EYE CARE IN HUNGARY

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Stable Growth Is Expected

Standard Eye Care

Allergy Eye Care

Competitive Landscape

Manufacturers of Standard Eye Care Products Dominate

Teva Gyógyszergyár Gains Momentum

Developments in Allergy Eye Care

Category Data

Table 1 Sales of Eye Care by Category: Value 2013-2018

Table 2 Sales of Eye Care by Category: % Value Growth 2013-2018

Table 3 Sales of Standard Eye Care by Format: % Value 2013-2018

Table 4 Sales of Standard Eye Care by Positioning: % Value 2013-2018

Table 5 NBO Company Shares of Eye Care: % Value 2014-2018

Table 6 LBN Brand Shares of Eye Care: % Value 2015-2018

Table 7 Forecast Sales of Eye Care by Category: Value 2018-2023

Table 8 Forecast Sales of Eye Care by Category: % Value Growth 2018-2023

Executive Summary

Consumer Health Benefits From Changing Consumer Lifestyles

Trends and Events in Consumer Health

Advertising Remains Key To Success

the Rise of Internet Retailing

Healthy Is the New Trendy

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Market Indicators

Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 10 Life Expectancy at Birth 2013-2018

Market Data

Table 11 Sales of Consumer Health by Category: Value 2013-2018

Table 12 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 13 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 14 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 15 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018

Table 16 Distribution of Consumer Health by Format: % Value 2013-2018

Table 17 Distribution of Consumer Health by Format and Category: % Value 2018

Table 18 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

Growth in eye care in Hungary is driven mainly by demographic factors, such as the ageing population, health issues, such as the rising incidence of allergies and diabetes, and general lifestyle trends of the modern age, such as increased exposure to digital technologies during both work and leisure time. These factors are also set to contribute to the stable growth expected in both standard and allergy eye care over the forecast period. However, growth rates are expected to slow compared with t...

Euromonitor International's Eye Care in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Allergy Eye Care, Standard Eye Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Eye Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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