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Dairy Market in India 2014

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Slide 1: Executive Summary

    Macroeconomic Indicators

      Slide 2: GDP at Factor Cost: Quarterly (2010-11, 2011-12, 2012-13, 2013-14), Inflation Rate: Monthly (Jun 2013 - Nov 2013)

        Slide 3: Gross Fiscal Deficit: Monthly (Feb 2013 - Jul 2013), Exchange Rate: Half Yearly (Aug 2013 - Jan 2014)

          Slide 4: Lending Rate: Annual (2008-09, 2009-10, 2010-11, 2011-12), Trade Balance: Annual (2009-10, 2010-11, 2011-12, 2012-13), FDI: Annual (2009-10, 2010-11, 2011-12, 2012-13)

            Introduction

              Slide 5: Indian dairy industry - Timeline

                Market Overview

                  Slide 6: Global Dairy Market - Overview, Consumption share of milk (2012), Country Ranks - Milk production-wise (2011), Change in Global Protein Consumption (1991-2011)

                    Slide 7-11: Indian Dairy Market - Overview, Market Size & Growth (2012-2020e), India's share in global milk production (2012), Production Volume - Milk (2007-08 - 2012-13), Major Milk Producing Indian States (2012), Milk Producers Share (2012), Market Segmentation (2012), India's Milk Product Mix, Value Chain Analysis

                      Market Segmentation

                        Slide 12-14: Dairy Market Segmentation - Co-operatives and Private Dairies (2012), Rural and Urban (2012), Liquid Milk and Other Forms (2011), Regular Milk and Premium Products (2012)

                          Consumer Insights

                            Slide 15-24: Consumer Insights (2014)

                              EXIM

                                Slide 25: Import of Whole Milk- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Importing Nations - Value Wise (2013), Import of Skimmed Milk- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Importing Nations - Value Wise (2013)

                                  Slide 26: Import of Milk Food for Babies- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Importing Nations - Value Wise (2013), Import of Yoghurt- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Importing Nations - Value Wise (2013)

                                    Slide 27: Import of Butter Milk- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Importing Nations - Value Wise (2013), Import of Butter- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Importing Nations - Value Wise (2013)

                                      Slide 28: Import of Ghee- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 2010-11 - 2013-14(Apr-Sep)], Major Importing Nations - Value Wise (2013), Import of Fresh Cheese- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Importing Nations - Value Wise (2013)

                                        Slide 29: Import of Processed Cheese- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Importing Nations - Value Wise (2013), Import of Milk for Babies- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Importing Nations - Value Wise (2013)

                                          Slide 30: Export of Whole Milk - Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Exporting Nations - Value Wise (2013), Export of Skimmed Milk - Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Exporting Nations - Value Wise (2013)

                                            Slide 31: Export of Milk Food for Babies- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Exporting Nations - Value Wise (2013), Export of Yoghurt- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Exporting Nations - Value Wise (2013)

                                              Slide 32: Export of Butter Milk- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Exporting Nations - Value Wise (2013), Export of Butter- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Exporting Nations - Value Wise (2013)

                                                Slide 33: Export of Ghee- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Exporting Nations - Value Wise (2013), Export of Fresh Cheese- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Exporting Nations - Value Wise (2013)

                                                  Slide 34: Export of Processed Cheese- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Exporting Nations - Value Wise (2013), Export of Milk for Babies- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Exporting Nations - Value Wise (2013)

                                                    Slide 35: Export of Dairy Spreads- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Exporting Nations - Value Wise (2013), Export of Condensed Milk- Overview, Size [Value-Wise; 20010-11 - 2013-14(Apr-Sep) Volume-Wise; 20010-11 - 2013-14(Apr-Sep)], Major Exporting Nations - Value Wise (2013)

                                                      Drivers & Challenges

                                                        Slide 36: Drivers and Challenges - Summary

                                                          Slide 37-45: Drivers

                                                            Slide 46-50: Challenges

                                                              Government Rules & Policies

                                                                Slide 51: Government Rules & Policies - Summary

                                                                  Slide 52: Food Safety and Standards Act 2006, Food Safety and Standards (Licensing And Registration Of Food Businesses) Regulations 2011

                                                                    Slide 53: Food Safety And Standards (Contaminants, Toxins And Residues) Regulations, 2011, Food Safety And Standards (Packaging and Labeling) Regulations, 2011

                                                                      Slide 54: Food Safety And Standards (Food Products Standards And Food Additives) Regulations, 2011, Food Safety And Standards (Prohibition And Restrictions On Sales) Regulations, 2011

                                                                        Slide 55: Government Policies

                                                                          Government Participation

                                                                            Slide 56: Government Participation - Summary

                                                                              Slide 57: Fiscal Incentives for Food Processing Sector

                                                                                Slide 58: Other Initiatives

                                                                                  Slide 59: Dairy Development Programmes

                                                                                    Slide 60: National Dairy Plan

                                                                                      Trends

                                                                                        Slide 61: Key Trends - Summary

                                                                                          Slide 62-68: Major Trends in the Market

                                                                                            Competitive Landscape

                                                                                              Slide 69: Porter's Five Forces Analysis

                                                                                                Slide 70: Competitive Benchmarking, Public Trading Comparables (2013)

                                                                                                  Slide 71-73: Competitive Benchmarking, Key Ratios of Top 3 Companies - Operational Basis (FY 2012)

                                                                                                    Slide 74: Competitive Benchmarking, Key Ratios of Top 3 Companies - Financial Basis (FY 2012)

                                                                                                      Slide 75-109: Major Public Players

                                                                                                        Slide 110-127: Major Private Players

                                                                                                          Strategic Recommendation

                                                                                                            Slide 128: Strategies

                                                                                                              Slide 128: Miscellaneous

                                                                                                                Appendix

                                                                                                                  Slide 129: Key Ratios Description

                                                                                                                    Slide 130: Sources of Information

                                                                                                                    Netscribes' latest market research report titled Dairy Market in India 2014 covers a wide spectrum of concerns in the dairy industry and identifies several factors impacting the sale of dairy products in India. The report provides a snapshot of the Indian dairy industry which has witnessed several changes post ‘Operation Flood' era. Dairy sector witnessed spectacular growth during 1971 and 1996 primarily due to integrated cooperative dairy development programmes conducted by the National Dairy Development Board (NDDB). Moreover, after 1991, due to liberalization and delicensing, private sector also started entering the market, which further accelerated its growth. The report also discusses the opportunities and strengths of the dairy market, and provides an insight into the competitive landscape. Major players of the Indian dairy market include Gujarat Cooperative Milk Marketing Federation (Amul), Mother Dairy, Nestle India, Britannia Industries, Hatsun Agro and Heritage Foods, among others. In addition to this, a number of regional players have also entered the market in the past few years, thereby making the market more competitive in nature.
                                                                                                                    In India, cooperatives hold a large share of the organized dairy market, although some small regional entities have managed to secure their presence in recent years. With the rise in disposable incomes of Indian consumers, there has been heightened interest in high protein diets. With entities paying attention to this segment, the sector is set to grow further over the years. Rapid urbanization and subsequent inclination of consumers towards packaged food products as well as aggressive marketing campaigns by all the players to break the product clutter are other eminent factors that have led to considerable growth in this sector. The report also identifies a few pain points within the industry that pose obstacles to future growth, including poor supply chain, inefficient distribution facility and rise in packaging costs.
                                                                                                                    For dairy products, quality standards laid by FSSAI have to be followed by the industry players. Various government policies that have been formulated for the food processing sector such as FDI, tax benefits and export promotions are applicable to the dairy category as well.

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