LUXURY PORTABLE CONSUMER ELECTRONICS IN JAPAN

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Focus on Functionality Over Luxury Leads To Slower Growth

Store-based Retailing Important To Attracting Inbound Tourists

No Sales of Luxury Mobile Phones in Japan

Competitive Landscape

Lack of Variety Stifles Growth

New Product and New Store Provides Boost To Tag Heuer

Non-luxury Brands Dominate Wearables While Traditional Watches Still Preferred for Luxury

Category Data

Table 1 Sales of Luxury Portable Consumer Electronics by Category: Value 2013-2018

Table 2 Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2015-2018

Table 3 NBO Company Shares of Luxury Portable Consumer Electronics: % Value 2013-2017

Table 4 LBN Brand Shares of Luxury Portable Consumer Electronics: % Value 2014-2017

Table 5 Distribution of Luxury Portable Consumer Electronics by Format: % Value 2013-2018

Table 6 Forecast Sales of Luxury Portable Consumer Electronics by Category: Value 2018-2023

Table 7 Forecast Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2018-2023

Executive Summary

Positive Economic Environment and Rise in Tourism Supports Growth

Luxury Goods Continues To Grow, But Sharing Services Emerging

LVMH Moët Hennessy Louis Vuitton SA Shows Presence Across Various Categories

Non-grocery Specialists and Mixed Retailers Continue To Dominate

Luxury Experience and Uniqueness Become Important As Presence of Sharing Services Increases

Market Indicators

Table 8 Number of High Net Worth Individuals (HNWI): 2013-2018

Market Data

Table 9 Sales of Luxury Goods by Category: Value 2013-2018

Table 10 Sales of Luxury Goods by Category: % Value Growth 2013-2018

Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018

Table 12 NBO Company Shares of Luxury Goods: % Value 2013-2017

Table 13 LBN Brand Shares of Luxury Goods: % Value 2014-2017

Table 14 Distribution of Luxury Goods by Format and Category: % Value 2018

Table 15 Forecast Sales of Luxury Goods by Category: Value 2018-2023

Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

Wearable electronics were anticipated to create a phenomenon when they were first launched in 2014 in Japan, with luxury portable consumer electronics also expected to be impacted. However, after the initial excitement settled down, demand began to drop off rapidly with disappointing growth seen despite the initial high expectations. Over the review period, consumers did slowly begin to understand the functions and the benefit of tracking activities, mainly for maintaining health. Nevertheless,...

Euromonitor International's Luxury Portable Consumer Electronics in Japan report offers a comprehensive guide to the size and shape of the Luxury Portable Consumer Electronics market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Portable Consumer Electronics retailing along with the development of consumers’ shopping patterns. Forecasts to 2023 illustrate how the market is set to change

Product coverage: Luxury Mobile Phones, Luxury Wearables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Luxury Portable Consumer Electronics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.