Global Location Based Advertising (LBA) Market Size, Status and Forecast 2019-2025
Table of Contents
1 Report Overview
- 1.1 Study Scope
- 1.2 Key Market Segments
- 1.3 Players Covered
- 1.4 Market Analysis by Type
- 1.4.1 Global Location Based Advertising (LBA) Market Size Growth Rate by Type (2014-2025)
- 1.4.2 Assisted GPS (A-GPS)
- 1.4.3 GPS
- 1.4.4 Enhanced GPS (E-GPS)
- 1.4.5 Enhanced Observed Time Difference (E-OTD)
- 1.4.6 Observed Time Difference (OTD)
- 1.4.7 Cell ID
- 1.4.8 Wi-Fi
- 1.4.9 Others
- 1.5 Market by Application
- 1.5.1 Global Location Based Advertising (LBA) Market Share by Application (2014-2025)
- 1.5.2 Retail Outlets
- 1.5.3 Public Places
- 1.5.4 Airports
- 1.5.5 Hospitals
- 1.5.6 Others
- 1.6 Study Objectives
- 1.7 Years Considered
2 Global Growth Trends
- 2.1 Location Based Advertising (LBA) Market Size
- 2.2 Location Based Advertising (LBA) Growth Trends by Regions
- 2.2.1 Location Based Advertising (LBA) Market Size by Regions (2014-2025)
- 2.2.2 Location Based Advertising (LBA) Market Share by Regions (2014-2019)
- 2.3 Industry Trends
- 2.3.1 Market Top Trends
- 2.3.2 Market Drivers
- 2.3.3 Market Opportunities
3 Market Share by Key Players
- 3.1 Location Based Advertising (LBA) Market Size by Manufacturers
- 3.1.1 Global Location Based Advertising (LBA) Revenue by Manufacturers (2014-2019)
- 3.1.2 Global Location Based Advertising (LBA) Revenue Market Share by Manufacturers (2014-2019)
- 3.1.3 Global Location Based Advertising (LBA) Market Concentration Ratio (CR5 and HHI)
- 3.2 Location Based Advertising (LBA) Key Players Head office and Area Served
- 3.3 Key Players Location Based Advertising (LBA) Product/Solution/Service
- 3.4 Date of Enter into Location Based Advertising (LBA) Market
- 3.5 Mergers & Acquisitions, Expansion Plans
4 Breakdown Data by Type and Application
- 4.1 Global Location Based Advertising (LBA) Market Size by Type (2014-2019)
- 4.2 Global Location Based Advertising (LBA) Market Size by Application (2014-2019)
5 United States
- 5.1 United States Location Based Advertising (LBA) Market Size (2014-2019)
- 5.2 Location Based Advertising (LBA) Key Players in United States
- 5.3 United States Location Based Advertising (LBA) Market Size by Type
- 5.4 United States Location Based Advertising (LBA) Market Size by Application
6 Europe
- 6.1 Europe Location Based Advertising (LBA) Market Size (2014-2019)
- 6.2 Location Based Advertising (LBA) Key Players in Europe
- 6.3 Europe Location Based Advertising (LBA) Market Size by Type
- 6.4 Europe Location Based Advertising (LBA) Market Size by Application
7 China
- 7.1 China Location Based Advertising (LBA) Market Size (2014-2019)
- 7.2 Location Based Advertising (LBA) Key Players in China
- 7.3 China Location Based Advertising (LBA) Market Size by Type
- 7.4 China Location Based Advertising (LBA) Market Size by Application
8 Japan
- 8.1 Japan Location Based Advertising (LBA) Market Size (2014-2019)
- 8.2 Location Based Advertising (LBA) Key Players in Japan
- 8.3 Japan Location Based Advertising (LBA) Market Size by Type
- 8.4 Japan Location Based Advertising (LBA) Market Size by Application
9 Southeast Asia
- 9.1 Southeast Asia Location Based Advertising (LBA) Market Size (2014-2019)
- 9.2 Location Based Advertising (LBA) Key Players in Southeast Asia
- 9.3 Southeast Asia Location Based Advertising (LBA) Market Size by Type
- 9.4 Southeast Asia Location Based Advertising (LBA) Market Size by Application
10 India
- 10.1 India Location Based Advertising (LBA) Market Size (2014-2019)
- 10.2 Location Based Advertising (LBA) Key Players in India
- 10.3 India Location Based Advertising (LBA) Market Size by Type
- 10.4 India Location Based Advertising (LBA) Market Size by Application
11 Central & South America
- 11.1 Central & South America Location Based Advertising (LBA) Market Size (2014-2019)
- 11.2 Location Based Advertising (LBA) Key Players in Central & South America
- 11.3 Central & South America Location Based Advertising (LBA) Market Size by Type
- 11.4 Central & South America Location Based Advertising (LBA) Market Size by Application
12 International Players Profiles
- 12.1 Foursquare
- 12.1.1 Foursquare Company Details
- 12.1.2 Company Description and Business Overview
- 12.1.3 Location Based Advertising (LBA) Introduction
- 12.1.4 Foursquare Revenue in Location Based Advertising (LBA) Business (2014-2019)
- 12.1.5 Foursquare Recent Development
- 12.2 Xad
- 12.2.1 Xad Company Details
- 12.2.2 Company Description and Business Overview
- 12.2.3 Location Based Advertising (LBA) Introduction
- 12.2.4 Xad Revenue in Location Based Advertising (LBA) Business (2014-2019)
- 12.2.5 Xad Recent Development
- 12.3 Groupon
- 12.3.1 Groupon Company Details
- 12.3.2 Company Description and Business Overview
- 12.3.3 Location Based Advertising (LBA) Introduction
- 12.3.4 Groupon Revenue in Location Based Advertising (LBA) Business (2014-2019)
- 12.3.5 Groupon Recent Development
- 12.4 Scanbuy
- 12.4.1 Scanbuy Company Details
- 12.4.2 Company Description and Business Overview
- 12.4.3 Location Based Advertising (LBA) Introduction
- 12.4.4 Scanbuy Revenue in Location Based Advertising (LBA) Business (2014-2019)
- 12.4.5 Scanbuy Recent Development
- 12.5 Shopkick
- 12.5.1 Shopkick Company Details
- 12.5.2 Company Description and Business Overview
- 12.5.3 Location Based Advertising (LBA) Introduction
- 12.5.4 Shopkick Revenue in Location Based Advertising (LBA) Business (2014-2019)
- 12.5.5 Shopkick Recent Development
- 12.6 Yoose
- 12.6.1 Yoose Company Details
- 12.6.2 Company Description and Business Overview
- 12.6.3 Location Based Advertising (LBA) Introduction
- 12.6.4 Yoose Revenue in Location Based Advertising (LBA) Business (2014-2019)
- 12.6.5 Yoose Recent Development
- 12.7 Verve
- 12.7.1 Verve Company Details
- 12.7.2 Company Description and Business Overview
- 12.7.3 Location Based Advertising (LBA) Introduction
- 12.7.4 Verve Revenue in Location Based Advertising (LBA) Business (2014-2019)
- 12.7.5 Verve Recent Development
- 12.8 Thumbvista
- 12.8.1 Thumbvista Company Details
- 12.8.2 Company Description and Business Overview
- 12.8.3 Location Based Advertising (LBA) Introduction
- 12.8.4 Thumbvista Revenue in Location Based Advertising (LBA) Business (2014-2019)
- 12.8.5 Thumbvista Recent Development
13 Market Forecast 2019-2025
- 13.1 Market Size Forecast by Regions
- 13.2 United States
- 13.3 Europe
- 13.4 China
- 13.5 Japan
- 13.6 Southeast Asia
- 13.7 India
- 13.8 Central & South America
- 13.9 Market Size Forecast by Product (2019-2025)
- 13.10 Market Size Forecast by Application (2019-2025)
14 Analyst's Viewpoints/Conclusions
15 Appendix
- 15.1 Research Methodology
- 15.1.1 Methodology/Research Approach
- 15.1.1.1 Research Programs/Design
- 15.1.1.2 Market Size Estimation
- 12.1.1.3 Market Breakdown and Data Triangulation
- 15.1.2 Data Source
- 15.1.2.1 Secondary Sources
- 15.1.2.2 Primary Sources
- 15.1.1 Methodology/Research Approach
- 15.2 Disclaimer
Location-based advertising (LBA) is a new form of advertising that integrates mobile advertising with location-based services. The technology is used to pinpoint consumers location and provide location-specific advertisements on their mobile devices.
In 2018, the global Location Based Advertising (LBA) market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.
This report focuses on the global Location Based Advertising (LBA) status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Location Based Advertising (LBA) development in United States, Europe and China.
The key players covered in this study
Foursquare
Xad
Groupon
Scanbuy
Shopkick
Yoose
Verve
Thumbvista
Market segment by Type, the product can be split into
Assisted GPS (A-GPS)
GPS
Enhanced GPS (E-GPS)
Enhanced Observed Time Difference (E-OTD)
Observed Time Difference (OTD)
Cell ID
Wi-Fi
Others
Market segment by Application, split into
Retail Outlets
Public Places
Airports
Hospitals
Others
Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America
The study objectives of this report are:
To analyze global Location Based Advertising (LBA) status, future forecast, growth opportunity, key market and key players.
To present the Location Based Advertising (LBA) development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.
In this study, the years considered to estimate the market size of Location Based Advertising (LBA) are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.