LUXURY WRITING INSTRUMENTS AND STATIONERY IN HONG KONG, CHINA

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Consumers Losing Interest in Luxury Writing Instruments and Stationery

Electronic Devices Negatively Impacts the Category

Specialists Dominate Distribution in A Stagnant Category

Competitive Landscape

Limited Activity Sees Drop in Share for Louis Vuitton

Montblanc on the Rise With New Store Openings

Increasing Need for Creativity To Attract Consumers

Category Data

Table 1 Sales of Luxury Writing Instruments and Stationery: Value 2013-2018

Table 2 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2013-2018

Table 3 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2013-2017

Table 4 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2014-2017

Table 5 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2013-2018

Table 6 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2018-2023

Table 7 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2018-2023

Executive Summary

Luxury Goods Continues Its Recovery

Consumer Confidence Returns

Electric Cars and "the China Dream" Influence Demand

Internet Retailing Gains Interest

Positive Outlook for Luxury Goods Despite Challenges

Market Indicators

Table 8 Number of High Net Worth Individuals (HNWI): 2013-2018

Market Data

Table 9 Sales of Luxury Goods by Category: Value 2013-2018

Table 10 Sales of Luxury Goods by Category: % Value Growth 2013-2018

Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018

Table 12 NBO Company Shares of Luxury Goods: % Value 2013-2017

Table 13 LBN Brand Shares of Luxury Goods: % Value 2014-2017

Table 14 Distribution of Luxury Goods by Format and Category: % Value 2018

Table 15 Forecast Sales of Luxury Goods by Category: Value 2018-2023

Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

Interest in luxury writing instruments and stationery is waning with value growth being largely sustained by a significant rise in the category’s average unit price. In retail volume terms the category has declined in 2017 and 2018 with consumers losing interest in these products. Luxury writing instruments and stationery is commonly chosen as a gift option, but with the rise of digital technology interest among the younger generation in particular is on the decline. Furthermore, Millennials are...

Euromonitor International's Luxury Writing Instruments and Stationery in Hong Kong, China report offers a comprehensive guide to the size and shape of the Luxury Writing Instruments and Stationery market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Writing Instruments and Stationery retailing along with the development of consumers’ shopping patterns. Forecasts to 2023 illustrate how the market is set to change

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Luxury Writing Instruments and Stationery market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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