HERBAL/TRADITIONAL PRODUCTS IN AUSTRALIA

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Growing Interest in Herbal/traditional Products As Part of A Holistic Healthy Lifestyle

Strong Growth Expected in Herbal/traditional Topical Analgesics

Herbal/traditional Sleep Aids To Benefit From Increasing Concerns Over Sleep Disorders

Competitive Landscape

Blackmores Remains in the Leading Position in Herbal/traditional Products

Local Players Remain Among the Category Leaders Despite Foreign Part-ownership

Innovation and New Launches Still at the Forefront of the Leading Players' Strategies

Category Data

Table 1 Sales of Herbal/Traditional Products by Category: Value 2013-2018

Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2013-2018

Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2014-2018

Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2015-2018

Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2018-2023

Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2018-2023

Executive Summary

Regulation and Shifting Demand for Vitamins and Dietary Supplement Define Industry

Consumer Health Products Remain Popular in Australia But Sales Slow Down

Acquisitions of Local Companies Continue

Distribution Continues To Evolve As the Presence of Discount Pharmacies Increases

the Trend Towards Self-care Management Set To Support Consumer Health Sales

Market Indicators

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 8 Life Expectancy at Birth 2013-2018

Market Data

Table 9 Sales of Consumer Health by Category: Value 2013-2018

Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018

Table 14 Distribution of Consumer Health by Format: % Value 2013-2018

Table 15 Distribution of Consumer Health by Format and Category: % Value 2018

Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Summary 1 OTC: Switches

Definitions

Sources

Summary 2 Research Sources

Consumer interest in herbal/traditional products is set to continue building over the forecast period and this is set to be mainly due the shift towards the holistic approach to good health. Many Australians are adapting their lifestyles so that they are more in line with the tenets of holistic medicine and this often involves them showing greater interest in herbal/traditional products. One major motivation for consumers choosing herbal/traditional products over conventional OTC products is the...

Euromonitor International's Herbal/Traditional Products in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Herbal/Traditional Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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