Fine Wines/Champagne and Spirits in Poland
FINE WINES/CHAMPAGNE AND SPIRITS IN POLAND
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Polish Consumers Are Shifting Towards More Sophisticated Alcoholic Drinks
Whiskies Remain the Most Fashionable Drinks, Particularly Premium Variants
Strong Growth Potential for Premium Spirits in Poland
Competitive Landscape
Premium Alcoholic Drinks Becoming More Widely Available
Consumers Are Looking for Novel Products
Category Data
Table 1 Sales of Fine Wines/Champagne and Spirits by Category: Value 2013-2018
Table 2 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2013-2017
Table 4 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2014-2017
Table 5 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2013-2018
Table 6 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2018-2023
Table 7 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2018-2023
Executive Summary
Sales of Luxury Goods Being Driven by the Growing Number of Affluent Poles
Desire for Social Recognition Fuels Demand for Luxury Goods
Luxury Goods Continues To Be Dominated by Global Brands
Traditional Store-based Outlets Dominate Sales But An Omni-channel Approach Is Becoming Standard
Luxury Goods in Poland Expected To Perform Very Well Over the Forecast Period
Market Indicators
Table 8 Number of High Net Worth Individuals (HNWI): 2013-2018
Market Data
Table 9 Sales of Luxury Goods by Category: Value 2013-2018
Table 10 Sales of Luxury Goods by Category: % Value Growth 2013-2018
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018
Table 12 NBO Company Shares of Luxury Goods: % Value 2013-2017
Table 13 LBN Brand Shares of Luxury Goods: % Value 2014-2017
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2018
Table 15 Forecast Sales of Luxury Goods by Category: Value 2018-2023
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
The Polish alcohol drinks market has traditionally been dominated by cheap products, preferably with a high percentage of pure alcohol. For years, price and alcohol content determined the popularity of a given drink, with consumers’ main aim being to get drunk cheaply. This situation has changed somewhat in recent years as a result of increasing affluence, rising health awareness and the spread of global trends. Polish consumers are now paying more attention to product quality and taste. For man...
Euromonitor International's Fine Wines/Champagne and Spirits in Poland report offers a comprehensive guide to the size and shape of the Fine Wines/Champagne and Spirits market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Fine Wines/Champagne and Spirits retailing along with the development of consumers’ shopping patterns. Forecasts to 2023 illustrate how the market is set to change
Product coverage: Fine Wines, Luxury Spirits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fine Wines/Champagne and Spirits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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