Table of Contents

1 Study Coverage

• 1.1 Mascara Product
• 1.2 Market Segments
• 1.3 Key Manufacturers Covered
• 1.4 Market by Type
  • 1.4.1 Global Mascara Market Size Growth Rate by Product
  • 1.4.2 Regular
  • 1.4.3 Waterproof
  • 1.4.4 Water Resistant
• 1.5 Market by End User
  • 1.5.1 Global Mascara Market Size Growth Rate by End User
  • 1.5.2 Daliy use
  • 1.5.3 Performing use
• 1.6 Study Objectives
• 1.7 Years Considered

2 Executive Summary

• 2.1 Global Mascara Market Size
  • 2.1.1 Global Mascara Revenue 2014-2025
  • 2.1.2 Global Mascara Sales 2014-2025
• 2.2 Mascara Growth Rate by Regions
  • 2.2.1 Global Mascara Sales by Regions
  • 2.2.2 Global Mascara Revenue by Regions

3 Breakdown Data by Manufacturers

• 3.1 Mascara Sales by Manufacturers
  • 3.1.1 Mascara Sales by Manufacturers
  • 3.1.2 Mascara Sales Market Share by Manufacturers
  • 3.1.3 Global Mascara Market Concentration Ratio (CR5 and HHI)
• 3.2 Mascara Revenue by Manufacturers
  • 3.2.1 Mascara Revenue by Manufacturers (2014-2019)
  • 3.2.2 Mascara Revenue Share by Manufacturers (2014-2019)
• 3.3 Mascara Price by Manufacturers
• 3.4 Mascara Manufacturing Base Distribution, Product Types
  • 3.4.1 Mascara Manufacturers Manufacturing Base Distribution, Headquarters
  • 3.4.2 Manufacturers Mascara Product Type
  • 3.4.3 Date of International Manufacturers Enter into Mascara Market
• 3.5 Manufacturers Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Product

• 4.1 Global Mascara Sales by Product
• 4.2 Global Mascara Revenue by Product
• 4.3 Mascara Price by Product

5 Breakdown Data by End User

• 5.1 Overview
• 5.2 Global Mascara Breakdown Data by End User

6 North America

• 6.1 North America Mascara by Countries
  • 6.1.1 North America Mascara Sales by Countries
  • 6.1.2 North America Mascara Revenue by Countries
  • 6.1.3 United States
  • 6.1.4 Canada
  • 6.1.5 Mexico
• 6.2 North America Mascara by Product
• 6.3 North America Mascara by End User

7 Europe

• 7.1 Europe Mascara by Countries
  • 7.1.1 Europe Mascara Sales by Countries
  • 7.1.2 Europe Mascara Revenue by Countries
  • 7.1.3 Germany
  • 7.1.4 France
  • 7.1.5 UK
  • 7.1.6 Italy
  • 7.1.7 Russia
• 7.2 Europe Mascara by Product
• 7.3 Europe Mascara by End User

8 Asia Pacific

• 8.1 Asia Pacific Mascara by Countries
  • 8.1.1 Asia Pacific Mascara Sales by Countries
  • 8.1.2 Asia Pacific Mascara Revenue by Countries
  • 8.1.3 China
  • 8.1.4 Japan
  • 8.1.5 Korea
  • 8.1.6 India
  • 8.1.7 Australia
  • 8.1.8 Indonesia
  • 8.1.9 Malaysia
  • 8.1.10 Philippines
  • 8.1.11 Thailand
  • 8.1.12 Vietnam
  • 8.1.13 Singapore
• 8.2 Asia Pacific Mascara by Product
• 8.3 Asia Pacific Mascara by End User

9 Central & South America

• 9.1 Central & South America Mascara by Countries
  • 9.1.1 Central & South America Mascara Sales by Countries
  • 9.1.2 Central & South America Mascara Revenue by Countries
  • 9.1.3 Brazil
• 9.2 Central & South America Mascara by Product
• 9.3 Central & South America Mascara by End User

10 Middle East and Africa

• 10.1 Middle East and Africa Mascara by Countries
  • 10.1.1 Middle East and Africa Mascara Sales by Countries
  • 10.1.2 Middle East and Africa Mascara Revenue by Countries
  • 10.1.3 GCC Countries
  • 10.1.4 Turkey
  • 10.1.5 Egypt
  • 10.1.6 South Africa
• 10.2 Middle East and Africa Mascara by Product
• 10.3 Middle East and Africa Mascara by End User

11 Company Profiles

• 11.1 L’Oreal
  • 11.1.1 L’Oreal Company Details
  • 11.1.2 Company Business Overview
  • 11.1.3 L’Oreal Mascara Sales, Revenue and Gross Margin (2014-2019)
  • 11.1.4 L’Oreal Mascara Products Offered
  • 11.1.5 L’Oreal Recent Development
• 11.2 Estee Lauder
  • 11.2.1 Estee Lauder Company Details
  • 11.2.2 Company Business Overview
  • 11.2.3 Estee Lauder Mascara Sales, Revenue and Gross Margin (2014-2019)
  • 11.2.4 Estee Lauder Mascara Products Offered
  • 11.2.5 Estee Lauder Recent Development
• 11.3 Procter & Gamble
  • 11.3.1 Procter & Gamble Company Details
  • 11.3.2 Company Business Overview
  • 11.3.3 Procter & Gamble Mascara Sales, Revenue and Gross Margin (2014-2019)
  • 11.3.4 Procter & Gamble Mascara Products Offered
  • 11.3.5 Procter & Gamble Recent Development
• 11.4 LVMH
  • 11.4.1 LVMH Company Details
  • 11.4.2 Company Business Overview
  • 11.4.3 LVMH Mascara Sales, Revenue and Gross Margin (2014-2019)
  • 11.4.4 LVMH Mascara Products Offered
  • 11.4.5 LVMH Recent Development
• 11.5 Coty
  • 11.5.1 Coty Company Details
  • 11.5.2 Company Business Overview
  • 11.5.3 Coty Mascara Sales, Revenue and Gross Margin (2014-2019)
  • 11.5.4 Coty Mascara Products Offered
  • 11.5.5 Coty Recent Development
• 11.6 Avon
  • 11.6.1 Avon Company Details
  • 11.6.2 Company Business Overview
  • 11.6.3 Avon Mascara Sales, Revenue and Gross Margin (2014-2019)
  • 11.6.4 Avon Mascara Products Offered
  • 11.6.5 Avon Recent Development
• 11.7 Shiseido
  • 11.7.1 Shiseido Company Details
  • 11.7.2 Company Business Overview
  • 11.7.3 Shiseido Mascara Sales, Revenue and Gross Margin (2014-2019)
  • 11.7.4 Shiseido Mascara Products Offered
  • 11.7.5 Shiseido Recent Development
• 11.8 Amore Pacific
  • 11.8.1 Amore Pacific Company Details
  • 11.8.2 Company Business Overview
  • 11.8.3 Amore Pacific Mascara Sales, Revenue and Gross Margin (2014-2019)
  • 11.8.4 Amore Pacific Mascara Products Offered
  • 11.8.5 Amore Pacific Recent Development
• 11.9 Missha
  • 11.9.1 Missha Company Details
  • 11.9.2 Company Business Overview
  • 11.9.3 Missha Mascara Sales, Revenue and Gross Margin (2014-2019)
  • 11.9.4 Missha Mascara Products Offered
  • 11.9.5 Missha Recent Development
• 11.10 Chanel
  • 11.10.1 Chanel Company Details
  • 11.10.2 Company Business Overview
  • 11.10.3 Chanel Mascara Sales, Revenue and Gross Margin (2014-2019)
  • 11.10.4 Chanel Mascara Products Offered
  • 11.10.5 Chanel Recent Development
• 11.11 Mary Kay
• 11.12 Alticor
• 11.13 PIAS
• 11.14 Natura
• 11.15 Revlon
• 11.16 Oriflame
• 11.17 Groupe Rocher
• 11.18 Kose Corp
• 11.19 Beiersdorf
• 11.20 DHC
• 11.21 Thefaceshop
• 11.22 Gurwitch
• 11.23 Pola Orbis
• 11.24 Marie Dalgar
• 11.25 Elizabeth Arden

12 Future Forecast

• 12.1 Mascara Market Forecast by Regions
  • 12.1.1 Global Mascara Sales Forecast by Regions 2019-2025
  • 12.1.2 Global Mascara Revenue Forecast by Regions 2019-2025
• 12.2 Mascara Market Forecast by Product
  • 12.2.1 Global Mascara Sales Forecast by Product 2019-2025
  • 12.2.2 Global Mascara Revenue Forecast by Product 2019-2025
• 12.3 Mascara Market Forecast by End User
• 12.4 North America Mascara Forecast
• 12.5 Europe Mascara Forecast
• 12.6 Asia Pacific Mascara Forecast
• 12.7 Central & South America Mascara Forecast
• 12.8 Middle East and Africa Mascara Forecast

13 Market Opportunities, Challenges, Risks and Influences Factors Analysis

• 13.1 Market Opportunities and Drivers
• 13.2 Market Challenges
• 13.3 Market Risks/Restraints
• 13.4 Macroscopic Indicators

14 Value Chain and Sales Channels Analysis

• 14.1 Value Chain Analysis
• 14.2 Mascara Customers
• 14.3 Sales Channels Analysis
  • 14.3.1 Sales Channels
  • 14.3.2 Distributors

15 Research Findings and Conclusion

16 Appendix

• 16.1 Research Methodology
  • 16.1.1 Methodology/Research Approach
  • 16.1.2 Data Source
• 16.2 Author Details

Mascara is a cosmetic commonly used to enhance the eyes. It may darken, thicken, lengthen, and/or define the eyelashes. Normally in one of three forms—liquid, cake, or cream—the modern mascara product has various formulas; however, most contain the same basic components of pigments, oils, waxes, and preservatives.
Demand for Mascara has mainly been driven by awareness of beauty and the increasing disposable incomes of consumers. Economic investment has large impact on research and National policies are also the main growth catalysts for the market.
Despite the presence of competition problems, due to the global recovery trend is clear, investors are still optimistic about this area; the future will still have more new investment enter the field. In the next five years, the sales volume will keep slow increasing but the market revenue scale is forecasted to be reduced because of price downturn.
The global Mascara market is valued at 620 million US$ in 2018 and will reach 760 million US$ by the end of 2025, growing at a CAGR of 2.7% during 2019-2025. The objectives of this study are to define, segment, and project the size of the Mascara market based on company, product type, end user and key regions.

This report studies the global market size of Mascara in key regions like North America, Europe, Asia Pacific, Central & South America and Middle East & Africa, focuses on the consumption of Mascara in these regions.
This research report categorizes the global Mascara market by top players/brands, region, type and end user. This report also studies the global Mascara market status, competition landscape, market share, growth rate, future trends, market drivers, opportunities and challenges, sales channels and distributors.

The following manufacturers are covered in this report, with sales, revenue, market share for each company:
L’Oreal
Estee Lauder
Procter & Gamble
LVMH
Coty
Avon
Shiseido
Amore Pacific
Missha
Chanel
Mary Kay
Alticor
PIAS
Natura
Revlon
Oriflame
Groupe Rocher
Kose Corp
Beiersdorf
DHC
Thefaceshop
Gurwitch
Pola Orbis
Marie Dalgar
Elizabeth Arden

Market size by Product
Regular
Waterproof
Water Resistant
Market size by End User
Daliy use
Performing use

Market size by Region
North America
United States
Canada
Mexico
Asia-Pacific
China
India
Japan
South Korea
Australia
Indonesia
Singapore
Malaysia
Philippines
Thailand
Vietnam
Europe
Germany
France
UK
Italy
Spain
Russia
Central & South America
Brazil
Rest of Central & South America
Middle East & Africa
GCC Countries
Turkey
Egypt
South Africa

The study objectives of this report are:
To study and analyze the global Mascara market size (value & volume) by company, key regions, products and end user, breakdown data from 2014 to 2018, and forecast to 2025.
To understand the structure of Mascara market by identifying its various subsegments.
To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
Focuses on the key global Mascara companies, to define, describe and analyze the sales volume, value, market share, market competition landscape and recent development.
To project the value and sales volume of Mascara submarkets, with respect to key regions.
To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.

In this study, the years considered to estimate the market size of Mascara are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025

This report includes the estimation of market size for value (million US$) and volume (M Units). Both top-down and bottom-up approaches have been used to estimate and validate the market size of Mascara market, to estimate the size of various other dependent submarkets in the overall market. Key players in the market have been identified through secondary research, and their market shares have been determined through primary and secondary research. All percentage shares, splits, and breakdowns have been determined using secondary sources and verified primary sources.

For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.