Herbal/Traditional Products in Estonia
HERBAL/TRADITIONAL PRODUCTS IN ESTONIA
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Herbal/traditional Products Observes Positive Development
Herbal/traditional Paediatric Dietary Supplements Has Greatest Potential for Growth
Status of Dietary Supplements Benefits Herbal/traditional Products
Competitive Landscape
Bionorica Remains the Leading Producer in Estonia
International Players Lead Sales
Distribution and Brand Awareness Are Expected To Remain Key
Category Data
Table 1 Sales of Herbal/Traditional Products: Value 2013-2018
Table 2 Sales of Herbal/Traditional Products: % Value Growth 2013-2018
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2014-2018
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2015-2018
Table 5 Forecast Sales of Herbal/Traditional Products: Value 2018-2023
Table 6 Forecast Sales of Herbal/Traditional Products: % Value Growth 2018-2023
Executive Summary
Consumer Health Grows Despite Fewer Changes in Trends and Regulations
Development Starts To Slow As Some Categories Approach Maturity
Although Leading Players Maintain Positions, Market Becomes More Fragmented
Chemists/pharmacies Remains the Main Distribution Channel
Declining Consumer Base and Increasing Competition Is Expected
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 8 Life Expectancy at Birth 2013-2018
Market Data
Table 9 Sales of Consumer Health by Category: Value 2013-2018
Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 13 Distribution of Consumer Health by Format: % Value 2013-2018
Table 14 Distribution of Consumer Health by Format and Category: % Value 2018
Table 15 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 1 OTC: Switches
Definitions
Sources
Summary 2 Research Sources
Herbal/traditional products was on the rise and generally experienced a better performance compared to standard products. Generally, these products were perceived as a health-friendlier option compared to standard products and tended to be a common choice for paediatric use or as an additional option with regular products. Moreover, such products benefited from the developing healthy lifestyle trend. The increasing amount of information on self-medication and preventive medicine was another fact...
Euromonitor International's Herbal/Traditional Products in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Herbal/Traditional Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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