Fine Wines/Champagne and Spirits in Brazil
FINE WINES/CHAMPAGNE AND SPIRITS IN BRAZIL
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Trading Down Continues To Impact Sales of More Expensive Products
Growing Competition From Imported Alternatives
Internet Retailing Increasing Presence
Competitive Landscape
Pernod Remains the Leader, But Is Losing Sales Share
Aggressive Pricing Boosts Sales at the Expense of Image
Pernod Set To Lose Leading Position
Category Data
Table 1 Sales of Fine Wines/Champagne and Spirits by Category: Value 2013-2018
Table 2 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2013-2017
Table 4 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2014-2017
Table 5 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2013-2018
Table 6 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2018-2023
Table 7 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2018-2023
Executive Summary
Luxury Areas Resume Growth, But at Lower Pace Than Expected
Political Uncertainty Impacting Company Strategies
Growing Concentration Due To Falling Demand
Store-based Retailing Leads Distribution, But Growing Focus on New Channels
Slow Recovery Requires Long-term Goals and More Efforts To Boost Awareness
Market Indicators
Table 8 Number of High Net Worth Individuals (HNWI): 2013-2018
Market Data
Table 9 Sales of Luxury Goods by Category: Value 2013-2018
Table 10 Sales of Luxury Goods by Category: % Value Growth 2013-2018
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018
Table 12 NBO Company Shares of Luxury Goods: % Value 2013-2017
Table 13 LBN Brand Shares of Luxury Goods: % Value 2014-2017
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2018
Table 15 Forecast Sales of Luxury Goods by Category: Value 2018-2023
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Over the last couple of years, consumers have started to purchase and consume less expensive products. As a result of the economic crisis, many Brazilians opted to not spend significant amounts on a single fine wine or champagne bottle. However, consumers did not reduce consumption that much, instead shifting towards cheaper items. More upscale products within fine wine/champagne and spirits faced a more challenging scenario given sales in this area are not limited to very wealthy consumers.
Euromonitor International's Fine Wines/Champagne and Spirits in Brazil report offers a comprehensive guide to the size and shape of the Fine Wines/Champagne and Spirits market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Fine Wines/Champagne and Spirits retailing along with the development of consumers’ shopping patterns. Forecasts to 2023 illustrate how the market is set to change
Product coverage: Fine Wines, Luxury Spirits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fine Wines/Champagne and Spirits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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