APPAREL AND FOOTWEAR IN INDIA

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Executive Summary

Apparel and Footwear on the Path To Recovery Following Economic Challenges

Social Media Platforms Become Key Influencers in Driving Purchasing Decisions

Indian Apparel and Footwear Market Continues To Be Led by Local Players

Internet Retailing Continues To Gain Ground in Apparel and Footwear

Solid Growth Predicted for Apparel and Footwear Over the Forecast Period

Market Data

Table 1 Sales of Apparel and Footwear by Category: Volume 2013-2018

Table 2 Sales of Apparel and Footwear by Category: Value 2013-2018

Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018

Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2013-2018

Table 5 NBO Company Shares of Apparel and Footwear: % Value 2014-2018

Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2015-2018

Table 7 Distribution of Apparel and Footwear by Format: % Value 2013-2018

Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2018

Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2018-2023

Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2018-2023

Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023

Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2018-2023

Definitions

Sources

Summary 1 Research Sources

Headlines

Prospects

Childrenswear Brand Owners Recognise the Huge Potential of Online Retailing in Reaching A Wider Audience

Emergence of Children As Decision Makers

Fewer Children Being Born But Per Capita Expenditure on the Rise

Competitive Landscape

Lifestyle International Maintains Its Leading Position

Private Label Continues To Gain Ground in Childrenswear

Category Data

Table 13 Sales of Childrenswear by Category: Volume 2013-2018

Table 14 Sales of Childrenswear by Category: Value 2013-2018

Table 15 Sales of Childrenswear by Category: % Volume Growth 2013-2018

Table 16 Sales of Childrenswear by Category: % Value Growth 2013-2018

Table 17 NBO Company Shares of Childrenswear: % Value 2014-2018

Table 18 LBN Brand Shares of Childrenswear: % Value 2015-2018

Table 19 Forecast Sales of Childrenswear by Category: Volume 2018-2023

Table 20 Forecast Sales of Childrenswear by Category: Value 2018-2023

Table 21 Forecast Sales of Childrenswear by Category: % Volume Growth 2018-2023

Table 22 Forecast Sales of Childrenswear by Category: % Value Growth 2018-2023

Headlines

Prospects

Apparel Accessories From International Brands Growing in Popularity

Popularity of Apparel Accessories As Gifts To Support Future Growth

Consumers Increasingly Using Specialist Retailers To Buy Apparel Accessories

Competitive Landscape

Lifestyle International Remains the Leading Player and Further Grows Its Share

Apparel Accessories Remains A Fragmented Category

Category Data

Table 23 Sales of Apparel Accessories by Category: Volume 2013-2018

Table 24 Sales of Apparel Accessories by Category: Value 2013-2018

Table 25 Sales of Apparel Accessories by Category: % Volume Growth 2013-2018

Table 26 Sales of Apparel Accessories by Category: % Value Growth 2013-2018

Table 27 NBO Company Shares of Apparel Accessories: % Value 2014-2018

Table 28 LBN Brand Shares of Apparel Accessories: % Value 2015-2018

Table 29 Forecast Sales of Apparel Accessories by Category: Volume 2018-2023

Table 30 Forecast Sales of Apparel Accessories by Category: Value 2018-2023

Table 31 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2018-2023

Table 32 Forecast Sales of Apparel Accessories by Category: % Value Growth 2018-2023

Headlines

Prospects

Men Also Contributing To the Fast Fashion Trend

Casual Clothing Sales Continue To Grow

Indian Men Are Paying An Increasing Interest in Fashion

Competitive Landscape

Aditya Birla Fashion & Retail Maintains Its Leading Position

Menswear Remains A Fragmented Category

Increase in Customs Duty To Impact Foreign Players

Category Data

Table 33 Sales of Menswear by Category: Volume 2013-2018

Table 34 Sales of Menswear by Category: Value 2013-2018

Table 35 Sales of Menswear by Category: % Volume Growth 2013-2018

Table 36 Sales of Menswear by Category: % Value Growth 2013-2018

Table 37 NBO Company Shares of Menswear: % Value 2014-2018

Table 38 LBN Brand Shares of Menswear: % Value 2015-2018

Table 39 NBO Company Shares of Men's Outerwear: % Value 2014-2018

Table 40 LBN Brand Shares of Men's Outerwear: % Value 2015-2018

Table 41 NBO Company Shares of Men's Swimwear: % Value 2014-2018

Table 42 LBN Brand Shares of Men's Swimwear: % Value 2015-2018

Table 43 NBO Company Shares of Men's Underwear: % Value 2014-2018

Table 44 LBN Brand Shares of Men's Underwear: % Value 2015-2018

Table 45 Forecast Sales of Menswear by Category: Volume 2018-2023

Table 46 Forecast Sales of Menswear by Category: Value 2018-2023

Table 47 Forecast Sales of Menswear by Category: % Volume Growth 2018-2023

Table 48 Forecast Sales of Menswear by Category: % Value Growth 2018-2023

Headlines

Prospects

Social Media Platforms Increasingly Influencing Women's Purchasing Decisions

Womenswear Remains A Price-sensitive Category

Fast Fashion A Trend Which Is Likely Here To Stay

Competitive Landscape

Future Lifestyle Fashions Continues To Lead Womenswear

Womenswear Remains A Highly Fragmented Category

Ethnic Wear and Local Western-style Clothing Manufacturers To Benefit From Government Regulations

Category Data

Table 49 Sales of Womenswear by Category: Volume 2013-2018

Table 50 Sales of Womenswear by Category: Value 2013-2018

Table 51 Sales of Womenswear by Category: % Volume Growth 2013-2018

Table 52 Sales of Womenswear by Category: % Value Growth 2013-2018

Table 53 NBO Company Shares of Womenswear: % Value 2014-2018

Table 54 LBN Brand Shares of Womenswear: % Value 2015-2018

Table 55 NBO Company Shares of Women's Nightwear: % Value 2014-2018

Table 56 LBN Brand Shares of Women's Nightwear: % Value 2015-2018

Table 57 NBO Company Shares of Women's Outerwear: % Value 2014-2018

Table 58 LBN Brand Shares of Women's Outerwear: % Value 2015-2018

Table 59 NBO Company Shares of Women's Swimwear: % Value 2014-2018

Table 60 LBN Brand Shares of Women's Swimwear: % Value 2015-2018

Table 61 NBO Company Shares of Women's Underwear: % Value 2014-2018

Table 62 LBN Brand Shares of Women's Underwear: % Value 2015-2018

Table 63 Forecast Sales of Womenswear by Category: Volume 2018-2023

Table 64 Forecast Sales of Womenswear by Category: Value 2018-2023

Table 65 Forecast Sales of Womenswear by Category: % Volume Growth 2018-2023

Table 66 Forecast Sales of Womenswear by Category: % Value Growth 2018-2023

Headlines

Prospects

Super Premium Jeans Remains the Best Performing Category in 2018

Sustainable Fashion Is Picking Up Pace

Cropped Or Folded Hems Continue To Be Fashionable Among Women

Competitive Landscape

Future Lifestyle Fashions Remains the Leading Player

Jeans Remains A Fragmented and Highly Competitive Category

Category Data

Table 67 Sales of Jeans by Category: Volume 2013-2018

Table 68 Sales of Jeans by Category: Value 2013-2018

Table 69 Sales of Jeans by Category: % Volume Growth 2013-2018

Table 70 Sales of Jeans by Category: % Value Growth 2013-2018

Table 71 Sales of Men's Jeans by Category: Volume 2013-2018

Table 72 Sales of Men's Jeans by Category: Value 2013-2018

Table 73 Sales of Men's Jeans by Category: % Volume Growth 2013-2018

Table 74 Sales of Men's Jeans by Category: % Value Growth 2013-2018

Table 75 Sales of Women's Jeans by Category: Volume 2013-2018

Table 76 Sales of Women's Jeans by Category: Value 2013-2018

Table 77 Sales of Women's Jeans by Category: % Volume Growth 2013-2018

Table 78 Sales of Women's Jeans by Category: % Value Growth 2013-2018

Table 79 NBO Company Shares of Jeans: % Value 2014-2018

Table 80 LBN Brand Shares of Jeans: % Value 2015-2018

Table 81 Forecast Sales of Jeans by Category: Volume 2018-2023

Table 82 Forecast Sales of Jeans by Category: Value 2018-2023

Table 83 Forecast Sales of Jeans by Category: % Volume Growth 2018-2023

Table 84 Forecast Sales of Jeans by Category: % Value Growth 2018-2023

Table 85 Forecast Sales of Men's Jeans by Category: Volume 2018-2023

Table 86 Forecast Sales of Men's Jeans by Category: Value 2018-2023

Table 87 Forecast Sales of Men's Jeans by Category: % Volume Growth 2018-2023

Table 88 Forecast Sales of Men's Jeans by Category: % Value Growth 2018-2023

Table 89 Forecast Sales of Women's Jeans by Category: Volume 2018-2023

Table 90 Forecast Sales of Women's Jeans by Category: Value 2018-2023

Table 91 Forecast Sales of Women's Jeans by Category: % Volume Growth 2018-2023

Table 92 Forecast Sales of Women's Jeans by Category: % Value Growth 2018-2023

Headlines

Prospects

Product Innovation and Collaboration Drive Demand for Non-sheer Hosiery

Need-based and Occasion-specific Demand Opens Up More Opportunities

Internet Retailing To Change the Retail Distribution Landscape of Hosiery

Competitive Landscape

Bonjour Group Remains the Leading Player Thanks To the Launch of Innovative New Products

Unbranded Hosiery Sales Remain Significant

Category Data

Table 93 Sales of Hosiery by Category: Volume 2013-2018

Table 94 Sales of Hosiery by Category: Value 2013-2018

Table 95 Sales of Hosiery by Category: % Volume Growth 2013-2018

Table 96 Sales of Hosiery by Category: % Value Growth 2013-2018

Table 97 NBO Company Shares of Hosiery: % Value 2014-2018

Table 98 LBN Brand Shares of Hosiery: % Value 2015-2018

Table 99 Forecast Sales of Hosiery by Category: Volume 2018-2023

Table 100 Forecast Sales of Hosiery by Category: Value 2018-2023

Table 101 Forecast Sales of Hosiery by Category: % Volume Growth 2018-2023

Table 102 Forecast Sales of Hosiery by Category: % Value Growth 2018-2023

Headlines

Prospects

Demand for Athleisure Footwear Gains Momentum Among Consumers in Smaller Cities

Increasing Focus on Women's Footwear Due To Rising Per Capita Expenditure

Favourable Government Initiatives To Boost Future Footwear Sales

Competitive Landscape

Bata India Remains the Leading Player and Focuses on Revamping Its Brand Image

Multi-brand Strategy Due To Stiff Competition and Changing Consumption Landscape

Category Data

Table 103 Sales of Footwear by Category: Volume 2013-2018

Table 104 Sales of Footwear by Category: Value 2013-2018

Table 105 Sales of Footwear by Category: % Volume Growth 2013-2018

Table 106 Sales of Footwear by Category: % Value Growth 2013-2018

Table 107 NBO Company Shares of Footwear: % Value 2014-2018

Table 108 LBN Brand Shares of Footwear: % Value 2015-2018

Table 109 Distribution of Footwear by Format: % Value 2013-2018

Table 110 Forecast Sales of Footwear by Category: Volume 2018-2023

Table 111 Forecast Sales of Footwear by Category: Value 2018-2023

Table 112 Forecast Sales of Footwear by Category: % Volume Growth 2018-2023

Table 113 Forecast Sales of Footwear by Category: % Value Growth 2018-2023

Headlines

Prospects

Growth of Athleisure Clothing Set To Continue

Internet Retailing Continuing To Grow As A Distribution Channel

Young People Driving Demand for Sportswear

Competitive Landscape

Adidas India Marketing Remains the Leading Player in Sportswear

Global Players Continue To Maintain Their Strong Positions

Category Data

Table 114 Sales of Sportswear by Category: Value 2013-2018

Table 115 Sales of Sportswear by Category: % Value Growth 2013-2018

Table 116 NBO Company Shares of Sportswear: % Value 2014-2018

Table 117 LBN Brand Shares of Sportswear: % Value 2015-2018

Table 118 Distribution of Sportswear by Format: % Value 2013-2018

Table 119 Forecast Sales of Sportswear by Category: Value 2018-2023

Table 120 Forecast Sales of Sportswear by Category: % Value Growth 2018-2023

Apparel and footwear experienced many challenges in 2016 and 2017, which led to slower retail volume and value sales growth during this period. The effects of demonetisation at the end of 2016 and the introduction of a new taxation system (Goods and Services Tax) in the second half of 2017 adversely impacted both consumers and various companies in the value chain. Apparel and footwear, however, was on the path to recovery in 2018, overcoming the economic challenges impacting the industry in the...

Euromonitor International's Apparel and Footwear in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Apparel and Footwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.