DIGESTIVE REMEDIES IN CROATIA

Euromonitor International

January 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Indigestion Remains the Biggest Problem

Two Main Causes of Digestive Problems

Strong Competition From Prescription Medicines

Competitive Landscape

Known Global Brands Lead the Field

Locals Compete by Offering Some Traditional Solutions

Biggest Categories Left To Local and Regional Producers

Category Data

Table 1 Sales of Digestive Remedies by Category: Value 2013-2018

Table 2 Sales of Digestive Remedies by Category: % Value Growth 2013-2018

Table 3 NBO Company Shares of Digestive Remedies: % Value 2014-2018

Table 4 LBN Brand Shares of Digestive Remedies: % Value 2015-2018

Table 5 Forecast Sales of Digestive Remedies by Category: Value 2018-2023

Table 6 Forecast Sales of Digestive Remedies by Category: % Value Growth 2018-2023

Executive Summary

Still Plenty of Space for Growth

General Improvement in the Economy Supports Sales of Consumer Health Products

Problems With Parent Company Do Not Bother Pliva Hrvatska

Liberalisation of the Market Still Just A Wish

the Future To Be Very Much Shaped by Legislation

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Market Indicators

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 8 Life Expectancy at Birth 2013-2018

Market Data

Table 9 Sales of Consumer Health by Category: Value 2013-2018

Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 13 Penetration of Private Label by Category: % Value 2013-2018

Table 14 Distribution of Consumer Health by Format: % Value 2013-2018

Table 15 Distribution of Consumer Health by Format and Category: % Value 2018

Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

Looking at the sales figures, it is clear that indigestion and heartburn are the most common problems regarding digestion in Croatia. Indigestion and heartburn remedies account for approximately two thirds of overall sales of digestive remedies. The main causes of these conditions are busy lifestyles and the unbalanced nutrition of Croatians. Within indigestion and heartburn remedies, antacids and antiflatulents are overshadowed by H2 blockers and proton pump inhibitors.

Euromonitor International's Digestive Remedies in Croatia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Diarrhoeal Remedies, IBS Treatments, Indigestion and Heartburn Remedies, Laxatives, Motion Sickness Remedies, Paediatric Digestive Remedies.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Digestive Remedies market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.