Fine Wines/Champagne and Spirits in Germany
FINE WINES/CHAMPAGNE AND SPIRITS IN GERMANY
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Category Records Solid Growth Despite Challenging Environment for Alcoholic Drinks
Growth Driven by Millennials' Increasing Focus on Premium Products
Luxury Spirits Benefiting From Ongoing Innovation and Premiumisation
Competitive Landscape
Moët Hennessy Maintains Its Leading Position
Start-ups Aim To Benefit From Growing Consumer Interest in Quality
Internet Retailing Expected To Become More Relevant
Category Data
Table 1 Sales of Fine Wines/Champagne and Spirits by Category: Value 2013-2018
Table 2 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2013-2017
Table 4 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2014-2017
Table 5 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2013-2018
Table 6 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2018-2023
Table 7 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2018-2023
Executive Summary
Luxury Goods Continues To Perform Well
Market Increasingly Being Transformed by Younger Generations
Level of Fragmentation Varies Significantly Between Categories
Store-based Channels Facing Growing Competition From Internet Retailing
Luxury Goods Set To Record Further Growth Over the Forecast Period
Market Data
Table 8 Sales of Luxury Goods by Category: Value 2013-2018
Table 9 Sales of Luxury Goods by Category: % Value Growth 2013-2018
Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018
Table 11 NBO Company Shares of Luxury Goods: % Value 2013-2017
Table 12 LBN Brand Shares of Luxury Goods: % Value 2014-2017
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2018
Table 14 Forecast Sales of Luxury Goods by Category: Value 2018-2023
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
In 2018, fine wines/champagne and spirits continued to record solid current value growth, even registering a slightly stronger performance compared to the previous year. That was particularly noteworthy due to the fact that alcohol consumption in Germany is witnessing an ongoing decline due to consumers’ increasing health awareness. However, as consumers are becoming more knowledgeable about fine wines/champagne and spirits, they are tending to spend more money when they do purchase within the c...
Euromonitor International's Fine Wines/Champagne and Spirits in Germany report offers a comprehensive guide to the size and shape of the Fine Wines/Champagne and Spirits market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Fine Wines/Champagne and Spirits retailing along with the development of consumers’ shopping patterns. Forecasts to 2023 illustrate how the market is set to change
Product coverage: Fine Wines, Luxury Spirits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fine Wines/Champagne and Spirits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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