Digital OOH (DOOH) Market Report – Research, Industry Analysis Reports and Market Demands

Global Digital OOH (DOOH) Market Growth (Status and Outlook) 2019-2024

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Table of Content

2019-2024 Global Digital OOH (DOOH) Market Report (Status and Outlook)

1 Scope of the Report

2 Executive Summary

2.1 World Market Overview
- 2.1.1 Global Digital OOH (DOOH) Market Size 2014-2024
- 2.1.2 Digital OOH (DOOH) Market Size CAGR by Region
2.2 Digital OOH (DOOH) Segment by Type
- 2.2.1 Transit Advertising
- 2.2.2 Billboard
- 2.2.3 Street Furniture Advertising
- 2.2.4 Others
2.3 Digital OOH (DOOH) Market Size by Type
- 2.3.1 Global Digital OOH (DOOH) Market Size Market Share by Type (2014-2019)
- 2.3.2 Global Digital OOH (DOOH) Market Size Growth Rate by Type (2014-2019)
2.4 Digital OOH (DOOH) Segment by Application
- 2.4.1 BFSI
- 2.4.2 IT and Telecom
- 2.4.3 Automotive and Transportation
- 2.4.4 Education
- 2.4.5 Entertainment
- 2.4.6 Healthcare
- 2.4.7 Consumer Goods and Retail
- 2.4.8 Government and Utilities
- 2.4.9 Real Estate
- 2.4.10 Others
2.5 Digital OOH (DOOH) Market Size by Application
- 2.5.1 Global Digital OOH (DOOH) Market Size Market Share by Application (2014-2019)
- 2.5.2 Global Digital OOH (DOOH) Market Size Growth Rate by Application (2014-2019)

3 Global Digital OOH (DOOH) by Players

3.1 Global Digital OOH (DOOH) Market Size Market Share by Players
- 3.1.1 Global Digital OOH (DOOH) Market Size by Players (2017-2019)
- 3.1.2 Global Digital OOH (DOOH) Market Size Market Share by Players (2017-2019)
3.2 Global Digital OOH (DOOH) Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
- 3.3.1 Competition Landscape Analysis
- 3.3.2 Concentration Ratio (CR3, CR5 and CR10) (2017-2019)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion

4 Digital OOH (DOOH) by Regions

4.1 Digital OOH (DOOH) Market Size by Regions
4.2 Americas Digital OOH (DOOH) Market Size Growth
4.3 APAC Digital OOH (DOOH) Market Size Growth
4.4 Europe Digital OOH (DOOH) Market Size Growth
4.5 Middle East & Africa Digital OOH (DOOH) Market Size Growth

5 Americas

5.1 Americas Digital OOH (DOOH) Market Size by Countries
5.2 Americas Digital OOH (DOOH) Market Size by Type
5.3 Americas Digital OOH (DOOH) Market Size by Application
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Key Economic Indicators of Few Americas Countries

6 APAC

6.1 APAC Digital OOH (DOOH) Market Size by Countries
6.2 APAC Digital OOH (DOOH) Market Size by Type
6.3 APAC Digital OOH (DOOH) Market Size by Application
6.4 China
6.5 Japan
6.6 Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
6.10 Key Economic Indicators of Few APAC Countries

7 Europe

7.1 Europe Digital OOH (DOOH) by Countries
7.2 Europe Digital OOH (DOOH) Market Size by Type
7.3 Europe Digital OOH (DOOH) Market Size by Application
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
7.9 Spain
7.10 Key Economic Indicators of Few Europe Countries

8 Middle East & Africa

8.1 Middle East & Africa Digital OOH (DOOH) by Countries
8.2 Middle East & Africa Digital OOH (DOOH) Market Size by Type
8.3 Middle East & Africa Digital OOH (DOOH) Market Size by Application
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries

9 Market Drivers, Challenges and Trends

9.1 Market Drivers and Impact
- 9.1.1 Growing Demand from Key Regions
- 9.1.2 Growing Demand from Key Applications and Potential Industries
9.2 Market Challenges and Impact
9.3 Market Trends

10 Global Digital OOH (DOOH) Market Forecast

10.1 Global Digital OOH (DOOH) Market Size Forecast (2019-2024)
10.2 Global Digital OOH (DOOH) Forecast by Regions
- 10.2.1 Global Digital OOH (DOOH) Forecast by Regions (2019-2024)
- 10.2.2 Americas Market Forecast
- 10.2.3 APAC Market Forecast
- 10.2.4 Europe Market Forecast
- 10.2.5 Middle East & Africa Market Forecast
10.3 Americas Forecast by Countries
- 10.3.1 United States Market Forecast
- 10.3.2 Canada Market Forecast
- 10.3.3 Mexico Market Forecast
- 10.3.4 Brazil Market Forecast
10.4 APAC Forecast by Countries
- 10.4.1 China Market Forecast
- 10.4.2 Japan Market Forecast
- 10.4.3 Korea Market Forecast
- 10.4.4 Southeast Asia Market Forecast
- 10.4.5 India Market Forecast
- 10.4.6 Australia Market Forecast
10.5 Europe Forecast by Countries
- 10.5.1 Germany Market Forecast
- 10.5.2 France Market Forecast
- 10.5.3 UK Market Forecast
- 10.5.4 Italy Market Forecast
- 10.5.5 Russia Market Forecast
- 10.5.6 Spain Market Forecast
10.6 Middle East & Africa Forecast by Countries
- 10.6.1 Egypt Market Forecast
- 10.6.2 South Africa Market Forecast
- 10.6.3 Israel Market Forecast
- 10.6.4 Turkey Market Forecast
- 10.6.5 GCC Countries Market Forecast
10.7 Global Digital OOH (DOOH) Forecast by Type
10.8 Global Digital OOH (DOOH) Forecast by Application

11 Key Players Analysis

12 Research Findings and Conclusion

Description

Digital Out of Home or DOOH refers to digital media used for marketing purposes outside of the home. This excludes TV advertising and radio advertising, but includes digital signage.

According to this study, over the next five years the Digital OOH (DOOH) market will register a 8.6% CAGR in terms of revenue, the global market size will reach US$ 11150 million by 2024, from US$ 7379.9 million in 2019. In particular, this report presents the global revenue market share of key companies in Digital OOH (DOOH) business, shared in Chapter 3.

This report presents a comprehensive overview, market shares and growth opportunities of Digital OOH (DOOH) market by product type, application, key companies and key regions.

This study considers the Digital OOH (DOOH) value generated from the sales of the following segments:

Segmentation by product type: breakdown data from 2014 to 2019 in Section 2.3; and forecast to 2024 in section 10.7.
Transit Advertising
Billboard
Others
Segmentation by application: breakdown data from 2014 to 2019, in Section 2.4; and forecast to 2024 in section 10.8.
BFSI
IT and Telecom
Automotive and Transportation
Education
Entertainment
Healthcare
Consumer Goods and Retail
Government and Utilities
Real Estate
Others

This report also splits the market by region: Breakdown data in Chapter 4, 5, 6, 7 and 8.
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Spain
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries

The report also presents the market competition landscape and a corresponding detailed analysis of the major vendor/manufacturers in the market. The key manufacturers covered in this report: Breakdown data in in Chapter 3.
JCDecaux
Clear Channel Outdoor
Focus Media
Stroer
Lamar Advertising
Outfront Media
Global (Exterion Media)
oOh!media
APG SGA
Publicis Groupe (Metrobus)
Intersection
Ocean Outdoor
Adams Outdoor Advertising
Capitol Outdoor
Blue Outdoor
Primedia Outdoor
Lightbox OOH Video Network
Captivate Network
Burkhart Advertising
Euromedia Group
Stott Outdoor Advertising
AirMedia
TOM Group
White Horse Group
Phoenix Metropolis Media
Balintimes Hong Kong Media

In addition, this report discusses the key drivers influencing market growth, opportunities, the challenges and the risks faced by key players and the market as a whole. It also analyzes key emerging trends and their impact on present and future development.

Research objectives
To study and analyze the global Digital OOH (DOOH) market size by key regions/countries, product type and application, history data from 2014 to 2018, and forecast to 2024.
To understand the structure of Digital OOH (DOOH) market by identifying its various subsegments.
Focuses on the key global Digital OOH (DOOH) players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years.
To analyze the Digital OOH (DOOH) with respect to individual growth trends, future prospects, and their contribution to the total market.
To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
To project the size of Digital OOH (DOOH) submarkets, with respect to key regions (along with their respective key countries).
To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market.
To strategically profile the key players and comprehensively analyze their growth strategies.