DIGESTIVE REMEDIES IN POLAND

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Hectic Lifestyles and Disregarding Gastric Problems Drive Sales

Ageing Society and Frequent Trips Are Conducive To Digestion Problems

Customers Tend To Treat OTC Digestive Remedies in the Same Way As Supplements and Herbs

Competitive Landscape

Bayer Remains Category Leader

Category Is Still Relatively Fragmented and Dominated by Foreign Players

Wide Distribution and Application Formats Are A Must

Category Data

Table 1 Sales of Digestive Remedies by Category: Value 2013-2018

Table 2 Sales of Digestive Remedies by Category: % Value Growth 2013-2018

Table 3 NBO Company Shares of Digestive Remedies: % Value 2014-2018

Table 4 LBN Brand Shares of Digestive Remedies: % Value 2015-2018

Table 5 Forecast Sales of Digestive Remedies by Category: Value 2018-2023

Table 6 Forecast Sales of Digestive Remedies by Category: % Value Growth 2018-2023

Executive Summary

Good Economic Situation, Flu Epidemic and Growing Trend Towards Self-care Support Sales

Customers Do Not Distinguish Between OTC Medicines and Dietary Supplements; They Look for Rapid Results

Category Is Very Fragmented and Balanced Between Domestic and International Players

Chemists/pharmacies Remains the Biggest Distribution Channel

Consumer Health in Poland Has A Positive Outlook Over the Medium Term

Market Indicators

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 8 Life Expectancy at Birth 2013-2018

Market Data

Table 9 Sales of Consumer Health by Category: Value 2013-2018

Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 13 Distribution of Consumer Health by Format: % Value 2013-2018

Table 14 Distribution of Consumer Health by Format and Category: % Value 2018

Table 15 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Summary 1 OTC: Switches

Sources

Summary 2 Research Sources

The growing pace of life and the stress associated with it is resulting in an increase in the incidence of gastrointestinal problems. Eating in a hurry, often in a car, or replacing regular meals with frozen food from the microwave is not conducive to good digestion. Society does not treat indigestion or heartburn as a serious problem and symptoms are mainly treated by choosing a quick and effective ad hoc solution. This plus the growing trend towards self-medication thanks to easy access to inf...

Euromonitor International's Digestive Remedies in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Diarrhoeal Remedies, IBS Treatments, Indigestion and Heartburn Remedies, Laxatives, Motion Sickness Remedies, Paediatric Digestive Remedies.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Digestive Remedies market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.