CHILDRENSWEAR IN THE CZECH REPUBLIC

Euromonitor International

March 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Unisex Apparel Increasing in Importance

Athleisure Trend Is Also Evident in Childrenswear

Cheaper Products and Second-hand Options Remain Attractive for Many Parents

Competitive Landscape

Private Label Popular Among Parents

Fast-fashion Retailers Continue To Perform Rather Well

Kaufland Launches the New Kuniboo Children's Clothing Brand in July 2018

Category Data

Table 1 Sales of Childrenswear by Category: Volume 2013-2018

Table 2 Sales of Childrenswear by Category: Value 2013-2018

Table 3 Sales of Childrenswear by Category: % Volume Growth 2013-2018

Table 4 Sales of Childrenswear by Category: % Value Growth 2013-2018

Table 5 NBO Company Shares of Childrenswear: % Value 2014-2018

Table 6 LBN Brand Shares of Childrenswear: % Value 2015-2018

Table 7 Forecast Sales of Childrenswear by Category: Volume 2018-2023

Table 8 Forecast Sales of Childrenswear by Category: Value 2018-2023

Table 9 Forecast Sales of Childrenswear by Category: % Volume Growth 2018-2023

Table 10 Forecast Sales of Childrenswear by Category: % Value Growth 2018-2023

Executive Summary

Online Shopping Is Shriving

Economic Growth Changes Shopping Habits

the German Internet Giant Zalando Launches in the Czech Republic

Athleisure Continues To Be the Main Driving Force of Growth in the Apparel Market

Growing Importance of Digitalisation in the Apparel and Footwear Industry

Market Data

Table 11 Sales of Apparel and Footwear by Category: Volume 2013-2018

Table 12 Sales of Apparel and Footwear by Category: Value 2013-2018

Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018

Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2013-2018

Table 15 NBO Company Shares of Apparel and Footwear: % Value 2014-2018

Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2015-2018

Table 17 Distribution of Apparel and Footwear by Format: % Value 2013-2018

Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2018

Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2018-2023

Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2018-2023

Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023

Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2018-2023

Definitions

Sources

Summary 1 Research Sources

In 2018, there was growing demand for less stereotypical girls’ and boys’ apparel. More parents are seeking gender neutral colours and designs. In order to address this demand quickly, many fashion retailers removed “girls” and “boys” tags and replaced them simply with “kidswear” or “babywear”. Discounters, such as Kik, Pepco and Takko, were among the first to merge the gender specific sections in their stores into a single larger one, while the fast fashion retailers H&M and Zara still have sep...

Euromonitor International's Childrenswear in Czech Republic report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Baby and Toddler Wear, Boys' Apparel, Girls' Apparel.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Childrenswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.