Dietary Supplements in Malaysia
DIETARY SUPPLEMENTS IN MALAYSIA
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Health-conscious Malaysians Seek Preventive Measures
Booming Tonics With Beauty Positioning
Evolving Lifestyles Impact Choice of Dietary Supplements
Competitive Landscape
Direct Sellers Lead Performance
Improving Internet Retailing Share
Strong Price Competition
Category Data
Table 1 Sales of Dietary Supplements by Category: Value 2013-2018
Table 2 Sales of Dietary Supplements by Category: % Value Growth 2013-2018
Table 3 Sales of Dietary Supplements by Positioning: % Value 2013-2018
Table 4 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2013-2018
Table 5 NBO Company Shares of Dietary Supplements: % Value 2014-2018
Table 6 LBN Brand Shares of Dietary Supplements: % Value 2015-2018
Table 7 Forecast Sales of Dietary Supplements by Category: Value 2018-2023
Table 8 Forecast Sales of Dietary Supplements by Category: % Value Growth 2018-2023
Executive Summary
External Environment Affects Performance of Consumer Health
Stronger Performance in Consumer Health
Large Number of Players in Competitive Landscape
A Mix of Both Online and Offline Channels
Positive Outlook for Consumer Health
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Market Indicators
Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 10 Life Expectancy at Birth 2013-2018
Market Data
Table 11 Sales of Consumer Health by Category: Value 2013-2018
Table 12 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 13 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 14 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 15 Distribution of Consumer Health by Format: % Value 2013-2018
Table 16 Distribution of Consumer Health by Format and Category: % Value 2018
Table 17 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Surging numbers of health-conscious Malaysians became a major factor driving them to seek preventive measures to various non-communicable diseases (NCDs). According to National Health and Morbidity Survey (NHMS), it estimated that 70% of total deaths in Malaysia were due to NCDs while half that number were caused by cardiovascular diseases. Such statistics proved alarming to the public with strongly health-aware Malaysians turning to dietary supplements such as fish oils/omega fatty acids that p...
Euromonitor International's Dietary Supplements in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Combination Dietary Supplements, Herbal/Traditional Dietary Supplements, Non-Herbal/Traditional Dietary Supplements.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Dietary Supplements market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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