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Gum in Croatia

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GUM IN CROATIA

    Euromonitor International

      July 2018

        LIST OF CONTENTS AND TABLES

          Headlines

            Prospects

              Gum Experiences Another Uneventful Year

                Gum Faces A Negative Outlook

                  Chewing Gum Is the Key Format

                    Competitive Landscape

                      Leading Player Wrigley Remains Undisputed at the Top

                        Competition Continues To Catch Up

                          Strong Brand Loyalty Prevents Advance of Economy Brands

                            Category Data

                              Table 1 Sales of Gum by Category: Volume 2013-2018

                                Table 2 Sales of Gum by Category: Value 2013-2018

                                  Table 3 Sales of Gum by Category: % Volume Growth 2013-2018

                                    Table 4 Sales of Gum by Category: % Value Growth 2013-2018

                                      Table 5 NBO Company Shares of Gum: % Value 2014-2018

                                        Table 6 LBN Brand Shares of Gum: % Value 2015-2018

                                          Table 7 Distribution of Gum by Format: % Value 2013-2018

                                            Table 8 Forecast Sales of Gum by Category: Volume 2018-2023

                                              Table 9 Forecast Sales of Gum by Category: Value 2018-2023

                                                Table 10 Forecast Sales of Gum by Category: % Volume Growth 2018-2023

                                                  Table 11 Forecast Sales of Gum by Category: % Value Growth 2018-2023

                                                    Executive Summary

                                                      Packaged Food in Croatia Still Revolves Around Traditional Staples

                                                        Modest But Positive Market Performance Witnessed in 2018

                                                          Agrokor Crisis Has Major Implications for Packaged Food in Croatia

                                                            Croatians Express Outrage Over Being Treated As Second Best

                                                              Health Concerns Set To Exert Growing Influence Over Packaged Food Choices

                                                                Foodservice

                                                                  Sales To Foodservice

                                                                    Category Data

                                                                      Table 12 Foodservice Sales of Packaged Food by Category: Volume 2013-2018

                                                                        Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018

                                                                          Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023

                                                                            Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

                                                                              Market Data

                                                                                Table 16 Sales of Packaged Food by Category: Volume 2013-2018

                                                                                  Table 17 Sales of Packaged Food by Category: Value 2013-2018

                                                                                    Table 18 Sales of Packaged Food by Category: % Volume Growth 2013-2018

                                                                                      Table 19 Sales of Packaged Food by Category: % Value Growth 2013-2018

                                                                                        Table 20 GBO Company Shares of Packaged Food: % Value 2014-2018

                                                                                          Table 21 NBO Company Shares of Packaged Food: % Value 2014-2018

                                                                                            Table 22 LBN Brand Shares of Packaged Food: % Value 2015-2018

                                                                                              Table 23 Penetration of Private Label by Category: % Value 2013-2018

                                                                                                Table 24 Distribution of Packaged Food by Format: % Value 2013-2018

                                                                                                  Table 25 Distribution of Packaged Food by Format and Category: % Value 2018

                                                                                                    Table 26 Forecast Sales of Packaged Food by Category: Volume 2018-2023

                                                                                                      Table 27 Forecast Sales of Packaged Food by Category: Value 2018-2023

                                                                                                        Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023

                                                                                                          Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

                                                                                                            Sources

                                                                                                              Summary 1 Research Sources

                                                                                                              The competitive scene in gum is quite consolidated and competitors are largely satisfied with their positions. In 2018, no player is actively set to attempt to grab sales share from other companies. There is no significant change in price, and there is a distinct lack of new launches or news. The trend of packaging becoming bigger continues as gum is sold in big jars. Another trend is for manufacturers not adding new flavours but sticking to proven ones. The failure of extravagant flavour option...

                                                                                                              Euromonitor International's Gum in Croatia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

                                                                                                              Product coverage: Bubble Gum, Chewing Gum.

                                                                                                              Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

                                                                                                              Why buy this report?
                                                                                                              * Get a detailed picture of the Gum market;
                                                                                                              * Pinpoint growth sectors and identify factors driving change;
                                                                                                              * Understand the competitive environment, the market’s major players and leading brands;
                                                                                                              * Use five-year forecasts to assess how the market is predicted to develop.

                                                                                                              Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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