BABY FOOD IN CANADA

Euromonitor International

August 2018

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Outside of Milk Formula, Baby Food Sees Continued Conversion To Organic

Milk Formula Remains Stable

Other Baby Food Sees the Fastest Growth, Benefiting From the Snacking Trend

Competitive Landscape

Milk Formula Remains Highly Consolidated

Kraft Heinz Canada and Nestlé Canada Lead Baby Food, Other Than Milk Formula

Baby Gourmet and Love Child Continue To Flourish

Category Data

Table 1 Sales of Baby Food by Category: Volume 2013-2018

Table 2 Sales of Baby Food by Category: Value 2013-2018

Table 3 Sales of Baby Food by Category: % Volume Growth 2013-2018

Table 4 Sales of Baby Food by Category: % Value Growth 2013-2018

Table 5 NBO Company Shares of Baby Food: % Value 2014-2018

Table 6 LBN Brand Shares of Baby Food: % Value 2015-2018

Table 7 Distribution of Baby Food by Format: % Value 2013-2018

Table 8 Forecast Sales of Baby Food by Category: Volume 2018-2023

Table 9 Forecast Sales of Baby Food by Category: Value 2018-2023

Table 10 Forecast Sales of Baby Food by Category: % Volume Growth 2018-2023

Table 11 Forecast Sales of Baby Food by Category: % Value Growth 2018-2023

Executive Summary

Packaged Food Sees Stable Growth While Continuing To Evolve

Growing Impact of Clean Label Movement

Leading Players Facing Challenges, While Niche Segments Attract Smaller Players

Online Retailing, Mixed Retailers and Hypermarkets See Most Dynamic Growth

Moderate Growth Ahead, With Increasing Uncertainty

Foodservice

Sales To Foodservice

Consumer Foodservice

Category Data

Table 12 Foodservice Sales of Packaged Food by Category: Volume 2013-2018

Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023

Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

Market Data

Table 16 Sales of Packaged Food by Category: Volume 2013-2018

Table 17 Sales of Packaged Food by Category: Value 2013-2018

Table 18 Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 19 Sales of Packaged Food by Category: % Value Growth 2013-2018

Table 20 GBO Company Shares of Packaged Food: % Value 2014-2018

Table 21 NBO Company Shares of Packaged Food: % Value 2014-2018

Table 22 LBN Brand Shares of Packaged Food: % Value 2015-2018

Table 23 Penetration of Private Label by Category: % Value 2013-2018

Table 24 Distribution of Packaged Food by Format: % Value 2013-2018

Table 25 Distribution of Packaged Food by Format and Category: % Value 2018

Table 26 Forecast Sales of Packaged Food by Category: Volume 2018-2023

Table 27 Forecast Sales of Packaged Food by Category: Value 2018-2023

Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023

Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

Prepared and other baby food remained more dynamic than milk formula in 2018, despite the low birth rate and low growth of the target population, which limited volume consumption. Still, the conversion to organic, as clearly seen in the rapidly changing product offerings available on the shelves of major grocery retailers, was a potent driver of value growth. In particular, 2017 and 2018 saw significant investment from Kraft Heinz in organic offerings, Nestlé Canada re-entered prepared baby food...

Euromonitor International's Baby Food in Canada report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baby Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.