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Apparel and Footwear in Russia

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APPAREL AND FOOTWEAR IN RUSSIA

    Euromonitor International

      March 2019

        LIST OF CONTENTS AND TABLES

          Executive Summary

            Apparel and Footwear Records Moderate Performance

              Change in Marketing Communications and High Discounting Levels

                Expansion of Retail Chains Amidst Economic Instability

                  Online Apparel and Footwear Sales Maintain Healthy Growth

                    No Significant Recovery Expected Amidst Ongoing Economic Slowdown

                      Market Data

                        Table 1 Sales of Apparel and Footwear by Category: Volume 2013-2018

                          Table 2 Sales of Apparel and Footwear by Category: Value 2013-2018

                            Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018

                              Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2013-2018

                                Table 5 NBO Company Shares of Apparel and Footwear: % Value 2014-2018

                                  Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2015-2018

                                    Table 7 Distribution of Apparel and Footwear by Format: % Value 2013-2018

                                      Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2018

                                        Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2018-2023

                                          Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2018-2023

                                            Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023

                                              Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2018-2023

                                                Definitions

                                                  Other Terminology:

                                                    Sources

                                                      Summary 1 Research Sources

                                                        Headlines

                                                          Prospects

                                                            Growing Number of Teenagers To Support Childrenswear Over the Forecast Period

                                                              Parents Are Considerate With Their Spending

                                                                Baby and Toddler Wear Is Worst Performer

                                                                  Internet Retailing Gains Share Within Childrenswear

                                                                    Competitive Landscape

                                                                      Competitive Landscape Is Highly Fragmented

                                                                        Active Promotions and Discounts Are Noticeable in Childrenswear

                                                                          Collaboration With Social Media To Create and Promote Childrenswear

                                                                            Category Data

                                                                              Table 13 Sales of Childrenswear by Category: Volume 2013-2018

                                                                                Table 14 Sales of Childrenswear by Category: Value 2013-2018

                                                                                  Table 15 Sales of Childrenswear by Category: % Volume Growth 2013-2018

                                                                                    Table 16 Sales of Childrenswear by Category: % Value Growth 2013-2018

                                                                                      Table 17 NBO Company Shares of Childrenswear: % Value 2014-2018

                                                                                        Table 18 LBN Brand Shares of Childrenswear: % Value 2015-2018

                                                                                          Table 19 Forecast Sales of Childrenswear by Category: Volume 2018-2023

                                                                                            Table 20 Forecast Sales of Childrenswear by Category: Value 2018-2023

                                                                                              Table 21 Forecast Sales of Childrenswear by Category: % Volume Growth 2018-2023

                                                                                                Table 22 Forecast Sales of Childrenswear by Category: % Value Growth 2018-2023

                                                                                                  Headlines

                                                                                                    Prospects

                                                                                                      Demand for Apparel Accessories Remains Low

                                                                                                        Seasonality of Apparel Accessories in Russia

                                                                                                          Competitive Landscape

                                                                                                            Fast Fashion Brands Continue To Make Gains in 2018

                                                                                                              Apparel Accessories Remains Heavily Fragmented With Many Small Players

                                                                                                                Internet Retailing Gains Value Share

                                                                                                                  Category Data

                                                                                                                    Table 23 Sales of Apparel Accessories by Category: Volume 2013-2018

                                                                                                                      Table 24 Sales of Apparel Accessories by Category: Value 2013-2018

                                                                                                                        Table 25 Sales of Apparel Accessories by Category: % Volume Growth 2013-2018

                                                                                                                          Table 26 Sales of Apparel Accessories by Category: % Value Growth 2013-2018

                                                                                                                            Table 27 NBO Company Shares of Apparel Accessories: % Value 2014-2018

                                                                                                                              Table 28 LBN Brand Shares of Apparel Accessories: % Value 2015-2018

                                                                                                                                Table 29 Forecast Sales of Apparel Accessories by Category: Volume 2018-2023

                                                                                                                                  Table 30 Forecast Sales of Apparel Accessories by Category: Value 2018-2023

                                                                                                                                    Table 31 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2018-2023

                                                                                                                                      Table 32 Forecast Sales of Apparel Accessories by Category: % Value Growth 2018-2023

                                                                                                                                        Headlines

                                                                                                                                          Prospects

                                                                                                                                            Stable Current Value Growth Expected for Menswear

                                                                                                                                              Menswear's Development Impacted by Casual Lifestyle

                                                                                                                                                Competitive Landscape

                                                                                                                                                  Increasing Competition Within Menswear

                                                                                                                                                    Digitalisation Contributes To Emergence of New Technologies in Apparel

                                                                                                                                                      Category Data

                                                                                                                                                        Table 33 Sales of Menswear by Category: Volume 2013-2018

                                                                                                                                                          Table 34 Sales of Menswear by Category: Value 2013-2018

                                                                                                                                                            Table 35 Sales of Menswear by Category: % Volume Growth 2013-2018

                                                                                                                                                              Table 36 Sales of Menswear by Category: % Value Growth 2013-2018

                                                                                                                                                                Table 37 NBO Company Shares of Menswear: % Value 2014-2018

                                                                                                                                                                  Table 38 LBN Brand Shares of Menswear: % Value 2015-2018

                                                                                                                                                                    Table 39 NBO Company Shares of Men's Nightwear: % Value 2014-2018

                                                                                                                                                                      Table 40 LBN Brand Shares of Men's Nightwear: % Value 2015-2018

                                                                                                                                                                        Table 41 NBO Company Shares of Men's Outerwear: % Value 2014-2018

                                                                                                                                                                          Table 42 LBN Brand Shares of Men's Outerwear: % Value 2015-2018

                                                                                                                                                                            Table 43 NBO Company Shares of Men's Swimwear: % Value 2014-2018

                                                                                                                                                                              Table 44 LBN Brand Shares of Men's Swimwear: % Value 2015-2018

                                                                                                                                                                                Table 45 NBO Company Shares of Men's Underwear: % Value 2014-2018

                                                                                                                                                                                  Table 46 LBN Brand Shares of Men's Underwear: % Value 2015-2018

                                                                                                                                                                                    Table 47 Forecast Sales of Menswear by Category: Volume 2018-2023

                                                                                                                                                                                      Table 48 Forecast Sales of Menswear by Category: Value 2018-2023

                                                                                                                                                                                        Table 49 Forecast Sales of Menswear by Category: % Volume Growth 2018-2023

                                                                                                                                                                                          Table 50 Forecast Sales of Menswear by Category: % Value Growth 2018-2023

                                                                                                                                                                                            Headlines

                                                                                                                                                                                              Prospects

                                                                                                                                                                                                Growing Polarisation in Womenswear

                                                                                                                                                                                                  Athleisure and A Stronger Focus on Sports-inspired Apparel in Womenswear

                                                                                                                                                                                                    Competitive Landscape

                                                                                                                                                                                                      Brands' Expansion Plans

                                                                                                                                                                                                        H&m Hennes & Mauritz Launches New Brand To Russia

                                                                                                                                                                                                          Competition Balanced Between Domestic and International Companies

                                                                                                                                                                                                            Category Data

                                                                                                                                                                                                              Table 51 Sales of Womenswear by Category: Volume 2013-2018

                                                                                                                                                                                                                Table 52 Sales of Womenswear by Category: Value 2013-2018

                                                                                                                                                                                                                  Table 53 Sales of Womenswear by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                    Table 54 Sales of Womenswear by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                      Table 55 NBO Company Shares of Womenswear: % Value 2014-2018

                                                                                                                                                                                                                        Table 56 LBN Brand Shares of Womenswear: % Value 2015-2018

                                                                                                                                                                                                                          Table 57 NBO Company Shares of Women's Nightwear: % Value 2014-2018

                                                                                                                                                                                                                            Table 58 LBN Brand Shares of Women's Nightwear: % Value 2015-2018

                                                                                                                                                                                                                              Table 59 NBO Company Shares of Women's Outerwear: % Value 2014-2018

                                                                                                                                                                                                                                Table 60 LBN Brand Shares of Women's Outerwear: % Value 2015-2018

                                                                                                                                                                                                                                  Table 61 NBO Company Shares of Women's Swimwear: % Value 2014-2018

                                                                                                                                                                                                                                    Table 62 LBN Brand Shares of Women's Swimwear: % Value 2015-2018

                                                                                                                                                                                                                                      Table 63 NBO Company Shares of Women's Underwear: % Value 2014-2018

                                                                                                                                                                                                                                        Table 64 LBN Brand Shares of Women's Underwear: % Value 2015-2018

                                                                                                                                                                                                                                          Table 65 Forecast Sales of Womenswear by Category: Volume 2018-2023

                                                                                                                                                                                                                                            Table 66 Forecast Sales of Womenswear by Category: Value 2018-2023

                                                                                                                                                                                                                                              Table 67 Forecast Sales of Womenswear by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                Table 68 Forecast Sales of Womenswear by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                  Headlines

                                                                                                                                                                                                                                                    Prospects

                                                                                                                                                                                                                                                      Jeans Continues To Be Fashion Classic

                                                                                                                                                                                                                                                        Potential Barriers To Growth Are Illegal Sales and Counterfeiting

                                                                                                                                                                                                                                                          Consumers Inclined Towards Economy and Super Premium Jeans

                                                                                                                                                                                                                                                            Competitive Landscape

                                                                                                                                                                                                                                                              Digital Technology Offered in Outlets

                                                                                                                                                                                                                                                                Levi's Offers Personalisation

                                                                                                                                                                                                                                                                  New Sustainable Swedish Brand Emerges

                                                                                                                                                                                                                                                                    Category Data

                                                                                                                                                                                                                                                                      Table 69 Sales of Jeans by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                        Table 70 Sales of Jeans by Category: Value 2013-2018

                                                                                                                                                                                                                                                                          Table 71 Sales of Jeans by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                            Table 72 Sales of Jeans by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                              Table 73 Sales of Men's Jeans by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                Table 74 Sales of Men's Jeans by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                  Table 75 Sales of Men's Jeans by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                    Table 76 Sales of Men's Jeans by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                      Table 77 Sales of Women's Jeans by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                        Table 78 Sales of Women's Jeans by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                          Table 79 Sales of Women's Jeans by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                            Table 80 Sales of Women's Jeans by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                              Table 81 NBO Company Shares of Jeans: % Value 2014-2018

                                                                                                                                                                                                                                                                                                Table 82 LBN Brand Shares of Jeans: % Value 2015-2018

                                                                                                                                                                                                                                                                                                  Table 83 Forecast Sales of Jeans by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                    Table 84 Forecast Sales of Jeans by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                      Table 85 Forecast Sales of Jeans by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                        Table 86 Forecast Sales of Jeans by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                          Table 87 Forecast Sales of Men's Jeans by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                            Table 88 Forecast Sales of Men's Jeans by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                              Table 89 Forecast Sales of Men's Jeans by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                Table 90 Forecast Sales of Men's Jeans by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                  Table 91 Forecast Sales of Women's Jeans by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                    Table 92 Forecast Sales of Women's Jeans by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                      Table 93 Forecast Sales of Women's Jeans by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                        Table 94 Forecast Sales of Women's Jeans by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                          Headlines

                                                                                                                                                                                                                                                                                                                            Prospects

                                                                                                                                                                                                                                                                                                                              Hosiery Demand Softens in A Slowing Economy

                                                                                                                                                                                                                                                                                                                                Non-sheer Hosiery Outperforms Sheer Hosiery

                                                                                                                                                                                                                                                                                                                                  Unorganised Retailing and Illicit Trade Pose Threats To Growth

                                                                                                                                                                                                                                                                                                                                    Competitive Landscape

                                                                                                                                                                                                                                                                                                                                      Hosiery Is Highly Fragmented Category

                                                                                                                                                                                                                                                                                                                                        Private Label Hosiery Makes Inroads

                                                                                                                                                                                                                                                                                                                                          Category Data

                                                                                                                                                                                                                                                                                                                                            Table 95 Sales of Hosiery by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                              Table 96 Sales of Hosiery by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                Table 97 Sales of Hosiery by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                  Table 98 Sales of Hosiery by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                    Table 99 NBO Company Shares of Hosiery: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                      Table 100 LBN Brand Shares of Hosiery: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                        Table 101 Forecast Sales of Hosiery by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                          Table 102 Forecast Sales of Hosiery by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                            Table 103 Forecast Sales of Hosiery by Category: % Volume Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                              Table 104 Forecast Sales of Hosiery by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                Headlines

                                                                                                                                                                                                                                                                                                                                                                  Prospects

                                                                                                                                                                                                                                                                                                                                                                    Athleisure Trend Within Footwear Gains in Prominence

                                                                                                                                                                                                                                                                                                                                                                      Low Purchasing Power Hinders Growth of Footwear

                                                                                                                                                                                                                                                                                                                                                                        Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                          Fragmented Landscape Is Led by Domestic Players

                                                                                                                                                                                                                                                                                                                                                                            Development of Multi-brand Stores

                                                                                                                                                                                                                                                                                                                                                                              Opportunities for New Technologies in Attracting Consumers Within Footwear

                                                                                                                                                                                                                                                                                                                                                                                Category Data

                                                                                                                                                                                                                                                                                                                                                                                  Table 105 Sales of Footwear by Category: Volume 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                    Table 106 Sales of Footwear by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                      Table 107 Sales of Footwear by Category: % Volume Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                        Table 108 Sales of Footwear by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                          Table 109 NBO Company Shares of Footwear: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                            Table 110 LBN Brand Shares of Footwear: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                              Table 111 Distribution of Footwear by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                Table 112 Forecast Sales of Footwear by Category: Volume 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                  Headlines

                                                                                                                                                                                                                                                                                                                                                                                                    Prospects

                                                                                                                                                                                                                                                                                                                                                                                                      Sportswear Benefits From Athleisure Trend and Shift Towards Casualwear

                                                                                                                                                                                                                                                                                                                                                                                                        Economic Slowdown Hinders Growth Despite Trends Favouring Sportswear

                                                                                                                                                                                                                                                                                                                                                                                                          Competitive Landscape

                                                                                                                                                                                                                                                                                                                                                                                                            Sponsorship As A Way To Improve Sales

                                                                                                                                                                                                                                                                                                                                                                                                              Smart Footwear Emerges

                                                                                                                                                                                                                                                                                                                                                                                                                Sports Goods Stores Engage in New Technology

                                                                                                                                                                                                                                                                                                                                                                                                                  Category Data

                                                                                                                                                                                                                                                                                                                                                                                                                    Table 113 Sales of Sportswear by Category: Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                      Table 114 Sales of Sportswear by Category: % Value Growth 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                        Table 115 NBO Company Shares of Sportswear: % Value 2014-2018

                                                                                                                                                                                                                                                                                                                                                                                                                          Table 116 LBN Brand Shares of Sportswear: % Value 2015-2018

                                                                                                                                                                                                                                                                                                                                                                                                                            Table 117 Distribution of Sportswear by Format: % Value 2013-2018

                                                                                                                                                                                                                                                                                                                                                                                                                              Table 118 Forecast Sales of Sportswear by Category: Value 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                Table 119 Forecast Sales of Sportswear by Category: % Value Growth 2018-2023

                                                                                                                                                                                                                                                                                                                                                                                                                                Apparel and footwear registered moderate current value growth in 2018. The Russian economy did not show any signs of recovery at the end of the review period. Consumers’ disposable incomes showed a positive trend throughout January-July 2018. However, they began to rapidly fall again from August 2018. As a result, consumers remained price sensitive and selective in their spending. This negatively affected the development of apparel and footwear in 2018, hindering its value performance. Apparel a...

                                                                                                                                                                                                                                                                                                                                                                                                                                Euromonitor International's Apparel and Footwear in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2023 illustrate how the market is set to change.

                                                                                                                                                                                                                                                                                                                                                                                                                                Product coverage: Apparel, Footwear, Sportswear.

                                                                                                                                                                                                                                                                                                                                                                                                                                Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

                                                                                                                                                                                                                                                                                                                                                                                                                                Why buy this report?
                                                                                                                                                                                                                                                                                                                                                                                                                                * Get a detailed picture of the Apparel and Footwear market;
                                                                                                                                                                                                                                                                                                                                                                                                                                * Pinpoint growth sectors and identify factors driving change;
                                                                                                                                                                                                                                                                                                                                                                                                                                * Understand the competitive environment, the market’s major players and leading brands;
                                                                                                                                                                                                                                                                                                                                                                                                                                * Use five-year forecasts to assess how the market is predicted to develop.

                                                                                                                                                                                                                                                                                                                                                                                                                                Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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