1 Study Coverage

• 1.1 Masala Chai Product Introduction
• 1.2 Market by Type
• 1.2.1 Global Masala Chai Market Size Growth Rate by Type, 2017 VS 2021 VS 2028

1.2.2 Loose Leaves

1.2.3 Tea Bag

1.2.4 Others

1.3 Market by Application

1.3.1 Global Masala Chai Market Size Growth Rate by Application, 2017 VS 2021 VS 2028

1.3.2 Retailing

1.3.3 Catering Services

1.3.4 Others

1.4 Study Objectives

1.5 Years Considered

2 Executive Summary

• 2.1 Global Masala Chai Sales Estimates and Forecasts 2017-2028
• 2.2 Global Masala Chai Revenue Estimates and Forecasts 2017-2028
• 2.3 Global Masala Chai Revenue by Region: 2017 VS 2021 VS 2028
• 2.4 Global Masala Chai Sales by Region
• 2.4.1 Global Masala Chai Sales by Region (2017-2022)

2.4.2 Global Sales Masala Chai by Region (2023-2028)

2.5 Global Masala Chai Revenue by Region

2.5.1 Global Masala Chai Revenue by Region (2017-2022)

2.5.2 Global Masala Chai Revenue by Region (2023-2028)

2.6 North America

2.7 Europe

2.8 Asia-Pacific

2.9 Latin America

2.10 Middle East & Africa

3 Competition by Manufacturers

• 3.1 Global Masala Chai Sales by Manufacturers
• 3.1.1 Global Top Masala Chai Manufacturers by Sales (2017-2022)

3.1.2 Global Masala Chai Sales Market Share by Manufacturers (2017-2022)

3.1.3 Global Top 10 and Top 5 Largest Manufacturers of Masala Chai in 2021

3.2 Global Masala Chai Revenue by Manufacturers

3.2.1 Global Masala Chai Revenue by Manufacturers (2017-2022)

3.2.2 Global Masala Chai Revenue Market Share by Manufacturers (2017-2022)

3.2.3 Global Top 10 and Top 5 Companies by Masala Chai Revenue in 2021

3.3 Global Masala Chai Sales Price by Manufacturers (2017-2022)

3.4 Analysis of Competitive Landscape

3.4.1 Manufacturers Market Concentration Ratio (CR5 and HHI)

3.4.2 Global Masala Chai Market Share by Company Type (Tier 1, Tier 2, and Tier 3)

3.4.3 Global Masala Chai Manufacturers Geographical Distribution

3.5 Mergers & Acquisitions, Expansion Plans

4 Market Size by Type

• 4.1 Global Masala Chai Sales by Type
• 4.1.1 Global Masala Chai Historical Sales by Type (2017-2022)

4.1.2 Global Masala Chai Forecasted Sales by Type (2023-2028)

4.1.3 Global Masala Chai Sales Market Share by Type (2017-2028)

4.2 Global Masala Chai Revenue by Type

4.2.1 Global Masala Chai Historical Revenue by Type (2017-2022)

4.2.2 Global Masala Chai Forecasted Revenue by Type (2023-2028)

4.2.3 Global Masala Chai Revenue Market Share by Type (2017-2028)

4.3 Global Masala Chai Price by Type

4.3.1 Global Masala Chai Price by Type (2017-2022)

4.3.2 Global Masala Chai Price Forecast by Type (2023-2028)

5 Market Size by Application

• 5.1 Global Masala Chai Sales by Application
• 5.1.1 Global Masala Chai Historical Sales by Application (2017-2022)

5.1.2 Global Masala Chai Forecasted Sales by Application (2023-2028)

5.1.3 Global Masala Chai Sales Market Share by Application (2017-2028)

5.2 Global Masala Chai Revenue by Application

5.2.1 Global Masala Chai Historical Revenue by Application (2017-2022)

5.2.2 Global Masala Chai Forecasted Revenue by Application (2023-2028)

5.2.3 Global Masala Chai Revenue Market Share by Application (2017-2028)

5.3 Global Masala Chai Price by Application

5.3.1 Global Masala Chai Price by Application (2017-2022)

5.3.2 Global Masala Chai Price Forecast by Application (2023-2028)

6 North America

• 6.1 North America Masala Chai Market Size by Type
• 6.1.1 North America Masala Chai Sales by Type (2017-2028)

6.1.2 North America Masala Chai Revenue by Type (2017-2028)

6.2 North America Masala Chai Market Size by Application

6.2.1 North America Masala Chai Sales by Application (2017-2028)

6.2.2 North America Masala Chai Revenue by Application (2017-2028)

6.3 North America Masala Chai Market Size by Country

6.3.1 North America Masala Chai Sales by Country (2017-2028)

6.3.2 North America Masala Chai Revenue by Country (2017-2028)

6.3.3 United States

6.3.4 Canada

7 Europe

• 7.1 Europe Masala Chai Market Size by Type
• 7.1.1 Europe Masala Chai Sales by Type (2017-2028)

7.1.2 Europe Masala Chai Revenue by Type (2017-2028)

7.2 Europe Masala Chai Market Size by Application

7.2.1 Europe Masala Chai Sales by Application (2017-2028)

7.2.2 Europe Masala Chai Revenue by Application (2017-2028)

7.3 Europe Masala Chai Market Size by Country

7.3.1 Europe Masala Chai Sales by Country (2017-2028)

7.3.2 Europe Masala Chai Revenue by Country (2017-2028)

7.3.3 Germany

7.3.4 France

7.3.5 U.K.

7.3.6 Italy

7.3.7 Russia

8 Asia Pacific

• 8.1 Asia Pacific Masala Chai Market Size by Type
• 8.1.1 Asia Pacific Masala Chai Sales by Type (2017-2028)

8.1.2 Asia Pacific Masala Chai Revenue by Type (2017-2028)

8.2 Asia Pacific Masala Chai Market Size by Application

8.2.1 Asia Pacific Masala Chai Sales by Application (2017-2028)

8.2.2 Asia Pacific Masala Chai Revenue by Application (2017-2028)

8.3 Asia Pacific Masala Chai Market Size by Region

8.3.1 Asia Pacific Masala Chai Sales by Region (2017-2028)

8.3.2 Asia Pacific Masala Chai Revenue by Region (2017-2028)

8.3.3 China

8.3.4 Japan

8.3.5 South Korea

8.3.6 India

8.3.7 Australia

8.3.8 China Taiwan

8.3.9 Indonesia

8.3.10 Thailand

8.3.11 Malaysia

9 Latin America

• 9.1 Latin America Masala Chai Market Size by Type
• 9.1.1 Latin America Masala Chai Sales by Type (2017-2028)

9.1.2 Latin America Masala Chai Revenue by Type (2017-2028)

9.2 Latin America Masala Chai Market Size by Application

9.2.1 Latin America Masala Chai Sales by Application (2017-2028)

9.2.2 Latin America Masala Chai Revenue by Application (2017-2028)

9.3 Latin America Masala Chai Market Size by Country

9.3.1 Latin America Masala Chai Sales by Country (2017-2028)

9.3.2 Latin America Masala Chai Revenue by Country (2017-2028)

9.3.3 Mexico

9.3.4 Brazil

9.3.5 Argentina

10 Middle East and Africa

• 10.1 Middle East and Africa Masala Chai Market Size by Type
• 10.1.1 Middle East and Africa Masala Chai Sales by Type (2017-2028)

10.1.2 Middle East and Africa Masala Chai Revenue by Type (2017-2028)

10.2 Middle East and Africa Masala Chai Market Size by Application

10.2.1 Middle East and Africa Masala Chai Sales by Application (2017-2028)

10.2.2 Middle East and Africa Masala Chai Revenue by Application (2017-2028)

10.3 Middle East and Africa Masala Chai Market Size by Country

10.3.1 Middle East and Africa Masala Chai Sales by Country (2017-2028)

10.3.2 Middle East and Africa Masala Chai Revenue by Country (2017-2028)

10.3.3 Turkey

10.3.4 Saudi Arabia

11 Company Profiles

• 11.1 Blue Lotus Mint
• 11.1.1 Blue Lotus Mint Corporation Information

11.1.2 Blue Lotus Mint Overview

11.1.3 Blue Lotus Mint Masala Chai Sales, Price, Revenue and Gross Margin (2017-2022)

11.1.4 Blue Lotus Mint Masala Chai Product Model Numbers, Pictures, Descriptions and Specifications

11.1.5 Blue Lotus Mint Recent Developments

11.2 MEM

11.2.1 MEM Corporation Information

11.2.2 MEM Overview

11.2.3 MEM Masala Chai Sales, Price, Revenue and Gross Margin (2017-2022)

11.2.4 MEM Masala Chai Product Model Numbers, Pictures, Descriptions and Specifications

11.2.5 MEM Recent Developments

11.3 Rishi Tea

11.3.1 Rishi Tea Corporation Information

11.3.2 Rishi Tea Overview

11.3.3 Rishi Tea Masala Chai Sales, Price, Revenue and Gross Margin (2017-2022)

11.3.4 Rishi Tea Masala Chai Product Model Numbers, Pictures, Descriptions and Specifications

11.3.5 Rishi Tea Recent Developments

11.4 Samovar

11.4.1 Samovar Corporation Information

11.4.2 Samovar Overview

11.4.3 Samovar Masala Chai Sales, Price, Revenue and Gross Margin (2017-2022)

11.4.4 Samovar Masala Chai Product Model Numbers, Pictures, Descriptions and Specifications

11.4.5 Samovar Recent Developments

11.5 Tata-Tea

11.5.1 Tata-Tea Corporation Information

11.5.2 Tata-Tea Overview

11.5.3 Tata-Tea Masala Chai Sales, Price, Revenue and Gross Margin (2017-2022)

11.5.4 Tata-Tea Masala Chai Product Model Numbers, Pictures, Descriptions and Specifications

11.5.5 Tata-Tea Recent Developments

11.6 Brooke Bond

11.6.1 Brooke Bond Corporation Information

11.6.2 Brooke Bond Overview

11.6.3 Brooke Bond Masala Chai Sales, Price, Revenue and Gross Margin (2017-2022)

11.6.4 Brooke Bond Masala Chai Product Model Numbers, Pictures, Descriptions and Specifications

11.6.5 Brooke Bond Recent Developments

11.7 Smith Teamaker

11.7.1 Smith Teamaker Corporation Information

11.7.2 Smith Teamaker Overview

11.7.3 Smith Teamaker Masala Chai Sales, Price, Revenue and Gross Margin (2017-2022)

11.7.4 Smith Teamaker Masala Chai Product Model Numbers, Pictures, Descriptions and Specifications

11.7.5 Smith Teamaker Recent Developments

11.8 Vahdam

11.8.1 Vahdam Corporation Information

11.8.2 Vahdam Overview

11.8.3 Vahdam Masala Chai Sales, Price, Revenue and Gross Margin (2017-2022)

11.8.4 Vahdam Masala Chai Product Model Numbers, Pictures, Descriptions and Specifications

11.8.5 Vahdam Recent Developments

11.9 Twinings

11.9.1 Twinings Corporation Information

11.9.2 Twinings Overview

11.9.3 Twinings Masala Chai Sales, Price, Revenue and Gross Margin (2017-2022)

11.9.4 Twinings Masala Chai Product Model Numbers, Pictures, Descriptions and Specifications

11.9.5 Twinings Recent Developments

12 Industry Chain and Sales Channels Analysis

• 12.1 Masala Chai Industry Chain Analysis
• 12.2 Masala Chai Key Raw Materials
• 12.2.1 Key Raw Materials

12.2.2 Raw Materials Key Suppliers

12.3 Masala Chai Production Mode & Process

12.4 Masala Chai Sales and Marketing

12.4.1 Masala Chai Sales Channels

12.4.2 Masala Chai Distributors

12.5 Masala Chai Customers

13 Market Drivers, Opportunities, Challenges and Risks Factors Analysis

• 13.1 Masala Chai Industry Trends
• 13.2 Masala Chai Market Drivers
• 13.3 Masala Chai Market Challenges
• 13.4 Masala Chai Market Restraints

14 Key Findings in The Global Masala Chai Study

15 Appendix

• 15.1 Research Methodology
• 15.1.1 Methodology/Research Approach

15.1.2 Data Source

15.2 Author Details

Market Analysis and Insights: Global Masala Chai Market
Masala chai is an Indian tea beverage made by boiling black tea in milk and water with a mixture of aromatic herbs and spices. The term chai originated from the Hindi word chai, which was derived from the Chinese word for tea, cha. In English, this spiced tea is commonly referred to as masala chai, or simply chai, even though the term refers to tea in general in the original language. According to stories, it originates from modern India and said that the king created masala chai as an ayurvedic energizing and refreshing beverage. Numerous coffee houses use the term chai latte or chai tea latte for their version to indicate that it is made with steamed milk, much like that used to make a caffè latte, but mixed with a spiced tea concentrate instead of espresso. By 1994, the term had gained currency on the U.S. coffeehouse scene.The beverage has gained worldwide popularity, becoming a feature in many coffee and tea houses.

Due to the COVID-19 pandemic, the global Masala Chai market size is estimated to be worth US$ million in 2022 and is forecast to a readjusted size of US$ million by 2028 with a CAGR of % during the forecast period 2022-2028. Fully considering the economic change by this health crisis, Loose Leaves accounting for % of the Masala Chai global market in 2021, is projected to value US$ million by 2028, growing at a revised % CAGR from 2022 to 2028. While Retailing segment is altered to an % CAGR throughout this forecast period.

China Masala Chai market size is valued at US$ million in 2021, while the US and Europe Masala Chai are US$ million and US$ million, severally. The proportion of the US is % in 2021, while China and Europe are % and % respectively, and it is predicted that China proportion will reach % in 2028, trailing a CAGR of % through the analysis period 2022-2028. Japan, South Korea, and Southeast Asia are noteworthy markets in Asia, with CAGR %, %, and % respectively for the next 6-year period. As for the Europe Masala Chai landscape, Germany is projected to reach US$ million by 2028 trailing a CAGR of % over the forecast period 2022-2028.

The global key manufacturers of Masala Chai include Blue Lotus Mint, MEM, Rishi Tea, Samovar, Tata-Tea, Brooke Bond, Smith Teamaker, Vahdam and Twinings. etc. In 2021, the global top five players have a share approximately % in terms of revenue.

Market Segments

The authors of this research report have explored the key segments: Type and Application. The report offers an in-depth breakdown of type and application segments and their sub-segments. The lucrativeness and growth potential have been looked into by the industry experts in this report. This section of the report also provides sales and revenue forecast data by type and application segments based on sales, price, and revenue for the period 2017-2028. The specialists, to broaden the understanding of the users, have done value chain and raw material analysis in this section.

Segment by Type

Loose Leaves

Tea Bag

Others

Segment by Application

Retailing

Catering Services

Others

Consequence of Covid-19 Pandemic

The authors of this study have enlightened the readers on the rise and effect of the Covid-19 outbreak on the development. They have investigated the changes brought about in the demand/supply side, consumption, supply chain, and sales/manufacturing. The readers will get familiar with the measures that have helped the key players to bring the Masala Chai market back to the pre-covid levels.

Trends & Prospects

In this segment of the report, the specialists have delved into the key growth opportunities that are likely to emerge. This will aid the key players to simplify complex issues related to business and frame future strategies to compete in this competitive environment. This section will certainly assist the players to boldly position their business.

By Region

North America

United States

Canada

Europe

Germany

France

U.K.

Italy

Russia

Asia-Pacific

China

Japan

South Korea

India

Australia

China Taiwan

Indonesia

Thailand

Malaysia

Latin America

Mexico

Brazil

Argentina

Middle East & Africa

Turkey

Saudi Arabia

UAE

Competitive Outlook

In this section of the report, the researchers have done a comprehensive analysis of the prominent players operating and the strategies they are focusing on to combat the intense competition. Company profiles and share analysis of the prominent players are also provided in this section. They have also provided reliable sales and revenue data of the manufacturers for the period 2017-2022. With the assistance of this report, key players, stakeholders, and other participants will be able to stay abreast of the recent and upcoming developments in the business, further enabling them to make efficient choices. Mentioned below are the prime players taken into account in this research report:

Blue Lotus Mint

MEM

Rishi Tea

Samovar

Tata-Tea

Brooke Bond

Smith Teamaker

Vahdam

Twinings

Frequently Asked Questions

Which is the most lucrative product segment in the Masala Chai market?

Which are the prominent strategies of the Masala Chai market players?

Which factors are increasing the competition in the Masala Chai market?

Which are the recommendations provided by the Masala Chai industry experts?

Which region will witness rewarding growth during the forecast period?

What factors will curb the Masala Chai market growth?

Which product segment will register the fastest growth rate in the Masala Chai market?

Which emerging trends will impact the Masala Chai market growth?

Which are the high-impact rendering factors in the Masala Chai market?

Which companies will maintain their lead on the Masala Chai market?