OTHER DAIRY IN ROMANIA

Euromonitor International

August 2018

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Higher Incomes Drive the Performance of Other Dairy

Fromage Frais and Quark Records the Best Performance

Largest Category of Cream Is the Weakest Performer

Competitive Landscape

Frieslandcampina Romania Leads Other Dairy

International Companies Create the Landscape

Advertising Supports the New Launches

Category Data

Table 1 Sales of Other Dairy by Category: Volume 2013-2018

Table 2 Sales of Other Dairy by Category: Value 2013-2018

Table 3 Sales of Other Dairy by Category: % Volume Growth 2013-2018

Table 4 Sales of Other Dairy by Category: % Value Growth 2013-2018

Table 5 Sales of Cream by Type: % Value 2013-2018

Table 6 NBO Company Shares of Other Dairy: % Value 2014-2018

Table 7 LBN Brand Shares of Other Dairy: % Value 2015-2018

Table 8 Distribution of Other Dairy by Format: % Value 2013-2018

Table 9 Forecast Sales of Other Dairy by Category: Volume 2018-2023

Table 10 Forecast Sales of Other Dairy by Category: Value 2018-2023

Table 11 Forecast Sales of Other Dairy by Category: % Volume Growth 2018-2023

Table 12 Forecast Sales of Other Dairy by Category: % Value Growth 2018-2023

Executive Summary

Economic Improvement Drives Sales of Packaged Food

Healthier Food Attracts Consumer Attention

Artisanal Accounts for the Majority of Sales

Sales Dynamics Track the Expansion of Modern Grocery Retailers

Packaged Food To Grow Over the Forecast Period

Foodservice

Sales To Foodservice

Consumer Foodservice

Category Data

Table 13 Foodservice Sales of Packaged Food by Category: Volume 2013-2018

Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023

Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

Market Data

Table 17 Sales of Packaged Food by Category: Volume 2013-2018

Table 18 Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 19 Sales of Packaged Food by Category: % Value Growth 2013-2018

Table 20 GBO Company Shares of Packaged Food: % Value 2014-2018

Table 21 NBO Company Shares of Packaged Food: % Value 2014-2018

Table 22 LBN Brand Shares of Packaged Food: % Value 2015-2018

Table 23 Penetration of Private Label by Category: % Value 2013-2018

Table 24 Distribution of Packaged Food by Format: % Value 2013-2018

Table 25 Distribution of Packaged Food by Format and Category: % Value 2018

Table 26 Forecast Sales of Packaged Food by Category: Volume 2018-2023

Table 27 Forecast Sales of Packaged Food by Category: Value 2018-2023

Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023

Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

Growth in other dairy in 2018 was the result of rising incomes. As consumers in the capital and the large cities are the heaviest consumers of other dairy, the effect of the increase in average incomes was noticeable in the performance of the category. However, the growth was tempered by the slowing down of cream, as the effect of higher incomes also impacted on home cooking, as Romanians started to eat out more.

Euromonitor International's Other Dairy in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Chilled and Shelf Stable Desserts, Chilled Snacks, Coffee Whiteners, Condensed Milk, Cream, Fromage Frais and Quark.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Other Dairy market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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