HOME INSECTICIDES IN COSTA RICA

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Natural Ingredients and Value Packs Incentivise Sales of Home Insecticides

Segmentation Within Home Insecticides

Affordable and Specialised Alternatives Anticipated To Increase Polarisation

Competitive Landscape

SC Johnson Retains Dominance of Home Insecticides

Reckitt Benckiser Strengthens Second Position

Additional Innovation and Natural Functional Claims To Gain Momentum

Category Data

Table 1 Sales of Home Insecticides by Category: Value 2013-2018

Table 2 Sales of Home Insecticides by Category: % Value Growth 2013-2018

Table 3 NBO Company Shares of Home Insecticides: % Value 2014-2018

Table 4 LBN Brand Shares of Home Insecticides: % Value 2015-2018

Table 5 Forecast Sales of Home Insecticides by Category: Value 2018-2023

Table 6 Forecast Sales of Home Insecticides by Category: % Value Growth 2018-2023

Executive Summary

Changing Lifestyles Continue To Drive Specific Value and Environmentally-friendly Home Care in 2018

Segmentation and Aggressive Pricing Relations Set the Pace of 2018's Value Performance

International Players Maintain Competitive Advantage During 2018

Distribution Efforts Continue To Focus on Modern Grocery Retailers

New Lifestyles and Rising Environmental Conscience To Continue Influencing Home Care's Development

Market Indicators

Table 7 Households 2013-2018

Market Data

Table 8 Sales of Home Care by Category: Value 2013-2018

Table 9 Sales of Home Care by Category: % Value Growth 2013-2018

Table 10 NBO Company Shares of Home Care: % Value 2014-2018

Table 11 LBN Brand Shares of Home Care: % Value 2015-2018

Table 12 Penetration of Private Label in Home Care by Category: % Value 2013-2018

Table 13 Distribution of Home Care by Format: % Value 2013-2018

Table 14 Distribution of Home Care by Format and Category: % Value 2018

Table 15 Forecast Sales of Home Care by Category: Value 2018-2023

Table 16 Forecast Sales of Home Care by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

As a growing base of young local families continues to adopt health and wellness lifestyles, where they are interested in keeping up with the ongoing movement towards safer and more natural home care products (particularly those that might directly or indirectly interact with their pets and children), they continue to gain an interest in the rising offer of more secure and natural-based home insecticides. These continue to gain in popularity given their positive perception, which also leverages...

Euromonitor International's Home Insecticides in Costa Rica market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Electric Insecticides, Insecticide Baits, Insecticide Coils, Other Home Insecticides, Spray/Aerosol Insecticides.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Insecticides market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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