NRT SMOKING CESSATION AIDS IN ITALY

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Number of Smokers Set To Remain Stable in Italy

E-cigarettes Will Continue To Be the Main Threat To Growth But To A Lesser Extent

Other Nrt Continues To Benefit From Their Convenience

Competitive Landscape

Johnson & Johnson Leads A Highly Concentrated Landscape

Innovation Heavily Affects Nrt Smoking Cessation Aids' Performance

Category Indicators

Table 1 Number of Smokers by Gender 2013-2018

Category Data

Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2013-2018

Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2013-2018

Table 4 Sales of NRT Gum by Flavour: % Value 2013-2018

Table 5 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2014-2018

Table 6 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2015-2018

Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2018-2023

Table 8 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2018-2023

Executive Summary

Italians' Focus on Long-term Health and Prevention Ensures Steady Growth

An Increasingly Stressed and Ageing Population Is Shaping Consumer Health Demand

Domestic Herbal Specialist Aboca Continues To Gain Share in Italy

OTC Medicines Permitted for Retail Through Online Pharmacies

Positive Forecast Due To the Trend Towards Wellbeing and Self-medication

Market Indicators

Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 10 Life Expectancy at Birth 2013-2018

Market Data

Table 11 Sales of Consumer Health by Category: Value 2013-2018

Table 12 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 13 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 14 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 15 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018

Table 16 Distribution of Consumer Health by Format: % Value 2013-2018

Table 17 Distribution of Consumer Health by Format and Category: % Value 2018

Table 18 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Sources

Summary 1 Research Sources

In Italy, the number of smokers amounted to 11.7 million in 2017, growing moderately from 2016 because of the increase in the number of female smokers, which reached 4.6 million, while the number of male smokers showed a decrease (National Institute of Health). Over the forecast period, the number of smokers is expected to follow a similar trend and to remain overall stable, failing to favour NRT smoking cessation aids’ value growth. However, the main threat to NRT smoking cessation aids’ develo...

Euromonitor International's NRT Smoking Cessation Aids in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: NRT Gum, NRT Inhalators, NRT Lozenges, NRT Patches, Other NRT.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the NRT Smoking Cessation Aids market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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