Packaged Food in Brazil
PACKAGED FOOD IN BRAZIL
Euromonitor International
December 2018
LIST OF CONTENTS AND TABLES
Executive Summary
Challenges and Opportunities Ahead
2018 Truck Driver Crisis Turns Off the Light at the End of the Tunnel Seen in Late 2017
Incumbents Lose Share and Mitigate With Acquisitions, While Regional Players Grow
High-end Consumers Seek Convenience, While Others Continue To Seek Bargains
Post-election 2018 Supports A Positive Outlook, While Regulations Create Uncertainty
Foodservice
Sales To Foodservice
Consumer Foodservice
Category Data
Table 1 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023
Market Data
Table 5 Sales of Packaged Food by Category: Volume 2013-2018
Table 6 Sales of Packaged Food by Category: Value 2013-2018
Table 7 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 8 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 10 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 11 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 12 Penetration of Private Label by Category: % Value 2013-2018
Table 13 Distribution of Packaged Food by Format: % Value 2013-2018
Table 14 Distribution of Packaged Food by Format and Category: % Value 2018
Table 15 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 16 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources
Headlines
Prospects
Shy Signs of Economic Recovery Allow Consumers To Trade Up Slowly in Edible Oils
Olive Oil Drives Most Value Growth With Price Inflation Due To Currency Fluctuation
Health and Wellness Trends Continue To Influence How Consumers Choose Oil
Competitive Landscape
Multinationals Bunge and Cargill Jointly Continue To Dominate Edible Oils in Brazil
Although Still A Small Base, Private Label Vegetable and Seed Oil Grows Steadily
the Olive Oil Leadership Remains With Gallo But Andorinha Innovates With Local Flavour
Category Data
Table 19 Sales of Edible Oils by Category: Volume 2013-2018
Table 20 Sales of Edible Oils by Category: Value 2013-2018
Table 21 Sales of Edible Oils by Category: % Volume Growth 2013-2018
Table 22 Sales of Edible Oils by Category: % Value Growth 2013-2018
Table 23 NBO Company Shares of Edible Oils: % Value 2014-2018
Table 24 LBN Brand Shares of Edible Oils: % Value 2015-2018
Table 25 Distribution of Edible Oils by Format: % Value 2013-2018
Table 26 Forecast Sales of Edible Oils by Category: Volume 2018-2023
Table 27 Forecast Sales of Edible Oils by Category: Value 2018-2023
Table 28 Forecast Sales of Edible Oils by Category: % Volume Growth 2018-2023
Table 29 Forecast Sales of Edible Oils by Category: % Value Growth 2018-2023
Headlines
Prospects
With Slight Economic Recovery, Busy Consumers Seek Practical Options
Informal Home-made Ready Meals See Strong Growth As A Complement Rather Than A Substitute
Frozen Ready Meals Still Lead, But Prepared Salads Grow Fastest
Competitive Landscape
Manufacturers Invest in Innovation To Remain Relevant Amid Consumer Concerns
Popular Foodservice Outlets Enter Frozen Ready Meals in 2018
Shelf Stable and Dried Ready Meals Grow Through Product and Packaging Innovations
Category Data
Table 30 Sales of Ready Meals by Category: Volume 2013-2018
Table 31 Sales of Ready Meals by Category: Value 2013-2018
Table 32 Sales of Ready Meals by Category: % Volume Growth 2013-2018
Table 33 Sales of Ready Meals by Category: % Value Growth 2013-2018
Table 34 Sales of Frozen Ready Meals by Ethnicity: % Value 2013-2018
Table 35 NBO Company Shares of Ready Meals: % Value 2014-2018
Table 36 LBN Brand Shares of Ready Meals: % Value 2015-2018
Table 37 Distribution of Ready Meals by Format: % Value 2013-2018
Table 38 Forecast Sales of Ready Meals by Category: Volume 2018-2023
Table 39 Forecast Sales of Ready Meals by Category: Value 2018-2023
Table 40 Forecast Sales of Ready Meals by Category: % Volume Growth 2018-2023
Table 41 Forecast Sales of Ready Meals by Category: % Value Growth 2018-2023
Headlines
Prospects
Signs of Economic Recovery and the "masterchef Effect" Incite Growth of Sauces, Dressings and Condiments
Pasta Sauces Remains the Largest Category With Significant Growth
Manufacturers Respond To Niche Food Trends Including Gourmetisation and Veganism
Competitive Landscape
Cargill Remains the Leading Player and Develops Premium Products To Remain Relevant
Heinz Continues To Steal Share From Unilever Due To Pricing
Ajinomoto Grows Its Brands Through Sweepstakes and Social Media Campaigns
Category Data
Table 42 Sales of Sauces, Dressings and Condiments by Category: Volume 2013-2018
Table 43 Sales of Sauces, Dressings and Condiments by Category: Value 2013-2018
Table 44 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2013-2018
Table 45 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2013-2018
Table 46 Sales of Cooking Sauces by Type: % Value 2013-2018
Table 47 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2014-2018
Table 48 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2015-2018
Table 49 Distribution of Sauces, Dressings and Condiments by Format: % Value 2013-2018
Table 50 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2018-2023
Table 51 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2018-2023
Table 52 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2018-2023
Table 53 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2018-2023
Headlines
Prospects
Volume Sales Continue To Decline, While Value Sales Increase Slightly
Shelf Stable Soup Prices and Value Sales Rise Due To Local Currency Devaluation
Dehydrated Soup Remains the Largest Category
Competitive Landscape
Unilever Brands Continue To Catch Up With Leading Player Nestlé in Soup
While Ajinomoto Takes Off in Other Categories, Its High-sodium Soups Cause Its Share Loss
Competition With Other Categories Strengthens
Category Data
Table 54 Sales of Soup by Category: Volume 2013-2018
Table 55 Sales of Soup by Category: Value 2013-2018
Table 56 Sales of Soup by Category: % Volume Growth 2013-2018
Table 57 Sales of Soup by Category: % Value Growth 2013-2018
Table 58 Sales of Soup by by Leading Flavours: Rankings 2013-2018
Table 59 NBO Company Shares of Soup: % Value 2014-2018
Table 60 LBN Brand Shares of Soup: % Value 2015-2018
Table 61 Distribution of Soup by Format: % Value 2013-2018
Table 62 Forecast Sales of Soup by Category: Volume 2018-2023
Table 63 Forecast Sales of Soup by Category: Value 2018-2023
Table 64 Forecast Sales of Soup by Category: % Volume Growth 2018-2023
Table 65 Forecast Sales of Soup by Category: % Value Growth 2018-2023
Headlines
Prospects
Sales of Sweet Spreads Increase As Stocks Remaining From 2017 Finally Sell
Chocolate Spreads Drives the Growth of Sweet Spreads
Nut and Seed Based Spreads Also Grows, But High Prices Remain A Barrier
Competitive Landscape
Kiviks Markmav Indústria Alimentícia Ltda Continues To Lead Sweet Spreads
Beyond Distribution, Ferrero Partners With Starbucks To Develop Nutella Sweets
Nut and Seed Based Spreads Remains Fragmented
Category Data
Table 66 Sales of Sweet Spreads by Category: Volume 2013-2018
Table 67 Sales of Sweet Spreads by Category: Value 2013-2018
Table 68 Sales of Sweet Spreads by Category: % Volume Growth 2013-2018
Table 69 Sales of Sweet Spreads by Category: % Value Growth 2013-2018
Table 70 Sales of Jams and Preserves by Leading Flavours: Rankings 2013-2018
Table 71 NBO Company Shares of Sweet Spreads: % Value 2014-2018
Table 72 LBN Brand Shares of Sweet Spreads: % Value 2015-2018
Table 73 Distribution of Sweet Spreads by Format: % Value 2013-2018
Table 74 Forecast Sales of Sweet Spreads by Category: Volume 2018-2023
Table 75 Forecast Sales of Sweet Spreads by Category: Value 2018-2023
Table 76 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2018-2023
Table 77 Forecast Sales of Sweet Spreads by Category: % Value Growth 2018-2023
Headlines
Prospects
Milk Formula As An Answer To Tight Budgets and Busy Lifestyles
Competition From Breastfeeding Increases, But Is Still Exclusive To Niche Social Classes
Prepared Baby Food Remains A Premium Product - and Packaging Trends Reflect That
Competitive Landscape
Nestlé Maintains Comfortable Leadership in Baby Food
Danone and Reckitt Benckiser Group Gain Share Across Some Categories
Manufacturers' Biggest Competitors Are Not Each Other
Category Data
Table 78 Sales of Baby Food by Category: Volume 2013-2018
Table 79 Sales of Baby Food by Category: Value 2013-2018
Table 80 Sales of Baby Food by Category: % Volume Growth 2013-2018
Table 81 Sales of Baby Food by Category: % Value Growth 2013-2018
Table 82 NBO Company Shares of Baby Food: % Value 2014-2018
Table 83 LBN Brand Shares of Baby Food: % Value 2015-2018
Table 84 Distribution of Baby Food by Format: % Value 2013-2018
Table 85 Forecast Sales of Baby Food by Category: Volume 2018-2023
Table 86 Forecast Sales of Baby Food by Category: Value 2018-2023
Table 87 Forecast Sales of Baby Food by Category: % Volume Growth 2018-2023
Table 88 Forecast Sales of Baby Food by Category: % Value Growth 2018-2023
Headlines
Prospects
Health and Wellness Trends Continue To Impact Volume Sales, But Value Rises
Butter and Cooking Fats Suffer As Manufacturers See Raw Material Shortages
Demystification of Butter and New Product Developments Boost Volume Sales
Competitive Landscape
Gonçalves Salles Indústria E Comércio Gains Share With Premium Aviação Butter
Jbs Follows Health and Wellness Trends With Doriana Brand Repositioning
Private Label Grows in Importance Due To Low Differentiation in Low-cost Options
Category Data
Table 89 Sales of Butter and Spreads by Category: Volume 2013-2018
Table 90 Sales of Butter and Spreads by Category: Value 2013-2018
Table 91 Sales of Butter and Spreads by Category: % Volume Growth 2013-2018
Table 92 Sales of Butter and Spreads by Category: % Value Growth 2013-2018
Table 93 NBO Company Shares of Butter and Spreads: % Value 2014-2018
Table 94 LBN Brand Shares of Butter and Spreads: % Value 2015-2018
Table 95 Distribution of Butter and Spreads by Format: % Value 2013-2018
Table 96 Forecast Sales of Butter and Spreads by Category: Volume 2018-2023
Table 97 Forecast Sales of Butter and Spreads by Category: Value 2018-2023
Table 98 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2018-2023
Table 99 Forecast Sales of Butter and Spreads by Category: % Value Growth 2018-2023
Headlines
Prospects
Offsetting Previous Years' Gains, Truck Drivers' Crisis in May Affects Cheese Production
Preference for Traditional Brazilian Cheeses Intensifies Sales of Spreadable Processed Cheese and Soft Cheese
Competitive Landscape
Polenghi Indústrias Alimentícias Maintains Leadership in Cheese
Grupo Lala Enters the Brazilian Market Through Vigor Acquisition
Groupe Lactalis Attempts To Develop Its Presence Through Acquisition, Still Unapproved
Category Data
Table 100 Sales of Cheese by Category: Volume 2013-2018
Table 101 Sales of Cheese by Category: Value 2013-2018
Table 102 Sales of Cheese by Category: % Volume Growth 2013-2018
Table 103 Sales of Cheese by Category: % Value Growth 2013-2018
Table 104 Sales of Spreadable Processed Cheese by Type: % Value 2013-2018
Table 105 Sales of Unprocessed Cheese by Type: % Value 2013-2018
Table 106 NBO Company Shares of Cheese: % Value 2014-2018
Table 107 LBN Brand Shares of Cheese: % Value 2015-2018
Table 108 Distribution of Cheese by Format: % Value 2013-2018
Table 109 Forecast Sales of Cheese by Category: Volume 2018-2023
Table 110 Forecast Sales of Cheese by Category: Value 2018-2023
Table 111 Forecast Sales of Cheese by Category: % Volume Growth 2018-2023
Table 112 Forecast Sales of Cheese by Category: % Value Growth 2018-2023
Headlines
Prospects
Whilst Milk Enjoys Good Household Penetration, Truck Drivers' Strike Affects 2018 Sales
Milk Value Sales Rise Due To Inflationary Effects of Truck Drivers' Crisis, Whilst Volume Suffers
Other Milk Alternatives Receive Large-scale Investments - Ahead of Their Time?
Competitive Landscape
Coca-Cola Saves Ades Line Through Launching New Almond and Coconut Milks
Anheuser-Busch Inbev and Groupe Danone Enter Other Milk Alternatives
Dairy Partners Americas Brasil Maintains Leadership Whilst Groupe Lactalis Tries To Consolidate Its Presence
Category Data
Table 113 Sales of Drinking Milk Products by Category: Volume 2013-2018
Table 114 Sales of Drinking Milk Products by Category: Value 2013-2018
Table 115 Sales of Drinking Milk Products by Category: % Volume Growth 2013-2018
Table 116 Sales of Drinking Milk Products by Category: % Value Growth 2013-2018
Table 117 NBO Company Shares of Drinking Milk Products: % Value 2014-2018
Table 118 LBN Brand Shares of Drinking Milk Products: % Value 2015-2018
Table 119 Distribution of Drinking Milk Products by Format: % Value 2013-2018
Table 120 Forecast Sales of Drinking Milk Products Products by Category: Volume 2018-2023
Table 121 Forecast Sales of Drinking Milk Products Products by Category: Value 2018-2023
Table 122 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2018-2023
Table 123 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2018-2023
Headlines
Prospects
Effects of the Economic Recession Are Still Being Felt
A Few Yoghurt Categories Gain Modest Traction Due To Promotions and Innovation
Strategy of Changing Consumption Moments Proves To Be Successful Yet Challenging
Competitive Landscape
Competitors Follow Coca-Cola Co's Verde Campo Natural Whey in Protein Frenzy
Groupe Danone Continues To Lead
Smaller Players Enter Skyr Yoghurt and Increase Share of "others"
Category Data
Table 124 Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018
Table 125 Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018
Table 126 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018
Table 127 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018
Table 128 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2014-2018
Table 129 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2015-2018
Table 130 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2013-2018
Table 131 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
Table 132 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
Table 133 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
Table 134 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023
Headlines
Prospects
Concerns With Health and Wellness Reduce Sales of Chilled Dairy Desserts
Condensed Milk and Cream Maintain Positive Performance
Fromage Frais Sees Decline in Volume, But Growth in Value Sales Due To Packaging
Competitive Landscape
Nestlé Brasil Leads Other Dairy Products Due To Magnitude of Condensed Milk
Fromage Frais Dispute Between Groupe Danone and Nestlé Intensifies
Grupo Lala Enters Other Dairy Products Through Purchase of Vigor
Category Data
Table 135 Sales of Other Dairy by Category: Volume 2013-2018
Table 136 Sales of Other Dairy by Category: Value 2013-2018
Table 137 Sales of Other Dairy by Category: % Volume Growth 2013-2018
Table 138 Sales of Other Dairy by Category: % Value Growth 2013-2018
Table 139 Sales of Cream by Type: % Value 2013-2018
Table 140 NBO Company Shares of Other Dairy: % Value 2014-2018
Table 141 LBN Brand Shares of Other Dairy: % Value 2015-2018
Table 142 Distribution of Other Dairy by Format: % Value 2013-2018
Table 143 Forecast Sales of Other Dairy by Category: Volume 2018-2023
Table 144 Forecast Sales of Other Dairy by Category: Value 2018-2023
Table 145 Forecast Sales of Other Dairy by Category: % Volume Growth 2018-2023
Table 146 Forecast Sales of Other Dairy by Category: % Value Growth 2018-2023
Headlines
Prospects
Record Low Inflation and Interest Rates Encourage Consumer Spending
Packaging Inherited From Economic Crisis Answers Consumer Demand, Driving Growth
Higher Value-added Countlines and Tablets Help Drive Growth
Competitive Landscape
Ibac Indústria Brasileira De Alimentos E Chocolates Ltda Continues To Gain Retail Value Share, But Remains Far Behind Leaders Nestlé and Mondelez
Snickers (from Mars Brasil Alimentos) Proves the Power of Social Media in Youth-driven Category
Competitive Landscape Remains Fragmented Among Local Players Due To Premium Chocolate
Category Data
Table 147 Sales of Chocolate Confectionery by Category: Volume 2013-2018
Table 148 Sales of Chocolate Confectionery by Category: Value 2013-2018
Table 149 Sales of Chocolate Confectionery by Category: % Volume Growth 2013-2018
Table 150 Sales of Chocolate Confectionery by Category: % Value Growth 2013-2018
Table 151 Sales of Chocolate Tablets by Type: % Value 2013-2018
Table 152 NBO Company Shares of Chocolate Confectionery: % Value 2014-2018
Table 153 LBN Brand Shares of Chocolate Confectionery: % Value 2015-2018
Table 154 Distribution of Chocolate Confectionery by Format: % Value 2013-2018
Table 155 Forecast Sales of Chocolate Confectionery by Category: Volume 2018-2023
Table 156 Forecast Sales of Chocolate Confectionery by Category: Value 2018-2023
Table 157 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2018-2023
Table 158 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2018-2023
Headlines
Prospects
Better Economy Improves Food Categories' Performance, Including Gum
Bubble Gum Records Slower Decline Due To Heavy Social Media Marketing
Healthier and Busier Lifestyles Will Continue To Support Growth of Products, Packaging and Distribution
Competitive Landscape
Kraft Foods, Owned by Mondelez International, Maintains Leadership
Perfetti Van Melle Continues To Gain Share
Bubble Gum Player Riclan Partners With Teenage Influencers To Boost Buzzy Sales
Category Data
Table 159 Sales of Gum by Category: Volume 2013-2018
Table 160 Sales of Gum by Category: Value 2013-2018
Table 161 Sales of Gum by Category: % Volume Growth 2013-2018
Table 162 Sales of Gum by Category: % Value Growth 2013-2018
Table 163 Sales of Gum by Flavour: Rankings 2013-2018
Table 164 NBO Company Shares of Gum: % Value 2014-2018
Table 165 LBN Brand Shares of Gum: % Value 2015-2018
Table 166 Distribution of Gum by Format: % Value 2013-2018
Table 167 Forecast Sales of Gum by Category: Volume 2018-2023
Table 168 Forecast Sales of Gum by Category: Value 2018-2023
Table 169 Forecast Sales of Gum by Category: % Volume Growth 2018-2023
Table 170 Forecast Sales of Gum by Category: % Value Growth 2018-2023
Headlines
Prospects
Less Competition From Other Product Categories, But Growth Remains Slow
Consumer Health Concerns Continue To Drive Product Innovation and Positioning
Pastilles, Gums, Jellies and Chews Records Growth Due To New Product Developments
Competitive Landscape
Dori Indústria E Comércio Produto Alimentício Releases Jubes, A Jellies Line Positioned As A Fruit Snack
Sánchez Cano SA Launches A New Fini Honey and Lemon Jellies Line
Arcor Do Brasil's Dominance in Toffees, Caramels and Nougat Forces Out Dori Indústria E Comércio Produto Alimentício
Category Data
Table 171 Sales of Sugar Confectionery by Category: Volume 2013-2018
Table 172 Sales of Sugar Confectionery by Category: Value 2013-2018
Table 173 Sales of Sugar Confectionery by Category: % Volume Growth 2013-2018
Table 174 Sales of Sugar Confectionery by Category: % Value Growth 2013-2018
Table 175 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2013-2018
Table 176 NBO Company Shares of Sugar Confectionery: % Value 2014-2018
Table 177 LBN Brand Shares of Sugar Confectionery: % Value 2015-2018
Table 178 Distribution of Sugar Confectionery by Format: % Value 2013-2018
Table 179 Forecast Sales of Sugar Confectionery by Category: Volume 2018-2023
Table 180 Forecast Sales of Sugar Confectionery by Category: Value 2018-2023
Table 181 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2018-2023
Table 182 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2018-2023
Headlines
Prospects
Ice Cream Returns To Growth
Consumers Want Traditional Brazilian Flavours
Dairy Growth Impaired by Prices of Raw Materials, While Fruit Ice Cream Benefits
Competitive Landscape
Unilever Maintains Leadership While Local Players Slowly Increase Share
Third Largest Player Jundiá Rebrands Its Traditional Napolitano Following New Product Launch
Rochinha Launches Vegan, Fortified, Lactose- and Sugar-free Impulse Ice Creams
Category Data
Table 183 Sales of Ice Cream and Frozen Desserts by Category: Volume 2013-2018
Table 184 Sales of Ice Cream and Frozen Desserts by Category: Value 2013-2018
Table 185 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2013-2018
Table 186 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2013-2018
Table 187 Sales of Ice Cream by Leading Flavours: Rankings 2013-2018
Table 188 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2014-2018
Table 189 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2015-2018
Table 190 NBO Company Shares of Ice Cream: % Value 2014-2018
Table 191 LBN Brand Shares of Ice Cream: % Value 2015-2018
Table 192 NBO Company Shares of Impulse Ice Cream: % Value 2014-2018
Table 193 LBN Brand Shares of Impulse Ice Cream: % Value 2015-2018
Table 194 NBO Company Shares of Take-home Ice Cream: % Value 2014-2018
Table 195 LBN Brand Shares of Take-home Ice Cream: % Value 2015-2018
Table 196 NBO Company Shares of Frozen Desserts: % Value 2014-2018
Table 197 LBN Brand Shares of Frozen Desserts: % Value 2015-2018
Table 198 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2013-2018
Table 199 Distribution of Ice Cream by Format: % Value 2013-2018
Table 200 Distribution of Frozen Desserts by Format: % Value 2013-2018
Table 201 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2018-2023
Table 202 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2018-2023
Table 203 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2018-2023
Table 204 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2018-2023
Headlines
Prospects
As Players Continue To Innovate, Savoury Snacks Sees Continuous Growth
Vegetable, Pulse and Bread Chips Use Local Flavours To Ignite Growth
Independent Small Grocers and Other Grocery Retailers Drive Impulse Purchases
Competitive Landscape
PepsiCo Do Brasil Invests in Partnership With Celebrity Anitta As Puffed Snack Cheetos Ambassador
Elma Chips Responds To Health Trend With Fandangos Whole Grain Puffed Snack
General Mills' Yoki Popcorn Gains Share With Fifa World Cup 2018
Category Data
Table 205 Sales of Savoury Snacks by Category: Volume 2013-2018
Table 206 Sales of Savoury Snacks by Category: Value 2013-2018
Table 207 Sales of Savoury Snacks by Category: % Volume Growth 2013-2018
Table 208 Sales of Savoury Snacks by Category: % Value Growth 2013-2018
Table 209 NBO Company Shares of Savoury Snacks: % Value 2014-2018
Table 210 LBN Brand Shares of Savoury Snacks: % Value 2015-2018
Table 211 Distribution of Savoury Snacks by Format: % Value 2013-2018
Table 212 Forecast Sales of Savoury Snacks by Category: Volume 2018-2023
Table 213 Forecast Sales of Savoury Snacks by Category: Value 2018-2023
Table 214 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2018-2023
Table 215 Forecast Sales of Savoury Snacks by Category: % Value Growth 2018-2023
Headlines
Prospects
Busier Lifestyles Require Portable Snacks, But Health Is Not Compromised
Fruit and Nut Bars Lead Growth, Responding To Both Wellness and Convenience
Sweet Biscuits Value Sales Grow Due To Healthier Developments and Premiumisation
Competitive Landscape
M Dias Branco SA Indústria E Comércio De Alimentos Expands Leadership by Acquiring Piraquê
Mirroring Acquisitions in Other Food Categories, Giant Unilever Buys Tiny Mãe Terra
Unilever Reinvents Maizena Line With Ancient Grains, Staying Ahead of the Health Trend
Category Data
Table 216 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2013-2018
Table 217 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2013-2018
Table 218 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2013-2018
Table 219 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2013-2018
Table 220 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2014-2018
Table 221 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2015-2018
Table 222 NBO Company Shares of Sweet Biscuits: % Value 2014-2018
Table 223 LBN Brand Shares of Sweet Biscuits: % Value 2015-2018
Table 224 NBO Company Shares of Snack Bars: % Value 2014-2018
Table 225 LBN Brand Shares of Snack Bars: % Value 2015-2018
Table 226 NBO Company Shares of Fruit Snacks: % Value 2014-2018
Table 227 LBN Brand Shares of Fruit Snacks: % Value 2015-2018
Table 228 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2013-2018
Table 229 Distribution of Sweet Biscuits by Format: % Value 2013-2018
Table 230 Distribution of Snack Bars by Format: % Value 2013-2018
Table 231 Distribution of Fruit Snacks by Format: % Value 2013-2018
Table 232 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2018-2023
Table 233 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2018-2023
Table 234 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2018-2023
Table 235 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2018-2023
Headlines
Prospects
Consumption Habits Adopted During Economic Crisis Continue To Impact Sales
Unpackaged Baked Goods Boosted by Entrepreneurs and Demand for Comfort
Health and Practicality To Continue To Shape Consumer Preferences in Baked Goods
Competitive Landscape
Struggling Bimbo Brasil Remains Leader of Baked Goods
Wickbold & Nosso Pão Indústrias Alimentícias Follows Suit
Artisanal Natural Fermentation Bakery Specialists Grow, Posing Increasing Threat
Category Data
Table 236 Sales of Baked Goods by Category: Volume 2013-2018
Table 237 Sales of Baked Goods by Category: Value 2013-2018
Table 238 Sales of Baked Goods by Category: % Volume Growth 2013-2018
Table 239 Sales of Baked Goods by Category: % Value Growth 2013-2018
Table 240 Sales of Pastries by Type: % Value 2013-2018
Table 241 NBO Company Shares of Baked Goods: % Value 2014-2018
Table 242 LBN Brand Shares of Baked Goods: % Value 2015-2018
Table 243 Distribution of Baked Goods by Format: % Value 2013-2018
Table 244 Forecast Sales of Baked Goods by Category: Volume 2018-2023
Table 245 Forecast Sales of Baked Goods by Category: Value 2018-2023
Table 246 Forecast Sales of Baked Goods by Category: % Volume Growth 2018-2023
Table 247 Forecast Sales of Baked Goods by Category: % Value Growth 2018-2023
Headlines
Prospects
Mild Signs of Economic Recovery
Hot Cereals and Granola Pull Retail Sales Up While Muesli Struggles As Players Exit
Pack Size Polarisation Continues To Be Important Strategy To Attract Consumers
Competitive Landscape
Kellogg and PepsiCo Remain Leaders of Breakfast Cereals
in Contrast, Kobber Alimentos Ltda Grows
Other Smaller, Regional Players Gain Share and Post Significant Threat
Category Data
Table 248 Sales of Breakfast Cereals by Category: Volume 2013-2018
Table 249 Sales of Breakfast Cereals by Category: Value 2013-2018
Table 250 Sales of Breakfast Cereals by Category: % Volume Growth 2013-2018
Table 251 Sales of Breakfast Cereals by Category: % Value Growth 2013-2018
Table 252 NBO Company Shares of Breakfast Cereals: % Value 2014-2018
Table 253 LBN Brand Shares of Breakfast Cereals: % Value 2015-2018
Table 254 Distribution of Breakfast Cereals by Format: % Value 2013-2018
Table 255 Forecast Sales of Breakfast Cereals by Category: Volume 2018-2023
Table 256 Forecast Sales of Breakfast Cereals by Category: Value 2018-2023
Table 257 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023
Table 258 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2018-2023
Headlines
Prospects
Signs of Economic Recovery Drive Consumption, But Far From Pre-crisis Patterns
Truck Drivers' Crisis Helps Boost Sales of Processed Fruit and Vegetables
Competition With Fresh Foods Limits Growth in Demand Due To Convenience
Competitive Landscape
Heinz Brasil Continues To Lead and Gain Share
Private Label To Gain Share in Frozen Fruit and Vegetables
Healthy Produce Offers Greatest Competition To Processed Fruit and Vegetables
Category Data
Table 259 Sales of Processed Fruit and Vegetables by Category: Volume 2013-2018
Table 260 Sales of Processed Fruit and Vegetables by Category: Value 2013-2018
Table 261 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2013-2018
Table 262 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2013-2018
Table 263 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2013-2018
Table 264 NBO Company Shares of Processed Fruit and Vegetables: % Value 2014-2018
Table 265 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2015-2018
Table 266 Distribution of Processed Fruit and Vegetables by Format: % Value 2013-2018
Table
The Brazilian packaged food market is a large, complex one with divergent dynamics that must be looked at carefully. This report analyses the impact of political events, economic policy and consumer dynamics that shaped this market in recent years, as well as data-based future prospects for a holistic panorama expected to develop until 2023. As the country enters a much-awaited period of recovery from the worst recession in its history, both challenges and opportunities arise for packaged food p...
Euromonitor International's Packaged Food in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.
Product coverage: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.