DIGESTIVE REMEDIES IN SERBIA

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Laxatives Remains the Best Performing Category in 2018

Antacids Continuing To Lose Value Share

Paediatric Digestive Remedies Remains Very Small When Compared To Other Categories

Competitive Landscape

Domperidone Switched From OTC To Rx

Berlin-chemie and Institut Za Lekovito Bilje Dr Josif Pancic Post the Best Performances in 2018

No Notable New Launches Seen in 2018

Category Data

Table 1 Sales of Digestive Remedies by Category: Value 2013-2018

Table 2 Sales of Digestive Remedies by Category: % Value Growth 2013-2018

Table 3 NBO Company Shares of Digestive Remedies: % Value 2014-2018

Table 4 LBN Brand Shares of Digestive Remedies: % Value 2015-2018

Table 5 Forecast Sales of Digestive Remedies by Category: Value 2018-2023

Table 6 Forecast Sales of Digestive Remedies by Category: % Value Growth 2018-2023

Executive Summary

Self-medication Becomes More Common Due To Stressful Modern Lifestyles

Value Growth Slows Slightly in 2018 But Remains Healthy

No Major Changes Seen in the Competitive Landscape

Drugstores/parapharmacies Strengthens Its Position at the Expense of Chemists/pharmacies

Growth of Consumer Health Expected To Slow Over the Forecast Period

Market Indicators

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 8 Life Expectancy at Birth 2013-2018

Market Data

Table 9 Sales of Consumer Health by Category: Value 2013-2018

Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 13 Penetration of Private Label by Category: % Value 2013-2018

Table 14 Distribution of Consumer Health by Format: % Value 2013-2018

Table 15 Distribution of Consumer Health by Format and Category: % Value 2018

Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Summary 1 OTC: Switches

Sources

Summary 2 Research Sources

In 2018, the best performing category in digestive remedies continued to be laxatives. These products benefited from improved distribution over the review period, but also stronger consumer awareness. Laxatives are poorly marketed in the mass media like most consumer health products but POS activities notably increased during 2018, with more and more chemists/pharmacies making use of banners and posters. Laxatives is expected to remain the best performing category in digestive remedies over the...

Euromonitor International's Digestive Remedies in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Diarrhoeal Remedies, IBS Treatments, Indigestion and Heartburn Remedies, Laxatives, Motion Sickness Remedies, Paediatric Digestive Remedies.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Digestive Remedies market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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