Herbal/Traditional Products in Sweden
HERBAL/TRADITIONAL PRODUCTS IN SWEDEN
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Harsh Legislation Puts A Lid on Brand Availability and Competition
Internet Retailing Could Increase the Availability of Herbal/traditional Remedies
Expansion of Herbal/traditional Sleep Aids Due To New Products
Competitive Landscape
Players in Medicated Confectionery Remain the Largest
the Effect of Holland and Barrett's Expansion
Brand Management As Internet Retailing Enters the Fray
Category Data
Table 1 Sales of Herbal/Traditional Products by Category: Value 2013-2018
Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2014-2018
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2015-2018
Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2018-2023
Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2018-2023
Executive Summary
Technology Changes Consumer Behaviour in Sweden
Changing Consumer Preference Affects Developments in Consumer Health
Broadening Profiles and Multichannel Penetration Will Increase the Competition
Pharmacies Are Evolving in the Era of Internet Retailing
Sports Nutrition Will Sprint Ahead in Consumer Health
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 8 Life Expectancy at Birth 2013-2018
Market Data
Table 9 Sales of Consumer Health by Category: Value 2013-2018
Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018
Table 14 Distribution of Consumer Health by Format: % Value 2013-2018
Table 15 Distribution of Consumer Health by Format and Category: % Value 2018
Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Definitions
Sources
Summary 1 Research Sources
In Sweden, all herbal/traditional products with a medical claim, proven or not, are labelled as OTC. Most notably, echinacea and ginseng products are often considered as OTC products rather than dietary supplements. This has several ramifications for the future, but notably it lowers the number of products available due to the increased costs. This lowers the competition and dynamism of herbal/traditional products, although the strongest limitation could be lower channel distribution, as stores...
Euromonitor International's Herbal/Traditional Products in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Herbal/Traditional Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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