BUTTER AND SPREADS IN SPAIN

Euromonitor International

August 2018

LIST OF CONTENTS AND TABLES

Headlines

Prospects

the Healthy Eating Trend Hampers the Performance of Butter and Spreads

Butter Gains Share, To the Detriment of Margarine and Spreads

Rising Awareness of Lactose Intolerance Drives Sales of Lactose-free Butter and Margarine

Competitive Landscape

Grupo Unilever España Sells Its Margarine Division To Kkr

Private Label Sees Uneven Performances

Convenience and Health Shape Innovation Within Butter and Spreads

Category Data

Table 1 Sales of Butter and Spreads by Category: Volume 2013-2018

Table 2 Sales of Butter and Spreads by Category: Value 2013-2018

Table 3 Sales of Butter and Spreads by Category: % Volume Growth 2013-2018

Table 4 Sales of Butter and Spreads by Category: % Value Growth 2013-2018

Table 5 NBO Company Shares of Butter and Spreads: % Value 2014-2018

Table 6 LBN Brand Shares of Butter and Spreads: % Value 2015-2018

Table 7 Distribution of Butter and Spreads by Format: % Value 2013-2018

Table 8 Forecast Sales of Butter and Spreads by Category: Volume 2018-2023

Table 9 Forecast Sales of Butter and Spreads by Category: Value 2018-2023

Table 10 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2018-2023

Table 11 Forecast Sales of Butter and Spreads by Category: % Value Growth 2018-2023

Executive Summary

Moderate Growth Continues, Although at A Slower Pace

War on Food Waste Suppresses Retail Volume Sales Across Packaged Food

Private Label Remains A Strong Player Despite Facing Headwinds in Some Categories

Modern Grocery Retailers To Become Even More Dominant in Packaged Food Retailing

Strong Economy Likely To Underpin Positive Performance of Packaged Food

Foodservice

Sales To Foodservice

Consumer Foodservice

Category Data

Table 12 Foodservice Sales of Packaged Food by Category: Volume 2013-2018

Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023

Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

Market Data

Table 16 Sales of Packaged Food by Category: Volume 2013-2018

Table 17 Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 18 Sales of Packaged Food by Category: % Value Growth 2013-2018

Table 19 GBO Company Shares of Packaged Food: % Value 2014-2018

Table 20 NBO Company Shares of Packaged Food: % Value 2014-2018

Table 21 LBN Brand Shares of Packaged Food: % Value 2015-2018

Table 22 Penetration of Private Label by Category: % Value 2013-2018

Table 23 Distribution of Packaged Food by Format: % Value 2013-2018

Table 24 Distribution of Packaged Food by Format and Category: % Value 2018

Table 25 Forecast Sales of Packaged Food by Category: Volume 2018-2023

Table 26 Forecast Sales of Packaged Food by Category: Value 2018-2023

Table 27 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023

Table 28 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

Rising awareness regarding health and diet amongst Spaniards negatively affected sales of butter and spreads, which saw declines in both value and volume terms in 2018. Consumers are increasingly convinced that these products should be eaten less frequently, as they are perceived as less healthy than olive oil. The fact is that most Spaniards still prefer to use olive oil on their toast or when cooking instead of butter or margarine; the latter tend to be more common in Northern European countri...

Euromonitor International's Butter and Spreads in Spain report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Butter, Cooking Fats, Margarine and Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Butter and Spreads market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.