NRT SMOKING CESSATION AIDS IN AUSTRIA

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Percentage of Smokers Among the Adult Population Expected To Remain High

Consumers Continue To Demand Convenience and Discretion

Potential Threat To Growth From E-cigarettes

Competitive Landscape

Nicorette and Nicotinell To Continue To Dominate Nrt Smoking Cessation Aids

Potential Changes in the Distribution of Nrt Smoking Cessation Aids

Growth Potential Exists for Start-ups Offering Genuine Innovations

Category Indicators

Table 1 Number of Smokers by Gender 2013-2018

Category Data

Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2013-2018

Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2013-2018

Table 4 Sales of NRT Gum by Flavour: % Value 2013-2018

Table 5 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2014-2018

Table 6 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2015-2018

Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2018-2023

Table 8 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2018-2023

Executive Summary

Good Overall Performance From Consumer Health in 2018

the Health and Wellness Trend and Higher Stress Levels Among the Key Drivers of Value Growth

International Manufacturers Lead Sales, Closely Followed by Domestic Players

Chemists/pharmacies Remains the Leading Distribution Channel

Further Growth Anticipated But Slower Than in 2018

Market Indicators

Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 10 Life Expectancy at Birth 2013-2018

Market Data

Table 11 Sales of Consumer Health by Category: Value 2013-2018

Table 12 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 13 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 14 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 15 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018

Table 16 Distribution of Consumer Health by Format: % Value 2013-2018

Table 17 Distribution of Consumer Health by Format and Category: % Value 2018

Table 18 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Summary 1 OTC: Switches

Sources

Summary 2 Research Sources

While Austria still does not have a total smoking ban, the number of consumers who are trying to kick the habit is constantly increasing. According to the daily newspaper Die Presse, around 24% of the Austrian adult population smoke on daily basis, with this share having remained fairly stable over the review period. In 2018, Austria was anticipating a total smoking ban but this was rejected by the newly formed coalition government. The number of smokers is expected to remain stable in the futur...

Euromonitor International's NRT Smoking Cessation Aids in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: NRT Gum, NRT Inhalators, NRT Lozenges, NRT Patches, Other NRT.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the NRT Smoking Cessation Aids market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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