Cough, Cold and Allergy (Hay Fever) Remedies in Romania
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN ROMANIA
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Pre-conditions for High and Rising Sales Likely To Remain in Effect
Increasingly Competitive Labour Market Likely To Support Sales Growth
Shopping Habits Likely To Continue Influencing Sales Trends
Competitive Landscape
Nurofen and Theraflu Remain the Leading Brands in 2018
Biofarm and Terapia Ranbaxy Are the Leading Local Players
Consumer Trust and Loyalty Remain Crucial Factors Influencing Demand
Category Data
Table 1 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2013-2018
Table 2 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2013-2018
Table 3 Sales of Decongestants by Category: Value 2013-2018
Table 4 Sales of Decongestants by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2014-2018
Table 6 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2015-2018
Table 7 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2018-2023
Table 8 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2018-2023
Executive Summary
Consumer Health Continues To Develop As Positive Influences Spur Growth
Consistent Performance and Strong Growth Indications of A Healthy Industry
Strong Local Companies Compete With Regional Players and Major Multinationals
Chemists/pharmacies Remains Dominant in Consumer Health Distribution
Further Positive Growth Expected, With Paediatric Consumer Health To Lead the Way
Market Indicators
Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 10 Life Expectancy at Birth 2013-2018
Market Data
Table 11 Sales of Consumer Health by Category: Value 2013-2018
Table 12 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 13 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 14 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 15 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018
Table 16 Distribution of Consumer Health by Format: % Value 2013-2018
Table 17 Distribution of Consumer Health by Format and Category: % Value 2018
Table 18 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Sources
Summary 1 Research Sources
Cough, cold and allergy (hay fever) remedies is slated for stable value growth at constant 2018 prices over the forecast period. However, growth is set to be slower than over the review period due to the higher sales base. On average, Romanian consumers have between two and four colds per year, primarily during the peak season September-May. The pre-conditions for high sales in the category are expected to continue supporting sales, including unpredictable weather conditions and unusually cold w...
Euromonitor International's Cough, Cold and Allergy (Hay Fever) Remedies in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Antihistamines/Allergy Remedies (Systemic), Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies, Cough Remedies, Decongestants, Medicated Confectionery, Paediatric Cough, Cold and Allergy Remedies, Pharyngeal Preparations.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Cough, Cold and Allergy (Hay Fever) Remedies market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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