Cough, Cold and Allergy (Hay Fever) Remedies in the Philippines
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN THE PHILIPPINES
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
the Power of Social Media Boosts Online Sales
Nasal Sprays Offers Opportunities for Growth
A Lack of Products for Children - A Missed Opportunity for Growth
Competitive Landscape
Local Players Dominate Through Wide Brand Portfolios and Effective Brand Presence
Social Media Is Utilised by the Top Players for Their Marketing Strategies
the Launch of Nasal Sprays
Category Data
Table 1 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2013-2018
Table 2 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2013-2018
Table 3 Sales of Decongestants by Category: Value 2013-2018
Table 4 Sales of Decongestants by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2014-2018
Table 6 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2015-2018
Table 7 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2018-2023
Table 8 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2018-2023
Executive Summary
Consumer Health Remains A Priority Despite the Unstable Economic Conditions
Healthier Lifestyles and Dynamic Millennials Offset Higher Inflation
the Leading Players Drive Growth Through An Increasing Presence in Retail Channels
Internet Retailing Increases As More Players Aim To Become More Visible
Stable But Stagnant Growth Expected for Consumer Health
Market Indicators
Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 10 Life Expectancy at Birth 2013-2018
Market Data
Table 11 Sales of Consumer Health by Category: Value 2013-2018
Table 12 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 13 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 14 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 15 Distribution of Consumer Health by Format: % Value 2013-2018
Table 16 Distribution of Consumer Health by Format and Category: % Value 2018
Table 17 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Definitions
Sources
Summary 1 Research Sources
With the growth of online retailers, brands are not only able to use online strategies to disseminate brand positioning and marketing schemes. Players are also able to reach out to households by offering online purchasing with a few clicks. The convenience and power of internet retailing is still being tested by consumers, but it already shows great potential for players, which will take the opportunity to invest further in maximising the use of social media to capture consumers’ attention and e...
Euromonitor International's Cough, Cold and Allergy (Hay Fever) Remedies in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Antihistamines/Allergy Remedies (Systemic), Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies, Cough Remedies, Decongestants, Medicated Confectionery, Paediatric Cough, Cold and Allergy Remedies, Pharyngeal Preparations.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Cough, Cold and Allergy (Hay Fever) Remedies market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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