COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN KAZAKHSTAN

Euromonitor International

January 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Demand for Cough, Cold and Allergy (hay Fever) Remedies Remains Seasonal

Self-diagnosis and Self-medication Widespread in Cough, Cold and Allergy (hay Fever) Remedies

Price Is the Main Factor in the Purchasing Process

Competitive Landscape

Modest Advertising and Promotional Activity

Santo Member of Polpharma Group Holds on To Its Leading Position in Kazakhstan

Good Prospects for Herbal/traditional Brands

Category Data

Table 1 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2013-2018

Table 2 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2013-2018

Table 3 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2014-2018

Table 4 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2015-2018

Table 5 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2018-2023

Table 6 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2018-2023

Executive Summary

Consumer Health Records A Positive Development in 2018

Younger Consumers Tend To Explore Consumer Health Products Through the Internet and Social Networks

Active Performance of International Players in 2018

Chemists/pharmacies Remains the Leading Distribution Channel in 2018

Trends That Will Affect Consumer Health in Kazakhstan Over the Forecast Period

Market Indicators

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 8 Life Expectancy at Birth 2013-2018

Market Data

Table 9 Sales of Consumer Health by Category: Value 2013-2018

Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 13 Distribution of Consumer Health by Format: % Value 2013-2018

Table 14 Distribution of Consumer Health by Format and Category: % Value 2018

Table 15 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Sources

Summary 1 Research Sources

Because Kazakhstani weather conditions strongly vary by the season, the demand for cough, cold and allergy (hay fever) remedies remains seasonal too. For instance, autumn and winter periods in the country can be cold, especially in north Kazakhstan, where, at this time, people frequently suffer from coughs and colds, whereas during spring and summer the spread of pollen causes hay fever and similar allergies amongst consumers. Polluted air in the largest cities of the country also contributes to...

Euromonitor International's Cough, Cold and Allergy (Hay Fever) Remedies in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Antihistamines/Allergy Remedies (Systemic), Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies, Cough Remedies, Decongestants, Medicated Confectionery, Paediatric Cough, Cold and Allergy Remedies, Pharyngeal Preparations.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cough, Cold and Allergy (Hay Fever) Remedies market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.