DISHWASHING IN IRELAND

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Housebuilding and Renovations Increase Dishwasher Sales

Dishwasher Technology and Environmental Concerns Shape the Growth of Dishwashing

Hand Dishwashing Suffers Due To Socioeconomic Factors

Competitive Landscape

Brands Compete on Sustainability Messaging

Multinationals and Long-established Brands Continue To Dominate

E-commerce Continues To Grow in Importance

Category Indicators

Table 1 Household Possession of Dishwashers 2013-2018

Category Data

Table 2 Sales of Dishwashing by Category: Value 2013-2018

Table 3 Sales of Dishwashing by Category: % Value Growth 2013-2018

Table 4 NBO Company Shares of Dishwashing: % Value 2014-2018

Table 5 LBN Brand Shares of Dishwashing: % Value 2015-2018

Table 6 Forecast Sales of Dishwashing by Category: Value 2018-2023

Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2018-2023

Executive Summary

A Good Year Generally But Challenges Remain Over the Forecast Period

Home Care Is Shaped by Advancing Technology, Changing Consumer Habits and Environmental Concerns

Big Brands Continue To Dominate But Discounters Gain Share

Product Innovation Is Increasingly Consumer-led

Challenges Remain Over the Forecast Period.

Market Indicators

Table 8 Households 2013-2018

Market Data

Table 9 Sales of Home Care by Category: Value 2013-2018

Table 10 Sales of Home Care by Category: % Value Growth 2013-2018

Table 11 NBO Company Shares of Home Care: % Value 2014-2018

Table 12 LBN Brand Shares of Home Care: % Value 2015-2018

Table 13 Penetration of Private Label in Home Care by Category: % Value 2013-2018

Table 14 Distribution of Home Care by Format: % Value 2013-2018

Table 15 Distribution of Home Care by Format and Category: % Value 2018

Table 16 Forecast Sales of Home Care by Category: Value 2018-2023

Table 17 Forecast Sales of Home Care by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

The housebuilding boom in Ireland in 2000-2007 led directly to a house bubble and associated recession. There was a virtual standstill in housebuilding in 2009-2012 with many older units falling into disrepair. Housing has become a huge political issue in Ireland with demand outstripping supply. The result has been a surge in government-led initiatives to build new homes and renovate old units. New-build homes, including apartments, typically contain an integrated dishwasher. Older and derelict...

Euromonitor International's Dishwashing in Ireland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Automatic Dishwashing, Hand Dishwashing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Dishwashing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.