Consumer Appliances in Argentina
CONSUMER APPLIANCES IN ARGENTINA
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Executive Summary
Complicated and Adverse Economic Context Underlies Local Consumption
Financial Costs Rising Is the Main Barrier To Instalment Purchases
Consumer Appliance Companies Seek Allies in Other Segments
Electronics and Appliance Specialist Retailers Transform Points of Sale Into Showrooms
Launches Are Focused on Technological Innovations
Market Indicators
Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018
Table 2 Replacement Cycles of Consumer Appliances by Category 2013-2018
Table 3 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 4 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023
Market Data
Table 5 Sales of Consumer Appliances by Category: Volume 2013-2018
Table 6 Sales of Consumer Appliances by Category: Value 2013-2018
Table 7 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018
Table 8 Sales of Consumer Appliances by Category: % Value Growth 2013-2018
Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018
Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018
Table 11 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018
Table 12 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018
Table 13 Sales of Small Appliances by Category: Volume 2013-2018
Table 14 Sales of Small Appliances by Category: Value 2013-2018
Table 15 Sales of Small Appliances by Category: % Volume Growth 2013-2018
Table 16 Sales of Small Appliances by Category: % Value Growth 2013-2018
Table 17 NBO Company Shares of Major Appliances: % Volume 2014-2018
Table 18 LBN Brand Shares of Major Appliances: % Volume 2015-2018
Table 19 NBO Company Shares of Small Appliances: % Volume 2014-2018
Table 20 LBN Brand Shares of Small Appliances: % Volume 2015-2018
Table 21 Distribution of Major Appliances by Format: % Volume 2013-2018
Table 22 Distribution of Small Appliances by Format: % Volume 2013-2018
Table 23 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023
Table 24 Forecast Sales of Consumer Appliances by Category: Value 2018-2023
Table 25 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
Table 26 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023
Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
Table 29 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
Table 30 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
Table 31 Forecast Sales of Small Appliances by Category: Volume 2018-2023
Table 32 Forecast Sales of Small Appliances by Category: Value 2018-2023
Table 33 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023
Table 34 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources
Headlines
Prospects
Household Spend on Major Appliances Decreases
Launches of Dishwashers Are Focused on Energy Efficiency
Lack of Space in Homes Hinders Sales of Dishwashers
Competitive Landscape
the Main Local Producer Demands Antidumping Measures for Imported Products
Low Penetration Holds Sales Potential
Communication Is the Main Tool To Motivate Sales
Category Data
Table 35 Sales of Dishwashers by Category: Volume 2013-2018
Table 36 Sales of Dishwashers by Category: Value 2013-2018
Table 37 Sales of Dishwashers by Category: % Volume Growth 2013-2018
Table 38 Sales of Dishwashers by Category: % Value Growth 2013-2018
Table 39 Sales of Dishwashers by Format: % Volume 2013-2018
Table 40 Sales of Dishwashers by Connected Appliances: % Volume 2014-2018
Table 41 NBO Company Shares of Dishwashers: % Volume 2014-2018
Table 42 LBN Brand Shares of Dishwashers: % Volume 2015-2018
Table 43 Distribution of Dishwashers by Format: % Volume 2013-2018
Table 44 Production, Imports and Exports of Dishwashers: Total Volume 2013-2018
Table 45 Forecast Sales of Dishwashers by Category: Volume 2018-2023
Table 46 Forecast Sales of Dishwashers by Category: Value 2018-2023
Table 47 Forecast Sales of Dishwashers by Category: % Volume Growth 2018-2023
Table 48 Forecast Sales of Dishwashers by Category: % Value Growth 2018-2023
Headlines
Prospects
New Models Focus on Technological Innovation
Bigger Offer of Premium Products Presented in Home Laundry Appliances
Spin Dryers - A Washing Complement That Continues Growing
Competitive Landscape
Local Production of Home Laundry Appliances Faces An Adverse Economic Context
Alladio Continues To Expand in Home Laundry Appliances
Home Laundry Appliance Companies Develop Alliances As Promotional Strategies
Category Data
Table 49 Sales of Home Laundry Appliances by Category: Volume 2013-2018
Table 50 Sales of Home Laundry Appliances by Category: Value 2013-2018
Table 51 Sales of Home Laundry Appliances by Category: % Volume Growth 2013-2018
Table 52 Sales of Home Laundry Appliances by Category: % Value Growth 2013-2018
Table 53 Sales of Automatic Washer Dryers by Connected Appliances: % Volume 2014-2018
Table 54 Sales of Automatic Washing Machines by Format: % Volume 2013-2018
Table 55 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2013-2018
Table 56 Sales of Automatic Washing Machines by Connected Appliances: % Volume 2014-2018
Table 57 NBO Company Shares of Home Laundry Appliances: % Volume 2014-2018
Table 58 LBN Brand Shares of Home Laundry Appliances: % Volume 2015-2018
Table 59 Distribution of Home Laundry Appliances by Format: % Volume 2013-2018
Table 60 Production, Imports and Exports of Home Laundry Appliances: Total Volume 2013-2018
Table 61 Forecast Sales of Home Laundry Appliances by Category: Volume 2018-2023
Table 62 Forecast Sales of Home Laundry Appliances by Category: Value 2018-2023
Table 63 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2018-2023
Table 64 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Sales of Electric Large Cooking Appliances Grow
Design, Colour and Innovation Give Kitchens New Value
Communication and Promotion Strategies Focus on the Consumer Experience
Competitive Landscape
National Companies Lead Large Cooking Appliances
Local Production of Large Cooking Appliances Falls
Companies Change Their Commercial Structure
Category Data
Table 65 Sales of Large Cooking Appliances by Category: Volume 2013-2018
Table 66 Sales of Large Cooking Appliances by Category: Value 2013-2018
Table 67 Sales of Large Cooking Appliances by Category: % Volume Growth 2013-2018
Table 68 Sales of Large Cooking Appliances by Category: % Value Growth 2013-2018
Table 69 Sales of Built-in Hobs by Format: % Volume 2013-2018
Table 70 Sales of Ovens by Connected Appliances: % Volume 2014-2018
Table 71 NBO Company Shares of Large Cooking Appliances: % Volume 2014-2018
Table 72 LBN Brand Shares of Large Cooking Appliances: % Volume 2015-2018
Table 73 NBO Company Shares of Built-in Hobs: % Volume 2014-2018
Table 74 NBO Company Shares of Ovens: % Volume 2014-2018
Table 75 NBO Company Shares of Cooker Hoods: % Volume 2014-2018
Table 76 NBO Company Shares of Built-in Cooker Hoods: % Volume 2014-2018
Table 77 NBO Company Shares of Cookers: % Volume 2014-2018
Table 78 Distribution of Large Cooking Appliances by Format: % Volume 2013-2018
Table 79 Production, Imports and Exports of Large Cooking Appliances: Total Volume 2013-2018
Table 80 Forecast Sales of Large Cooking Appliances by Category: Volume 2018-2023
Table 81 Forecast Sales of Large Cooking Appliances by Category: Value 2018-2023
Table 82 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2018-2023
Table 83 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
the Microwave - A Facilitator To Heat Food
the Growth of Healthy Cooking Vs Microwave Use
Offer of Products Suitable for Microwave Use Increases
Competitive Landscape
New San Strengthens Its Leadership
Private Label Loses Share in Microwaves
Brands Develop Their Strategies in Social Networks
Category Data
Table 84 Sales of Microwaves by Category: Volume 2013-2018
Table 85 Sales of Microwaves by Category: Value 2013-2018
Table 86 Sales of Microwaves by Category: % Volume Growth 2013-2018
Table 87 Sales of Microwaves by Category: % Value Growth 2013-2018
Table 88 Sales of Microwaves by Connected Appliances: % Volume 2014-2018
Table 89 NBO Company Shares of Microwaves: % Volume 2014-2018
Table 90 LBN Brand Shares of Microwaves: % Volume 2015-2018
Table 91 Distribution of Microwaves by Format: % Volume 2013-2018
Table 92 Production, Imports and Exports of Microwaves: Total Volume 2013-2018
Table 93 Forecast Sales of Microwaves by Category: Volume 2018-2023
Table 94 Forecast Sales of Microwaves by Category: Value 2018-2023
Table 95 Forecast Sales of Microwaves by Category: % Volume Growth 2018-2023
Table 96 Forecast Sales of Microwaves by Category: % Value Growth 2018-2023
Headlines
Prospects
Innovation, Capacity and Design Are the Main Strategies To Motivate Product Replacement
Energy Efficiency, Although More Expensive, Is Gaining Ground
Electric Wine Coolers - A Fashion Driven by A Bigger Offer
Competitive Landscape
Local Manufacturers Face Competition From Imports
Financial Impact Felt by Local Companies
Samsung Invests in Local Manufacturing of Refrigeration Appliances
Category Data
Table 97 Sales of Refrigeration Appliances by Category: Volume 2013-2018
Table 98 Sales of Refrigeration Appliances by Category: Value 2013-2018
Table 99 Sales of Refrigeration Appliances by Category: % Volume Growth 2013-2018
Table 100 Sales of Refrigeration Appliances by Category: % Value Growth 2013-2018
Table 101 Sales of Fridge Freezers by Format: % Volume 2013-2018
Table 102 Sales of Fridge Freezers by Volume Capacity: % Volume 2013-2018
Table 103 Sales of Fridge Freezers by Connected Appliances: % Volume 2014-2018
Table 104 Sales of Fridges by Volume Capacity: % Volume 2013-2018
Table 105 NBO Company Shares of Refrigeration Appliances: % Volume 2014-2018
Table 106 LBN Brand Shares of Refrigeration Appliances: % Volume 2015-2018
Table 107 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2014-2018
Table 108 NBO Company Shares of Freestanding Fridges: % Volume 2014-2018
Table 109 Distribution of Refrigeration Appliances by Format: % Volume 2013-2018
Table 110 Production, Imports and Exports of Refrigeration Appliances: Total Volume 2013-2018
Table 111 Forecast Sales of Refrigeration Appliances by Category: Volume 2018-2023
Table 112 Forecast Sales of Refrigeration Appliances by Category: Value 2018-2023
Table 113 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2018-2023
Table 114 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Split Air Conditioners - Efficient, But More Expensive
Room Air Conditioners - An Economical and Practical Option
New Electric Constructions Include Heat/cool Split Air Conditioners
Competitive Landscape
New San Leads Air Treatment Products
Companies Continue To Focus on Efficient and Smart Product Launches
Innovative Strategies Employed To Retain Specialised Technicians and Consumers
Category Data
Table 115 Sales of Air Treatment Products by Category: Volume 2013-2018
Table 116 Sales of Air Treatment Products by Category: Value 2013-2018
Table 117 Sales of Air Treatment Products by Category: % Volume Growth 2013-2018
Table 118 Sales of Air Treatment Products by Category: % Value Growth 2013-2018
Table 119 Sales of Air Conditioners by Connected Appliances: % Volume 2014-2018
Table 120 NBO Company Shares of Air Treatment Products: % Volume 2014-2018
Table 121 LBN Brand Shares of Air Treatment Products: % Volume 2015-2018
Table 122 Distribution of Air Treatment Products by Format: % Volume 2013-2018
Table 123 Production, Imports and Exports of Air Conditioners: Total Volume 2013-2018
Table 124 Forecast Sales of Air Treatment Products by Category: Volume 2018-2023
Table 125 Forecast Sales of Air Treatment Products by Category: Value 2018-2023
Table 126 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2018-2023
Table 127 Forecast Sales of Air Treatment Products by Category: % Value Growth 2018-2023
Headlines
Prospects
Vintage Inspiration Is in Demand
the Power of Influencers
Food Preparation Appliances Appear in Reality Shows and Chefs' Competitions
Competitive Landscape
Alladio, the Top Company in Home Laundry Appliances, Enters Food Preparation Appliances
the Offer of Private Label Food Preparation Appliances Increases
Category Data
Table 128 Sales of Food Preparation Appliances by Category: Volume 2013-2018
Table 129 Sales of Food Preparation Appliances by Category: Value 2013-2018
Table 130 Sales of Food Preparation Appliances by Category: % Volume Growth 2013-2018
Table 131 Sales of Food Preparation Appliances by Category: % Value Growth 2013-2018
Table 132 NBO Company Shares of Food Preparation Appliances: % Volume 2014-2018
Table 133 LBN Brand Shares of Food Preparation Appliances: % Volume 2015-2018
Table 134 Distribution of Food Preparation Appliances by Format: % Volume 2013-2018
Table 135 Forecast Sales of Food Preparation Appliances by Category: Volume 2018-2023
Table 136 Forecast Sales of Food Preparation Appliances by Category: Value 2018-2023
Table 137 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2018-2023
Table 138 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Personal Care Appliances Enter New Retail Channels
Laser Hair Removal Slows Down Sales of Depilators
Hipster Beards Promote Hair and Beard Trimmer Releases
Competitive Landscape
International Companies Have the Historical Leadership of Personal Care Appliances
National Companies Make Alliances To Gain Share
Category Data
Table 139 Sales of Personal Care Appliances by Category: Volume 2013-2018
Table 140 Sales of Personal Care Appliances by Category: Value 2013-2018
Table 141 Sales of Personal Care Appliances by Category: % Volume Growth 2013-2018
Table 142 Sales of Personal Care Appliances by Category: % Value Growth 2013-2018
Table 143 Sales of Body Shavers by Format: % Volume 2013-2018
Table 144 Sales of Hair Care Appliances by Format: % Volume 2013-2018
Table 145 NBO Company Shares of Personal Care Appliances 2014-2018
Table 146 LBN Brand Shares of Personal Care Appliances 2015-2018
Table 147 Distribution of Personal Care Appliances by Format: % Volume 2013-2018
Table 148 Forecast Sales of Personal Care Appliances by Category: Volume 2018-2023
Table 149 Forecast Sales of Personal Care Appliances by Category: Value 2018-2023
Table 150 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2018-2023
Table 151 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Brands Offer Alternative Capsules for Hard Pods
Healthy Cooking Promotes New Product Lines
Small Cooking Appliances Are Favourite Products When Awarding Loyalty
Competitive Landscape
A National Company Leads Small Cooking Appliances
Amid the Economic Context, Companies Remain Cautious
TV Shows Used by Companies To Promote Their Products
Category Data
Table 152 Sales of Small Cooking Appliances by Category: Volume 2013-2018
Table 153 Sales of Small Cooking Appliances by Category: Value 2013-2018
Table 154 Sales of Small Cooking Appliances by Category: % Volume Growth 2013-2018
Table 155 Sales of Small Cooking Appliances by Category: % Value Growth 2013-2018
Table 156 Sales of Freestanding Hobs by Format: % Volume 2013-2018
Table 157 NBO Company Shares of Small Cooking Appliances: % Volume 2014-2018
Table 158 LBN Brand Shares of Small Cooking Appliances: % Volume 2015-2018
Table 159 Distribution of Small Cooking Appliances by Format: % Volume 2013-2018
Table 160 Forecast Sales of Small Cooking Appliances by Category: Volume 2018-2023
Table 161 Forecast Sales of Small Cooking Appliances by Category: Value 2018-2023
Table 162 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2018-2023
Table 163 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Robotic Vacuum Cleaners Have More Accessible Prices
the Presence of Pets in Urban Households Motivates the Use of Vacuum Cleaners
Small Vacuum Cleaner Models Are Easier To Store
Competitive Landscape
Local Companies Continue Leading Vacuum Cleaners
Imported Robotic Vacuum Cleaners Mark the Pace of Launches
Companies Promote Robotic Vacuum Cleaners on Special Dates
Category Data
Table 164 Sales of Vacuum Cleaners by Category: Volume 2013-2018
Table 165 Sales of Vacuum Cleaners by Category: Value 2013-2018
Table 166 Sales of Vacuum Cleaners by Category: % Volume Growth 2013-2018
Table 167 Sales of Vacuum Cleaners by Category: % Value Growth 2013-2018
Table 168 Sales of Robotic Vacuum Cleaners by Connected Appliances: % Volume 2014-2018
Table 169 NBO Company Shares of Vacuum Cleaners: % Volume 2014-2018
Table 170 LBN Brand Shares of Vacuum Cleaners: % Volume 2015-2018
Table 171 Distribution of Vacuum Cleaners by Format: % Volume 2013-2018
Table 172 Forecast Sales of Vacuum Cleaners by Category: Volume 2018-2023
Table 173 Forecast Sales of Vacuum Cleaners by Category: Value 2018-2023
Table 174 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2018-2023
Table 175 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2018-2023
In April 2018, the country suffered a sharp devaluation of the peso, which generated a generalised increase in prices. Fuel, electricity and gas service tariffs have increased, production activity has slowed down and there has been a consequent growth in prices. Consumption has fallen in all segments and consumers’ purchasing power has declined. In addition, the Argentinian economy has been impacted by a historic drought which has affected one of its main sources of foreign currency: soybean exp...
Euromonitor International's Consumer Appliances in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Major Appliances, Small Appliances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Consumer Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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