LUXURY TIMEPIECES IN CHINA

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Overall Category Is Warming Up Amid Reduced Import Tariffs on Luxury Timepieces

Personalised Products Are Well Perceived Among the New Generation

Internet Retailing Acts As A Growth Engine for Chinese Luxury Timepieces

Competitive Landscape

Customised Product Design Intensifies Competition

New Products Are Launched To Gain Consumer Attention and Promote Sales

Category Data

Table 1 Sales of Luxury Timepieces by Category: Value 2013-2018

Table 2 Sales of Luxury Timepieces by Category: % Value Growth 2013-2018

Table 3 NBO Company Shares of Luxury Timepieces: % Value 2013-2017

Table 4 LBN Brand Shares of Luxury Timepieces: % Value 2014-2017

Table 5 Distribution of Luxury Timepieces by Format: % Value 2013-2018

Table 6 Forecast Sales of Luxury Timepieces by Category: Value 2018-2023

Table 7 Forecast Sales of Luxury Timepieces by Category: % Value Growth 2018-2023

Executive Summary

Strong and Growing Momentum of Luxury Goods in China Within A Healthy Macroeconomic Context

Millennials Are Major Consumers of Chinese Luxury Goods

Significant Variation Across Segmented Categories

Internet Retailing Sustains Robust Growth, Catering To Digitally Aware Consumers

Growth Momentum Is Set To Continue

Market Indicators

Table 8 Number of High Net Worth Individuals (HNWI): 2013-2018

Market Data

Table 9 Sales of Luxury Goods by Category: Value 2013-2018

Table 10 Sales of Luxury Goods by Category: % Value Growth 2013-2018

Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018

Table 12 NBO Company Shares of Luxury Goods: % Value 2013-2017

Table 13 LBN Brand Shares of Luxury Goods: % Value 2014-2017

Table 14 Distribution of Luxury Goods by Format and Category: % Value 2018

Table 15 Forecast Sales of Luxury Goods by Category: Value 2018-2023

Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

In June 2018, the China Horologe Association officially announced the news regarding reduced import tariffs for several categories of high-end and even luxury timepieces, including both mechanical and quartz watches. The reduction was enacted by the national government to further reduce the price gap between global and national brands and to encourage local sales. Based on the Federation of the Swiss Watch Industry, FH, Swiss watch exports began to recover in 2018. Mainland China, accounting for...

Euromonitor International's Luxury Timepieces in China report offers a comprehensive guide to the size and shape of the Luxury Timepieces market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Timepieces retailing along with the development of consumers’ shopping patterns. Forecasts to 2023 illustrate how the market is set to change

Product coverage: Men's Luxury Timepieces, Women's Luxury Timepieces.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Luxury Timepieces market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.