Herbal/Traditional Products in Guatemala
HERBAL/TRADITIONAL PRODUCTS IN GUATEMALA
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Home Remedies Hinder Growth of Herbal/traditional Products
Herbal/traditional Dermatologicals Registers the Fastest Value Growth
Low Unit Prices Hinder Investment and Innovation
Competitive Landscape
Herbalife Guatemala Remains the Leading Player
Domestic Presence in Herbal/traditional Products
OTC Remedies Add Natural Ingredients
Category Data
Table 1 Sales of Herbal/Traditional Products: Value 2013-2018
Table 2 Sales of Herbal/Traditional Products: % Value Growth 2013-2018
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2014-2018
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2015-2018
Table 5 Forecast Sales of Herbal/Traditional Products: Value 2018-2023
Table 6 Forecast Sales of Herbal/Traditional Products: % Value Growth 2018-2023
Executive Summary
Consumer Health Sees Further Development
Changing Lifestyles Drive Sales
Generics and International Brands Lead Consumer Health
Points of Sale in Guatemala
Health and Wellbeing and Affordability To Drive Sales in the Forecast Period
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 8 Life Expectancy at Birth 2013-2018
Market Data
Table 9 Sales of Consumer Health by Category: Value 2013-2018
Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 13 Distribution of Consumer Health by Format: % Value 2013-2018
Table 14 Distribution of Consumer Health by Format and Category: % Value 2018
Table 15 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Sources
Summary 1 Research Sources
Guatemala is a country where the use of herbs and plants as home remedies is very common, mainly among lower-income households. The main reasons for using natural remedies are economic, as a large part of the population lives below the poverty line without easy access to medication, and cultural, as Guatemalans see herbal/traditional products as effective, but harmless options. The low unit price of herbs and their availability, either planted by consumers or sold in open markets, make them very...
Euromonitor International's Herbal/Traditional Products in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Herbal/Traditional Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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