marketing Tools for Producers Within Sweet Biscuits, Snack Bars and Fruit Snacks
Category Data
Table 218 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2013-2018
Table 219 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2013-2018
Table 220 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2013-2018
Table 221 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2013-2018
Table 222 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2014-2018
Table 223 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2015-2018
Table 224 NBO Company Shares of Sweet Biscuits: % Value 2014-2018
Table 225 LBN Brand Shares of Sweet Biscuits: % Value 2015-2018
Table 226 NBO Company Shares of Snack Bars: % Value 2014-2018
Table 227 LBN Brand Shares of Snack Bars: % Value 2015-2018
Table 228 NBO Company Shares of Fruit Snacks: % Value 2014-2018
Table 229 LBN Brand Shares of Fruit Snacks: % Value 2015-2018
Table 230 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2013-2018
Table 231 Distribution of Sweet Biscuits by Format: % Value 2013-2018
Table 232 Distribution of Snack Bars by Format: % Value 2013-2018
Table 233 Distribution of Fruit Snacks by Format: % Value 2013-2018
Table 234 Forecast Sales of Biscuits and Snack Bars by Category: Volume 2018-2023
Table 235 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2018-2023
Table 236 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2018-2023
Table 237 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2018-2023
Headlines
Prospects
New Regulations Intend To Raise Product Quality
Prices Rise Across Baked Goods
Frozen Baked Goods Combines Convenience and Indulgence
Competitive Landscape
Baked Goods Continues To See Fierce Competition
Omega-bázis Launches Free From Gluten Bread Under Aby's
Private Label Producers Benefit From the Demand for Healthier Products
Category Data
Table 238 Sales of Baked Goods by Category: Volume 2013-2018
Table 239 Sales of Baked Goods by Category: Value 2013-2018
Table 240 Sales of Baked Goods by Category: % Volume Growth 2013-2018
Table 241 Sales of Baked Goods by Category: % Value Growth 2013-2018
Table 242 Sales of Pastries by Type: % Value 2013-2018
Table 243 NBO Company Shares of Baked Goods: % Value 2014-2018
Table 244 LBN Brand Shares of Baked Goods: % Value 2015-2018
Table 245 Distribution of Baked Goods by Format: % Value 2013-2018
Table 246 Forecast Sales of Baked Goods by Category: Volume 2018-2023
Table 247 Forecast Sales of Baked Goods by Category: Value 2018-2023
Table 248 Forecast Sales of Baked Goods by Category: % Volume Growth 2018-2023
Table 249 Forecast Sales of Baked Goods by Category: % Value Growth 2018-2023
Headlines
Prospects
Breakfast Cereals Faces Challenges Due To Changes in Consumer Habits and Needs
Hot Cereals Sees Dynamic Growth
A Mixed Performance for Muesli and Granola
Competitive Landscape
Nestlé Hungária Retains Leading Position Through Innovation
Private Label Benefits From Premiumisation and Retail Development
International Players Lead But Domestic Companies Gain Ground
Category Data
Table 250 Sales of Breakfast Cereals by Category: Volume 2013-2018
Table 251 Sales of Breakfast Cereals by Category: Value 2013-2018
Table 252 Sales of Breakfast Cereals by Category: % Volume Growth 2013-2018
Table 253 Sales of Breakfast Cereals by Category: % Value Growth 2013-2018
Table 254 NBO Company Shares of Breakfast Cereals: % Value 2014-2018
Table 255 LBN Brand Shares of Breakfast Cereals: % Value 2015-2018
Table 256 Distribution of Breakfast Cereals by Format: % Value 2013-2018
Table 257 Forecast Sales of Breakfast Cereals by Category: Volume 2018-2023
Table 258 Forecast Sales of Breakfast Cereals by Category: Value 2018-2023
Table 259 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023
Table 260 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2018-2023
Headlines
Prospects
Maturity and Competition From Fresh Alternatives Hamper Development
Listeria Contamination Hits Frozen Processed Vegetables
Frozen Fruit Sees the Fastest Retail Value Growth As Unit Prices Rise
Competitive Landscape
the Leader Leverages Quality Perception and A Well-known Brand Name
Mirelite Mirsa and Frosta Benefit From the Listeria Scare
Private Label Is Still Strong in Processed Fruit and Vegetables
Category Data
Table 261 Sales of Processed Fruit and Vegetables by Category: Volume 2013-2018
Table 262 Sales of Processed Fruit and Vegetables by Category: Value 2013-2018
Table 263 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2013-2018
Table 264 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2013-2018
Table 265 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2013-2018
Table 266 NBO Company Shares of Processed Fruit and Vegetables: % Value 2014-2018
Table 267 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2015-2018
Table 268 Distribution of Processed Fruit and Vegetables by Format: % Value 2013-2018
Table 269 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2018-2023
Table 270 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2018-2023
Table 271 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2018-2023
Table 272 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2018-2023
Headlines
Prospects
New Regulations Aim To Improve Product Quality
Chilled Processed Meat Benefits From Innovation and the Grilling Tren
Packaged food recorded stronger growth in 2018 than in the previous year and the average of the review period. In addition to further growth in disposable incomes, leading to increased household spending on food and other items, expansion was also helped by growing awareness of quality. This trend, as well as competition due to the large number of players present in the market, encouraged manufacturers to invest in innovative products in order to remain attractive. However, in Hungary, packaged...
Euromonitor International's Packaged Food in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.
Product coverage: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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