Home Insecticides in the Philippines
HOME INSECTICIDES IN THE PHILIPPINES
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Strong Growth Based on Rising Incomes and the Essential Status of Home Insecticides
Education Campaigns Expected To Support Sales of Home Insecticides
the Presence of Dangeous Substandard Products Sharpens Consumer Preferences
Competitive Landscape
SC Johnson & Son's Baygon Remains Heavily Dominant in Home Insecticides
Local Players Hold Their Own in A Highly Competitive Category
Companies Target Different Consumer Segments With Different Products
Category Data
Table 1 Sales of Home Insecticides by Category: Value 2013-2018
Table 2 Sales of Home Insecticides by Category: % Value Growth 2013-2018
Table 3 Sales of Spray/Aerosol Insecticides by Type: % Value 2013-2018
Table 4 NBO Company Shares of Home Insecticides: % Value 2014-2018
Table 5 LBN Brand Shares of Home Insecticides: % Value 2015-2018
Table 6 Forecast Sales of Home Insecticides by Category: Value 2018-2023
Table 7 Forecast Sales of Home Insecticides by Category: % Value Growth 2018-2023
Executive Summary
Home Care in the Philippines Continues To Present Major Opportunities
More Sophisticated Tastes Slowly Emerge Despite Focus Remaining on Basic Products
Multinational Companies Remain Dominant While Local Players Make A Strong Showing
Innovation Remains at A Minimum As Most Consumers Focus on Basic Functions
Home Care Slated for Strong Sales Growth, With the Consumer Base Set To Expand
Market Indicators
Table 8 Households 2013-2018
Market Data
Table 9 Sales of Home Care by Category: Value 2013-2018
Table 10 Sales of Home Care by Category: % Value Growth 2013-2018
Table 11 NBO Company Shares of Home Care: % Value 2014-2018
Table 12 LBN Brand Shares of Home Care: % Value 2015-2018
Table 13 Penetration of Private Label in Home Care by Category: % Value 2013-2018
Table 14 Distribution of Home Care by Format: % Value 2013-2018
Table 15 Distribution of Home Care by Format and Category: % Value 2018
Table 16 Forecast Sales of Home Care by Category: Value 2018-2023
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources
The forecast period is set to see further strong growth in sales of home insecticides and this is based on rising income levels and the fact that home insecticides are seen as absolutely essential among virtually all households in the country. In particular, the threat of dengue is a major concern and this has led to various campaigns being undertaken by the Philippines Department of Health through channels such as educational institutions to warn the general public of the importance of taking p...
Euromonitor International's Home Insecticides in Philippines market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Electric Insecticides, Insecticide Baits, Insecticide Coils, Other Home Insecticides, Spray/Aerosol Insecticides.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Home Insecticides market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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