GUM IN IRELAND

Euromonitor International

August 2018

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Sugar-free Chewing Gum Becomes Increasingly Popular

Dentists Increasingly Recommend Sugar-free Chewing Gum

Packaging Has Become A Major Strategy for Increasing Sales

Competitive Landscape

Extra Brand Continues To Be A Star Performer, Partly Thanks To the Car Bottle Campaign

"dangerous" Chewing Gum Advert Has Been Banned

Category Data

Table 1 Sales of Gum by Category: Volume 2013-2018

Table 2 Sales of Gum by Category: Value 2013-2018

Table 3 Sales of Gum by Category: % Volume Growth 2013-2018

Table 4 Sales of Gum by Category: % Value Growth 2013-2018

Table 5 Sales of Gum by Flavour: Rankings 2013-2018

Table 6 NBO Company Shares of Gum: % Value 2014-2018

Table 7 LBN Brand Shares of Gum: % Value 2015-2018

Table 8 Distribution of Gum by Format: % Value 2013-2018

Table 9 Forecast Sales of Gum by Category: Volume 2018-2023

Table 10 Forecast Sales of Gum by Category: Value 2018-2023

Table 11 Forecast Sales of Gum by Category: % Volume Growth 2018-2023

Table 12 Forecast Sales of Gum by Category: % Value Growth 2018-2023

Executive Summary

Packaged Food Performs Strongly Despite Challenges

Growth Driven by Innovation in Health and Wellness

Competitive Landscape Is Fragmented With Key Domestic and International Players

Online Retailing and Discounters Continue To Take Value Share

Packaged Food Expected To Record Modest Growth

Foodservice

Sales To Foodservice

Consumer Foodservice

Category Data

Table 13 Foodservice Sales of Packaged Food by Category: Volume 2013-2018

Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023

Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

Market Data

Table 17 Sales of Packaged Food by Category: Volume 2013-2018

Table 18 Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 19 Sales of Packaged Food by Category: % Value Growth 2013-2018

Table 20 GBO Company Shares of Packaged Food: % Value 2014-2018

Table 21 NBO Company Shares of Packaged Food: % Value 2014-2018

Table 22 LBN Brand Shares of Packaged Food: % Value 2015-2018

Table 23 Penetration of Private Label by Category: % Value 2013-2018

Table 24 Distribution of Packaged Food by Format: % Value 2013-2018

Table 25 Distribution of Packaged Food by Format and Category: % Value 2018

Table 26 Forecast Sales of Packaged Food by Category: Volume 2018-2023

Table 27 Forecast Sales of Packaged Food by Category: Value 2018-2023

Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023

Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

Sugar-free chewing gum is the fastest-growing category within gum in Ireland. This trend is occurring because consumers are becoming increasingly health conscious and are choosing sugar-free options. Looking ahead, sugar-free chewing gum growth is expected to outperform the overall gum category as sugar-free gum becomes part of the standard brand offering.

Euromonitor International's Gum in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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